0001158172-22-000011 | 10-K | XBRL Viewer

General and administrative

^[1]

$ 367,013,000

$ 356,036,000

$ 388,645,000

Cost of revenues

^[1],[2],[3]

203,044,000

180,712,000

199,622,000

Selling and marketing

^[2],[3]

66,937,000

70,220,000

89,145,000

Research and development

^[2],[3]

39,123,000

38,706,000

61,802,000

^[2],[3]

61,736,000

55,783,000

66,419,000

Amortization of intangible assets

25,038,000

27,219,000

30,076,000

Impairment of right-of-use and long-lived assets

4,671,000

Impairment of goodwill

224,272,000

Impairment of intangible asset

17,308,000

Investigation and audit related

4,305,000

Restructuring

^[3]

3,263,000

Settlement of litigation, net

2,900,000

Total expenses from operations

395,878,000

377,311,000

699,112,000

Loss from operations

(28,865,000)

(21,275,000)

(310,467,000)

Other (expense) income, net

(9,629,000)

Interest expense, net

(7,801,000)

(35,805,000)

(31,526,000)

(5,778,000)

14,554,000

1,654,000

Gain (loss) from foreign currency transactions

2,895,000

(4,490,000)

336,000

(Loss) income before income taxes

(49,178,000)

(47,016,000)

(340,003,000)

Income tax (provision) benefit

(859,000)

(902,000)

1,007,000

Net (loss) income

(50,037,000)

(47,918,000)

(338,996,000)

Net loss available to common stockholders

Net (loss) income

(50,037,000)

(47,918,000)

(338,996,000)

Total net loss available to common stockholders

^[1]

(12,623,000)

(62,660,000)

(47,918,000)

(338,996,000)

Total net loss available to common stockholders

$ (62,660,000)

$ (47,918,000)

$ (338,996,000)

Net loss per common share:

Basic (in shares)

$ (0.78)

$ (0.67)

$ (5.33)

Diluted (in shares)

$ (0.78)

$ (0.67)

$ (5.33)

Weighted-average number of shares used in per share calculation - Common Stock:

Basic (in shares)

80,802,053

71,181,496

63,590,882

Diluted (in shares)

80,802,053

71,181,496

63,590,882

Comprehensive loss:

Foreign currency cumulative translation adjustment

$ (50,037,000)

$ (47,918,000)

$ (338,996,000)

Other comprehensive (loss) income:

(5,068,000)

5,303,000

(1,712,000)

Total comprehensive loss

$ (55,105,000)

$ (42,615,000)

$ (340,708,000)

[1]

Transactions with related parties are included in the line items above as follows (refer to Footnote 14, Related Party Transactions, for further information):


	Years Ended December 31,
	2021		2020		2019
Revenues	$	16,285	$	13,314	$	17,464
Cost of revenues	34,534		10,094		10,490
Interest expense, net	(4,692)		(24,480)		(23,494)
Loss on extinguishment of debt	(9,608)		—		—
Convertible redeemable preferred stock dividends	(12,623)		—		—

[2]

Excludes amortization of intangible assets, which is presented separately in the Consolidated Statements of Operations and Comprehensive Loss.

[3]

Stock-based compensation expense is included in the line items above as follows:


	Years Ended December 31,
	2021		2020		2019
Cost of revenues	$	1,603	$	1,288	$	1,852
Selling and marketing	1,791		2,226		3,615
Research and development	1,079		886		1,981
General and administrative	9,375		5,673		9,247
Restructuring	—		—		(137)
Total stock-based compensation expense	$	13,848	$	10,073	$	16,558

CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE LOSS (Parenthetical) - USD ($)
$ in Thousands

12 Months Ended

Dec. 31, 2021

Dec. 31, 2020

Dec. 31, 2019

^[1]

$ (12,623)

$ 0

13,848

10,073

16,558

Cost of revenues

1,603

1,288

1,852

Selling and marketing

1,791

2,226

3,615

Research and development

General and administrative

1,079

886

1,981

9,375

5,673

9,247

Restructuring

(137)

Investor

16,285

13,314

17,464

Interest expense, net

(4,692)

(24,480)

(23,494)

(9,608)

Investor | Cost of revenues

(12,623)

Cost of revenues

$ 34,534

$ 10,094

$ 10,490

[1]

Transactions with related parties are included in the line items above as follows (refer to Footnote 14, Related Party Transactions, for further information):


	Years Ended December 31,
	2021		2020		2019
Revenues	$	16,285	$	13,314	$	17,464
Cost of revenues	34,534		10,094		10,490
Interest expense, net	(4,692)		(24,480)		(23,494)
Loss on extinguishment of debt	(9,608)		—		—
Convertible redeemable preferred stock dividends	(12,623)		—		—

CONSOLIDATED STATEMENT OF CHANGES IN CONVERTIBLE REDEEMABLE PREFERRED STOCK AND STOCKHOLDERS' EQUITY - USD ($)
$ in Thousands

Total

Cumulative Effect, Period of Adoption, Adjustment

CVI Investments, Inc.

Common Stock

Starboard Value LP

^[1]

Common Stock

CVI Investments, Inc.

Additional Paid-In Capital

CVI Investments, Inc.

Accumulated Other Comprehensive Loss

Accumulated Deficit

Cumulative Effect, Period of Adoption, Adjustment

Treasury stock, at cost

Beginning balance (in shares) at Dec. 31, 2018

Beginning balance at Dec. 31, 2018

$ 0

Ending balance (in shares) at Dec. 31, 2019

Ending balance at Dec. 31, 2019

$ 0

Beginning balance at Dec. 31, 2018

551,567

$ (46)

$ 59

$ 1,561,208

$ (10,621)

$ (769,095)

$ (46)

$ (229,984)

Beginning balance (in shares) at Dec. 31, 2018

59,389,830

Increase (Decrease) in Stockholders' Equity

Issuance of Common Stock - CVI (in shares)

(338,996)

2,728,513

Issuance of Common Stock - CVI

8,162

$ 3

8,159

Common Stock warrants exercised

$ 5,485

$ 3

$ 5,482

Common Stock warrants exercised (in shares)

323,448

2,728,513

Exercise of Common Stock options, net

$ 1,191

1,191

Exercise of Common Stock options, net (in shares)

68,259

Interest paid in Common Stock (1)

^[1]

$ 17,374

$ 4

17,370

Interest paid in Common Stock (in shares)

^[1]

4,057,129

Restricted stock units vested

4,611

$ 1

4,610

Restricted stock units vested (in shares)

854,998

Foreign currency translation adjustment

12,605

(1,712)

Payments for taxes related to net share settlement of equity awards

(1,267)

Payments for taxes related to net share settlement of equity awards (in shares)

(85,560)

Ending balance at Dec. 31, 2019

$ 258,974

$ 70

1,609,358

(12,333)

(1,108,137)

(229,984)

Ending balance (in shares) at Dec. 31, 2019

70,065,130

Ending balance (in shares) at Dec. 31, 2020

Ending balance at Dec. 31, 2020

$ 0

Increase (Decrease) in Stockholders' Equity

Exercise of Common Stock options, net

(47,918)

$ 143

143

Exercise of Common Stock options, net (in shares)

75,000

Interest paid in Common Stock (1)

^[1]

$ 3,060

$ 2

3,058

Interest paid in Common Stock (in shares)

^[1]

1,474,201

Restricted stock units vested

3,065

$ 1

3,064

Restricted stock units vested (in shares)

1,363,152

Foreign currency translation adjustment

6,480

5,303

Payments for taxes related to net share settlement of equity awards

(117)

Payments for taxes related to net share settlement of equity awards (in shares)

(38,937)

Ending balance at Dec. 31, 2020

$ 228,990

$ 73

1,621,986

(7,030)

(1,156,055)

(229,984)

Ending balance (in shares) at Dec. 31, 2020

72,938,546

Convertible Redeemable Preferred Stock

Convertible redeemable preferred stock, net of issuance costs (in shares)

^[1]

82,527,609

Convertible redeemable preferred stock, net of issuance costs (1)

^[1]

$ 187,885

Ending balance (in shares) at Dec. 31, 2021

82,527,609

Ending balance at Dec. 31, 2021

$ 187,885

Increase (Decrease) in Stockholders' Equity

Interest paid in Common Stock (1)

(50,037)

^[1]

10,812

$ 4

10,808

Interest paid in Common Stock (in shares)

^[1]

4,165,781

Fair value of Common Stock issued in connection with acquisition

25,774

$ 8

25,766

Fair value of Common Stock issued in connection with acquisition (in shares)

7,945,519

Conversion shares issued as extinguishment cost on senior secured convertible notes (1)

$ 9,608

$ 3

9,605

Conversion shares issued as extinguishment cost on senior secured convertible notes (in shares)

3,150,000

Convertible redeemable preferred stock dividends (1)

^[1]

$ (12,623)

(12,623)

Restricted stock units vested

7,119

$ 2

7,117

Restricted stock units vested (in shares)

2,362,963

Foreign currency translation adjustment

9,123

(5,068)

Payments for taxes related to net share settlement of equity awards

(522)

Payments for taxes related to net share settlement of equity awards (in shares)

(155,519)

Ending balance at Dec. 31, 2021

$ 223,176

$ 90

$ 1,683,883

$ (12,098)

$ (1,218,715)

$ (229,984)

Ending balance (in shares) at Dec. 31, 2021

90,407,290

[1]

Transactions for these line items were exclusively with related parties (refer to Foo tnote 5, Convertible Redeemable Preferred Stock and Stockholders' Equity, Footnot e 6, Debt, and Footnote 14, Related Party Transactions, of the Notes to Consolidated Financial Statements for additional information). Gross proceeds from related parties for the issuance of convertible redeemable preferred stock were $204.0 million.

CONSOLIDATED STATEMENT OF CHANGES IN CONVERTIBLE REDEEMABLE PREFERRED STOCK AND STOCKHOLDERS' EQUITY (Parenthetical) $ in Millions	12 Months Ended
	Dec. 31, 2021 USD ($)
Statement of Stockholders' Equity [Abstract]
Gross proceeds from issuance of redeemable preferred stock from related parties	$ 204.0

CONSOLIDATED STATEMENTS OF CASH FLOWS - USD ($)

12 Months Ended

Dec. 31, 2021

Dec. 31, 2020

Dec. 31, 2019

Operating activities:

Adjustments to reconcile net loss to net cash provided by (used in) operating activities:

$ (50,037,000)

$ (47,918,000)

$ (338,996,000)

Amortization of intangible assets

25,038,000

27,219,000

30,076,000

Depreciation

15,793,000

14,064,000

12,778,000

13,848,000

10,073,000

16,558,000

Change in fair value of warrant liability

9,629,000

7,689,000

(4,894,000)

2,411,000

Non-cash operating lease expense

5,345,000

5,555,000

5,369,000

Non-cash interest expense on senior secured convertible notes

^[1]

4,692,000

9,180,000

17,374,000

Amortization expense of finance leases

2,188,000

1,652,000

2,413,000

Accretion of debt discount

1,620,000

7,571,000

6,242,000

Amortization of deferred financing costs

378,000

1,560,000

1,078,000

Bad debt (benefit) expense

(80,000)

1,693,000

727,000

Deferred tax (benefit) provision

(1,719,000)

10,000

(3,727,000)

Change in fair value of financing derivatives

(1,800,000)

(10,287,000)

(5,100,000)

Impairment of right-of-use and long-lived assets

4,671,000

Impairment of goodwill

224,272,000

Impairment of intangible asset

17,308,000

Change in fair value of investment in equity securities

2,324,000

Other

1,082,000

908,000

(2,000)

Changes in operating assets and liabilities, net of effect of acquisition:

Accounts receivable

(2,081,000)

2,024,000

2,738,000

Prepaid expenses and other assets

(1,145,000)

(6,283,000)

2,198,000

Accounts payable, accrued expenses, and other liabilities

(4,210,000)

(17,095,000)

10,438,000

Contract liability and customer advances

(10,777,000)

7,341,000

(3,477,000)

Current operating lease liability

(5,597,000)

(6,327,000)

(7,638,000)

Net cash provided by (used in) operating activities

9,856,000

717,000

(4,636,000)

Investing activities:

Capitalized internal-use software costs

(14,747,000)

(15,078,000)

(11,500,000)

Purchases of property and equipment

(803,000)

(477,000)

(2,736,000)

Cash and restricted cash acquired from acquisition

902,000

Proceeds from sale of investment in equity securities

3,776,000

Net cash used in investing activities

(14,648,000)

(15,555,000)

(10,460,000)

Financing activities:

Payments for dividends on convertible redeemable preferred stock

^[1]

(4,760,000)

Principal payments on finance leases

(2,138,000)

(1,754,000)

(2,535,000)

Payments for taxes related to net share settlement of equity awards

(522,000)

(117,000)

(1,267,000)

Principal payments on capital lease and software license arrangements

(329,000)

(367,000)

(2,070,000)

Proceeds from the exercise of stock options

142,000

1,191,000

Proceeds from private placement, net of issuance costs paid

19,752,000

Proceeds from secured term note

13,000,000

Proceeds from sale-leaseback financing transaction

4,252,000

Proceeds from borrowings on revolving line of credit

16,000,000

Proceeds from issuance of convertible redeemable preferred stock, net of issuance costs

^[1]

187,885,000

Other

(543,000)

(350,000)

Net cash (used in) provided by financing activities

(22,452,000)

(2,096,000)

31,973,000

Effect of exchange rate changes on cash, cash equivalents and restricted cash

(1,218,000)

902,000

(302,000)

Net (decrease) increase in cash, cash equivalents and restricted cash

(28,462,000)

(16,032,000)

16,575,000

Cash, cash equivalents and restricted cash at beginning of period

50,741,000

66,773,000

50,198,000

Cash, cash equivalents and restricted cash at end of period

22,279,000

50,741,000

66,773,000

Cash and cash equivalents

21,854,000

31,126,000

46,590,000

Restricted cash

425,000

19,615,000

20,183,000

Total cash, cash equivalents and restricted cash

22,279,000

50,741,000

66,773,000

Supplemental cash flow disclosures:

Interest paid ($—, $21,420 and $3,046 in 2021, 2020, and 2019 attributable to related party, respectively)

1,009,000

23,792,000

4,081,000

Income taxes paid, net of refunds

1,831,000

1,182,000

1,191,000

Operating cash flows from operating leases

9,623,000

11,170,000

15,546,000

Operating cash flows from finance leases

440,000

493,000

471,000

Supplemental non-cash activities:

Fair value of Common Stock issued in connection with acquisition

25,774,000

Interest paid in Common Stock

10,812,000

Conversion shares issued as extinguishment cost on senior secured convertible notes

^[1]

9,608,000

Convertible redeemable preferred stock dividends accrued but not yet paid

^[1]

7,863,000

Settlement of restricted stock unit liability

7,117,000

3,065,000

4,611,000

Fair value of contingent consideration recognized upon closing of acquisition

5,600,000

Right-of-use assets obtained in exchange for operating lease liabilities

5,211,000

669,000

397,000

Right-of-use assets obtained in exchange for finance lease liabilities

3,345,000

754,000

4,049,000

Leasehold improvements acquired through lease incentives

394,000

2,050,000

Fair value of warrants issued in private placement

10,798,000

Convertible senior notes

Financing activities:

Principal payment and extinguishment costs

^[1]

(204,014,000)

Secured Term Note

Financing activities:

Principal payment and extinguishment costs

$ (14,031,000)

$ 0

[1]

Transactions for these line items were exclusively with related parties (refer to Footnote 5, Convertible Redeemable Preferred Stock and Stockholders' Equity, Footnot e 6, Debt, and Footnote 14, Related Party Transactions, of the Notes to Consolidated Financial Statements for additional information). Gross proceeds from related parties for the issuance of convertible redeemable preferred stock were $204.0 million.

CONSOLIDATED STATEMENTS OF CASH FLOWS (Parenthetical) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2021	Dec. 31, 2020	Dec. 31, 2019
Interest paid	$ 1,009	$ 23,792	$ 4,081
Gross proceeds from issuance of redeemable preferred stock from related parties	204,000
Investor
Interest paid	$ 0	$ 21,420	$ 3,046

Organization	12 Months Ended
Organization	Dec. 31, 2021
Organization, Consolidation and Presentation of Financial Statements [Abstract]
Organization	Organization comScore, Inc., together with its consolidated subsidiaries (collectively, "Comscore" or the "Company"), headquartered in Reston, Virginia, is a global information and analytics company that measures audiences, consumer behavior and advertising across media platforms. On December 16, 2021, the Company and two newly formed, wholly owned subsidiaries of the Company entered into an Agreement and Plan of Merger (the "Merger Agreement") with Shareablee, Inc. ("Shareablee"), to acquire Shareablee in exchange for shares of the Company's Common Stock and contingent consideration payable subject to the achievement of certain conditions set forth in the Merger Agreement. Refer to Footno t e 3, Business Combination. Operating segments are defined as components of a business that can earn revenues and incur expenses for which discrete financial information is available that is evaluated on a regular basis by the chief operating decision maker ("CODM"). The Company's CODM is its Chief Executive Officer, who decides how to allocate resources and assess performance. The Company has one operating segment. A single management team reports to the CODM, who manages the entire business. The Company's CODM reviews consolidated results of operations to make decisions, allocate resources and assess performance and does not evaluate the profit or loss from any separate geography or product line.

Summary of Significant Accounting Policies

12 Months Ended

Dec. 31, 2021

Accounting Policies [Abstract]

Summary of Significant Accounting Policies

Basis of Presentation and Consolidation

The accompanying Consolidated Financial Statements include the accounts of the Company and its wholly-owned domestic and foreign subsidiaries. All intercompany transactions and balances are eliminated upon consolidation.

Reclassification

Certain amounts in the prior year financial statements have been reclassified to conform to the current year presentation. Specifically, non-current contract liabilities have been aggregated within other non-current liabilities on the Consolidated Balance Sheets.

Use of Estimates and Judgments in the Preparation of the Consolidated Financial Statements

The preparation of financial statements in conformity with generally accepted accounting principles ("GAAP") requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and the reported amounts of revenue and expense during the reporting periods. Significant estimates and judgments are inherent in the analysis and the measurement of: management's standalone selling price ("SSP"), principal versus agent revenue recognition, determination of performance obligations, determination of transaction price, including the determination of variable consideration and allocation of transaction price to performance obligations, deferred tax assets and liabilities, including the identification and quantification of income tax liabilities due to uncertain tax positions, the valuation and recoverability of goodwill and intangible assets, the determination of appropriate discount rates for lease accounting, the probability of exercising either lease renewal or termination clauses, the assessment of potential loss from contingencies, the fair value determination of contingent consideration from business combinations, financing-related liabilities and warrants, and the valuation of options, performance-based and market-based stock awards. Management bases its estimates and assumptions on historical experience and on various other factors that are believed to be reasonable under the circumstances. Due to the inherent uncertainty involved in making estimates, actual results reported in future periods may be affected by changes in those estimates. The Company evaluates its estimates and assumptions on an ongoing basis.

Fair Value Measurements

The Company evaluates the fair value of certain assets and liabilities using the fair value hierarchy. Fair value is an exit price representing the amount that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants. As such, fair value is a market-based measurement that should be determined based on assumptions that market participants would use in pricing an asset or liability. As a basis for considering such assumptions, the Company applies the three-tier GAAP value hierarchy which prioritizes the inputs used in measuring fair value as follows:

Level 1 - observable inputs such as quoted prices in active markets;

Level 2 - inputs other than the quoted prices in active markets that are observable either directly or indirectly;

Level 3 - unobservable inputs of which there is little or no market data, which require the Company to develop its own assumptions.

Financial assets and liabilities are classified in their entirety based on the lowest level of input that is significant to the fair value measure. The Company's assessment of the significance of a particular input to the fair value measurements requires judgment and may affect the valuation of the assets and liabilities being measured and their placement within the fair value hierarchy.

Assets that are measured at fair value on a non-recurring basis include property and equipment, operating right-of-use assets, intangible assets and goodwill. The Company measures these items at fair value when they are considered to be impaired or, in certain cases, upon initial

recognition. The fair value of these assets are determined with valuation techniques using the best information available and may include market comparable information, discounted cash flow models, or a combination thereof.

The carrying amounts of cash and cash equivalents, restricted cash, accounts receivable, accounts payable and accrued expenses, and the current portion of contract liabilities and customer advances reported in the Consolidated Balance Sheets approximate fair value due to the short-term nature of these instruments. The carrying amount of the revolving line of credit approximates fair value due to the variable rate nature of the debt.

Preferred Stock

In 2021, the Company issued shares of Series B Convertible Preferred Stock ("Preferred Stock") as described in Footnote 5, Convertible Redeemable Preferred Stock and Stockholders' Equity. The Preferred Stock includes a change of control put option which allows the holders of the Preferred Stock to require the Company to repurchase such holders' shares in cash in an amount equal to the initial purchase price plus accrued dividends. The change of control put option was determined to be a derivative liability. As of December 31, 2021, the probability of a change of control was determined to be remote, and the fair value of the change of control derivative was determined to be negligible.

The Preferred Stock is contingently redeemable upon certain deemed liquidation events, such as a change in control. Because a deemed liquidation event could constitute a redemption event outside of the Company's control, all shares of Preferred Stock have been presented outside of permanent equity in mezzanine equity on the Consolidated Balance Sheets. The instrument is initially recognized at fair value net of issuance costs. The Company reassesses whether the Preferred Stock is currently redeemable, or probable to become redeemable in the future, as of each reporting date. If the instrument meets either of these criteria, the Company will accrete the carrying value to the redemption value. The Preferred Stock has not been adjusted to its redemption amount as of December 31, 2021 because a deemed liquidation event is not considered probable.

All financial instruments that are classified as mezzanine equity are evaluated for embedded derivative features by evaluating each feature against the nature of the host instrument (for example, more equity-like or debt-like). Features identified as embedded derivatives that are material are recognized separately as a derivative asset or liability in the financial statements.

Effective January 1, 2021, the Company early adopted Accounting Standards Update ("ASU") 2020-06, Debt—Debt with Conversion and Other Options (Subtopic 470-20) and Derivatives and Hedging—Contracts in Entity's Own Equity (Subtopic 815-40). This ASU simplifies accounting for convertible instruments, enhances disclosure requirements related to the terms and features of convertible instruments, and amends the guidance for the derivatives scope exception for contracts settled in an entity's own equity. This ASU removes from GAAP the separation models for (1) convertible debt with a Cash Conversion Feature and (2) convertible instruments with a Beneficial Conversion Feature. Upon adoption of this new ASU, entities will account for a convertible debt instrument wholly as debt, and for convertible preferred stock wholly as preferred stock, unless (1) a convertible instrument contains features that require bifurcation as a derivative, or (2) a convertible debt instrument was issued at a substantial premium.

As a result of the adoption, no embedded features were identified requiring bifurcation under the new model, other than the change of control redemption feature. The Company adopted the standard using the modified retrospective approach. The standard had no impact on the senior secured convertible notes (the "Notes") issued by the Company prior to adoption and, as a result, there was no cumulative adjustment recorded upon adoption.

Loss on Extinguishment of Debt

In 2021, the Company recorded a $9.6 million loss on debt extinguishment related to the payoff of the Notes and a foreign secured promissory note (the "Secured Term Note"). Loss on extinguishment of debt represents the difference between the carrying value of the Company's debt instruments and any consideration paid to its creditors in the form of cash or shares of the Company's Common Stock on the extinguishment date. These transactions are described in Footnote 6, Debt.

Financing Derivatives

The Company's derivative financial instruments are not hedges and do not qualify for hedge accounting. Changes in the fair value of these instruments are recorded in other (expense) income, net in the Consolidated Statements of Operations and Comprehensive Loss.

The fair values of the financing derivatives were estimated using forward projections and were discounted back at rates commensurate with the remaining term of the related derivatives. Significant valuation inputs included the Company's credit rating, the premium attributable to the payment-in-kind feature of the Notes, and premium estimates for company-specific risk factors (together, the "credit-adjusted discount rate"), the price and expected volatility of the Company's Common Stock, probability of change of control, and forward projections of estimated cash payments.

Extinguishment of the Notes on March 10, 2021 resulted in derecognition of the remaining financing derivatives. Refer to Footnote 6, Debt for additional information.

Cash, Cash Equivalents and Restricted Cash

Cash and cash equivalents are maintained with several financial institutions domestically and internationally. The combined account balances held on deposit at each institution typically exceed Federal Deposit Insurance Corporation ("FDIC") insurance coverage and, as a result, there is a concentration of credit risk related to amounts on deposit in excess of FDIC insurance coverage. The Company reduces this risk by maintaining such deposits with high quality financial institutions that management believes are creditworthy, and by monitoring this credit risk and making adjustments as necessary.

The Company considers highly liquid investments with an original maturity of three months or less at the time of purchase and qualifying money-market funds as cash equivalents.

As of December 31, 2021, restricted cash represents security deposits for subleased office space. As of December 31, 2020, restricted cash primarily represents the Company's requirement to collateralize the Secured Term Note and outstanding letters of credit.

Allowance for Doubtful Accounts

The Company generally grants uncollateralized credit terms to its customers. Credit risk associated with accounts receivable is mitigated by the Company's ongoing credit evaluation of its customers' financial condition. An allowance for doubtful accounts is maintained to reserve for uncollectible receivables. Allowances are based on management's judgment, which considers historical collection experience adjusted for current conditions or expected future conditions based on reasonable and supportable forecasts, a specific review of all significant outstanding receivables, an assessment of company-specific credit conditions and general economic conditions. Management considered the impact of the COVID-19 pandemic, including customer payment delays and requests from customers to revise contractual payment terms, in determining the Company's allowance for doubtful accounts.

The following is a summary of the activity within the allowance for doubtful accounts:


	Years Ended December 31,
(In thousands)	2021		2020		2019
Beginning Balance	$	(2,757)	$	(1,919)	$	(1,597)
Bad debt benefit (expense)	80		(1,693)		(727)
Recoveries	(161)		(300)		(481)
Write-offs	1,665		1,155		886
Ending Balance	$	(1,173)	$	(2,757)	$	(1,919)

Property and Equipment, net

Property and equipment is recorded at cost, net of accumulated depreciation, and is depreciated on a straight-line basis over the estimated useful lives of the assets, ranging from 3 to 5 years. Finance lease assets are recorded at their net present value at the commencement of the lease. Both finance lease assets and leasehold improvements are amortized on a straight-line basis over the shorter of the related lease terms or their useful lives. Replacements and major improvements are capitalized; maintenance and repairs are expensed as incurred.

Included in property and equipment, net, are capitalized software costs to purchase and develop internal-use software, which the Company uses to provide services to its clients. The costs to purchase and develop internal-use software are capitalized from the time that the preliminary project stage is completed, and it is considered probable that the software will be used to perform the function intended, until the time the software is placed in service for its intended use. Any costs incurred during subsequent efforts to upgrade and enhance the functionality of the software are also capitalized. Once this software is ready for use in the Company's products, these costs are amortized on a straight-line basis over the estimated useful life of the software, which is typically assessed to be 3 to 5 years. During the years ended December 31, 2021, 2020 and 2019, the Company capitalized $18.9 million (including $4.6 million recorded as part of the acquisition of Shareablee), $15.0 million, and $11.9 million in internal-use software costs, respectively. The Company depreciated $12.8 million, $9.1 million and $4.8 million in capitalized internal-use software costs during the years ended December 31, 2021, 2020 and 2019, respectively.

Business Combination

In 2021, the Company acquired Shareablee as described in Footnote 3, Business Combination. The purchase consideration was allocated to all tangible and intangible assets acquired, and liabilities assumed, based upon their acquisition-date fair values. Contract assets and liabilities were measured in accordance with revenue recognition principles. Any excess purchase consideration was recorded as goodwill. Acquisition-related costs were expensed as incurred.

Definite-lived intangible assets were recognized for acquired methodologies and technology, as well as customer relationships. The fair value of the acquired methodologies and technology was estimated using the multi-period excess earnings method of the income approach. This technique is based on projected financial information for the useful life of the asset, adjusted for technological obsolescence rates and a contributory asset charge, to determine the cash flows attributable to the asset. These cash flows are then discounted back to the acquisition date using an appropriate rate of return. The selected discount rate was 26.0%. The fair value of the customer relationships was estimated using a "with and without" method of the income approach. This technique compares the cash flows from the existing customer relationship revenues

to cash flows in a scenario where the Company would have to re-create those customer relationship revenues using cash from its business. These cash flows are then discounted back to the acquisition date using an appropriate rate of return. The selected discount rate was 24.0%.

A component of the purchase consideration is payable contingent on the achievement of certain contractual milestones or future revenue performance. This contingent consideration is classified as a liability due to the fact it will be settled in cash or a variable number of shares (or a combination thereof), and the amount of the payment is not dependent upon the fair value of the Company's Common Stock. The fair value of the contingent consideration liability is estimated using a combination of valuation techniques. The primary technique is an option pricing model within a Monte Carlo simulation that determines an average projected payment value across numerous iterations. This technique determines projected payments based on simulated revenues derived from an internal forecast, adjusted for a selected revenue volatility and risk premium based on market data for comparable guideline public companies. The secondary technique is a discounted cash flow model that assumes achievement of the contractual milestones, resulting in payment of the full deferred amount. In both techniques, the projected payments are then discounted back to the valuation date at the Company's cost of debt using a term commensurate with the contractual payment dates.

The contingent consideration liability will be measured at fair value on a recurring basis until the contingency is resolved. Changes in the estimated fair value of the contingent consideration liability will be reflected in operating income or expense in the Consolidated Statements of Operations and Comprehensive Loss, and could have a material impact on our operating results.

Cloud Computing Implementation Costs

Certain costs incurred for implementation, setup, and other upfront activities in a hosting arrangement that is a service contract are capitalized during the application development stage. Upgrades and enhancements are capitalized if they will result in additional functionality. Amortization of capitalized costs is recorded on a straight-line basis over the term of the associated hosting arrangement, inclusive of reasonably certain renewal periods.

During the third quarter of 2021, the Company completed its implementation of a new cloud-based Enterprise Resource Planning ("ERP") system. The Company capitalized $6.8 million of eligible implementation costs in connection with its development and testing of the ERP system. These capitalized implementation costs are classified within other non-current assets in the Consolidated Balance Sheets. As of December 31, 2021, 2020 and 2019, capitalized implementation costs, net of accumulated amortization, were $6.4 million, $3.2 million, and $1.0 million, respectively.

The Company determined the expected period of benefit of the capitalized implementation costs was five years. Amortization costs are classified within general and administrative expense in the Consolidated Statements of Operations and Comprehensive Loss. The Company recorded $0.7 million of amortization expense for the year ended December 31, 2021.

Goodwill and Intangible Assets

Goodwill represents the excess of the purchase consideration over the fair value of identifiable assets acquired and liabilities assumed when a business is acquired. The valuation of intangible assets and goodwill involves the use of management's estimates and assumptions and can have a significant impact on future operating results. The Company initially records its intangible assets at fair value. Definite-lived intangible assets are amortized over their estimated useful lives while goodwill is not amortized but is evaluated for impairment at least annually, as of October 1, by comparing the fair value of a reporting unit to its carrying value including goodwill recorded by the reporting unit.

The Company has a single reporting unit. Accordingly, the impairment assessment for goodwill is performed at the enterprise level. Goodwill is reviewed for possible impairment between annual tests if an event occurs or circumstances change that would more likely than not reduce the fair value of the reporting unit below its carrying value. The Company initially assesses qualitative factors to determine if it is necessary to perform the goodwill impairment review. Goodwill is reviewed for impairment if, based on an assessment of the qualitative factors, it is determined that it is more likely than not that the fair value of the reporting unit is less than its carrying value, or the Company decides to bypass the qualitative assessment. The carrying value of the reporting unit is reviewed utilizing a combination of the discounted cash flow model and a market value approach. The estimated fair value of a reporting unit is determined based on assumptions regarding estimated future cash flows, discount rates, long-term growth rates and market values. Additionally, the Company considers income tax effects from any tax-deductible goodwill on the carrying amount of the reporting unit when measuring the goodwill impairment loss.

The Company monitors for events and circumstances that could negatively impact the key assumptions in determining fair value, including long-term growth projections, profitability, discount rates, volatility in the Company's market capitalization, general industry, and market and macro-economic conditions. It is possible that future changes in such circumstances, or in the variables associated with the judgments, assumptions and estimates used in assessing the fair value of the reporting unit, would require the Company to record a material non-cash impairment charge.

The Company completed its annual assessment on October 1, 2021, and there was no impairment of goodwill at the assessment date.

No goodwill impairment charges were recognized during the years ended December 31, 2021 and 2020.

The Company performed an interim analysis as of June 30, 2019, and determined that goodwill was then impaired. Refer to Footnote 10, Goodwill and Intangible Assets for further information. The Company completed its annual assessment on October 1, 2019, and there was no additional impairment of goodwill at the assessment date.

Intangible assets with finite lives are generally amortized using the straight-line method over the following useful lives:


			Useful Lives (Years)
Acquired methodologies and technology			2 to 7
Acquired software			3
Customer relationships			3 to 7
Intellectual property			2 to 13
Panel			1 to 7
Trade Names			2 to 6
Other			6 to 8

The Company evaluates its definite-lived intangible assets for impairment whenever events or changes in circumstances indicate the carrying value of such assets may not be recoverable. If an indication of impairment is present, the Company compares the estimated undiscounted future cash flows to be generated by the asset group to its carrying amount. Recoverability measurement and estimation of undiscounted cash flows are grouped at the lowest level for which identifiable cash flows are largely independent of the cash flows of other assets and liabilities. If the undiscounted future cash flows are less than the carrying amount of the asset group, the Company records an impairment loss equal to the excess of the asset group's carrying amount over its fair value. The fair value is determined based on valuation techniques such as a comparison to fair values of similar assets or using a discounted cash flow analysis.

The Company performed an interim analysis as of June 30, 2019, as events or changes in circumstances indicated the carrying value of certain intangible assets may not be recoverable, and determined that the Company's strategic alliance (the "strategic alliance") with WPP plc and its affiliates ("WPP") was impaired. Refer to Footnote 10, Goodwill and Intangible Assets for further information.

Although the Company believes that the carrying values of its goodwill and definite-lived intangible assets are appropriately stated as of December 31, 2021, changes in strategy or market conditions, significant technological developments or significant changes in legal or regulatory factors could significantly impact these judgments and require adjustments to recorded asset balances.

Recoverability of Other Long-Lived Assets

The Company's other long-lived assets consist primarily of property and equipment and right-of-use ("ROU") assets. The Company evaluates its ROU and long-lived assets for impairment whenever events or changes in circumstances indicate the carrying value of such assets may not be recoverable. For facility lease ROU and related long-lived assets, the Company compares the estimated undiscounted cash flows generated by a sublease to the current carrying value of the ROU and related long-lived assets. The Company treats operating lease ROU assets as financing transactions, thereby excluding the operating lease liability and related lease payments from the head lease, for purposes of testing recoverability. If the undiscounted cash flows are less than the carrying value of the ROU and related long-lived assets, the Company records an impairment loss equal to the excess of the ROU and long-lived assets' carrying value over their fair value.

The Company performed an interim analysis as of March 31, 2020, as changes in market conditions indicated the carrying value of certain facility lease ROU and other long-lived assets may not be recoverable, and determined that certain ROU assets, and related leasehold improvements, were impaired. The Company recorded a $4.7 million non-cash impairment charge related to its ROU assets and related leasehold improvements. The impairment charge was driven by changes in the Company's projected undiscounted cash flows for certain properties, primarily as a result of changes in the real estate market related to the COVID-19 pandemic, that led to an increase in the estimated marketing time, and a reduction of expected receipts, for properties on the market for sublease. The fair value of these ROU assets, and related leasehold improvements, was estimated using an income approach and a discount rate of 12.0%.

Although the Company believes that the carrying values of its other long-lived assets are appropriately stated as of December 31, 2021, changes in strategy or market conditions, significant technological developments or significant changes in legal or regulatory factors could significantly impact these judgments and require adjustments to recorded asset balances.

Warrants Liability

In 2019, the Company issued warrants to CVI in connection with the private placement described in Footnote 5, Convertible Redeemable Preferred Stock and Stockholders' Equity. The warrants were determined to be freestanding financial instruments that qualify for liability treatment as a result of net cash settlement features associated with a cap on the issuance of shares, under certain circumstances, or upon a change of control. Changes in the fair value of these instruments are recorded in other (expense) income, net in the Consolidated Statements of Operations and Comprehensive Loss.

The fair value of each warrant is estimated utilizing an option pricing model supplemented with a Monte Carlo simulation in periods with multiple warrants outstanding where certain features resulted in additional valuation complexity. Significant valuation inputs include the price and expected volatility of the Company's Common Stock, cost of debt, risk-free rate, remaining term of the warrants, and probability of change of control. In situations where a change of control was assumed, the fair values of the warrants are based on estimated cash payments at each payment date discounted back to the valuation date using the cost of debt.

Leases

The Company's lease portfolio is comprised of two major classes. Real estate leases, which are the majority of the Company's leased assets, are accounted for as operating leases. Computer equipment leases are generally accounted for as finance leases.

The Company determines if an arrangement is or contains a lease at inception and whether the lease should be classified as an operating or finance lease. ROU assets and lease liabilities are recognized at the lease commencement date based on the present value of the future minimum lease payments over the lease term. Operating ROU assets also include the impact of any lease incentives. An ROU asset and lease liability are not recorded for short-term leases with an initial term of 12 months of less.

The Company has elected to combine lease and non-lease payments and account for them together as a single lease component, which increases the carrying amount of the ROU assets and lease liabilities. Non-lease components primarily include payments for common-area maintenance, utilities and other pass-through charges.

The Company uses its incremental borrowing rate to determine the present value of the future lease payments. The incremental borrowing rate is estimated to approximate the interest rate on a collateralized basis with similar terms and payments, and in economic environments where the leased asset is located.

The Company's lease terms include periods under options to extend or terminate the lease when it is reasonably certain that the Company will exercise that option. The Company considers contractual-based factors such as the nature and terms of the renewal or termination, asset-based factors such as physical location of the asset and entity-based factors such as the importance of the leased asset to the Company's operations to determine the lease term. The Company generally uses the non-cancelable lease term when measuring its ROU assets and lease liabilities.

Payments under the Company's lease arrangements are primarily fixed; however, certain lease agreements contain variable payments, which are expensed as incurred and excluded from the measurement of ROU assets and lease liabilities. These payment amounts are affected by changes in market indices and costs for common-area maintenance, utilities and other pass-through charges that are based on usage or performance.

Operating leases are included in operating ROU assets, current operating lease liability, and non-current operating lease liability in the Consolidated Balance Sheets. The Company recognizes lease expense (excluding variable lease costs) for its operating leases on a straight-line basis over the term of the lease. Finance lease assets are included in property and equipment, net; current finance lease liabilities are aggregated into other current liabilities; and non-current finance lease obligations are aggregated in other non-current liabilities in the Consolidated Balance Sheets.

Income from subleased properties is recognized and presented as a reduction of costs, allocated among operating expense line items, in the Consolidated Statements of Operations and Comprehensive Loss.

Foreign Currency

Generally, the functional currency of the Company's foreign subsidiaries is the local currency. In those cases where the transaction is not denominated in the functional currency, the Company revalues the transaction to the functional currency and records the translation gain or loss in the Company's Statements of Operations and Comprehensive Loss. Assets and liabilities are translated at the current exchange rate as of the end of the year, and revenues and expenses are translated at average exchange rates in effect during the year. The gain or loss resulting from the process of translating a foreign subsidiary's functional currency financial statements into U.S. Dollars ("USD") is reflected as foreign currency cumulative translation adjustment and reported as a component of accumulated other comprehensive loss. The translation adjustment for intercompany foreign currency loans that are permanent in nature are also recorded as accumulated other comprehensive loss. Translation adjustments on intercompany accounts that are short term in nature are recorded as gain (loss) from foreign currency transactions. For foreign entities where USD is the functional currency, re-measurement of gains and losses related to deferred tax assets and liabilities are reflected in income tax provision in the Consolidated Statements of Operations and Comprehensive Loss.

Revenue Recognition

The Company recognizes revenue under the core principle to depict the transfer of control to its customers in an amount reflecting the consideration to which it expects to be entitled.

The Company's contracts with customers may include multiple promised goods and services. Contracts with multiple performance obligations typically consist of a mix of subscriptions to the Company's online database, customized data services, and delivery of periodic custom reports based on information obtained from the database. In such cases, the Company identifies performance obligations by evaluating whether the promised goods and services are capable of being distinct and distinct within the context of the contract at contract inception. Promised goods and services that are not distinct at contract inception are combined as one performance obligation.

Once the Company identifies the performance obligations, the Company will determine the transaction price based on contractually fixed amounts and an estimate of variable consideration. In general, the transaction price is determined by estimating the fixed amount of consideration to which the Company is entitled for transfer of goods and services and all relevant sources and components of variable consideration. Variable consideration is estimated based on the most likely amount or expected value approach, depending on which method the Company expects to better predict the amount of consideration to which it will be entitled. Once the Company elects one of the methods to estimate variable consideration for a particular type of performance obligation, the Company will apply that method consistently. Estimates of

variable consideration are subject to constraint based on expected recovery from the customer. Sales taxes remitted to government authorities are excluded from the transaction price.

The Company allocates the transaction price to each performance obligation based on relative SSP. Judgment is exercised to determine the SSP of each distinct performance obligation. In most cases, the Company bundles multiple products and very few are sold on a standalone basis. The Company primarily applies an adjusted market assessment approach for the determination of the SSP, which is supported by rate cards and pricing calculators that are periodically reviewed and updated to reflect the latest sales data and observable inputs by industry, channel, geography, customer size, and other relevant groupings.

The Company recognizes revenue when (or as) it satisfies a performance obligation by transferring promised goods or services to a customer. Customers may obtain the control of promised goods or services over time or at a point in time. Subscription-based revenues, and other products delivered continuously through a user interface, are recognized on a straight-line basis over an access period that can range from three months to five years. Revenues for impression-based products are typically recognized over time, on a time-elapsed basis, as the customer is continuously consuming and receiving the benefits of campaign measurement, or an output method, such as volume of impressions processed during a discrete period. Report-based revenues are recognized at a point in time, which is generally once the product has been delivered to the customer. The Company also considers whether there is a present right to payment, and whether the customer has accepted the product if such acceptance provisions are substantive.

Customers may have the right to cancel their contracts by providing a written notice of cancellation, although most subscription-based contracts are non-cancelable. If a customer cancels its contract, the customer is generally not entitled to a refund for prior services. In the event a portion of a contract is refundable, revenue recognition is delayed until the refund provision lapses. For multi-year contracts with annual price increases, the total consideration for each of the years included in the contract term will be combined and recognized on a straight-line basis.

For transactions that involve third parties, the Company evaluates whether it is the principal, in which case it recognizes revenue on a gross basis. If the Company is an agent, it recognizes revenue on a net basis. This determination can require significant judgment for certain revenue share arrangements that involve the use of partner data in the Company's sales to end users or the use of its data in partner sales to end users. In these arrangements, the Company assesses which party controls the specified goods or services before they are transferred to the customer, as well as other indicators such as the party primarily responsible for fulfillment, inventory risk, and discretion in establishing price.

The Company enters into a limited number of monetary contracts with multichannel video programming distributors ("MVPDs") that involve both the purchase and sale of services with a single counterparty. Each contract is assessed to determine if the revenue and expense should be presented gross or net. In some instances, the Company may provide free distinct goods or services as a form of non-cash consideration to the counterparty. Revenue is recognized for these contracts to the extent SSP is established for distinct services provided. Any excess consideration above the established SSP of services is presented as a reduction to cost of revenues in the Consolidated Statements of Operations and Comprehensive Loss. The fair value of non-cash consideration included in revenues during the years ended December 31, 2021 and 2020 totaled $4.0 million and $0.9 million, respectively. The fair value of non-cash consideration included in cost of revenues during the years ended December 31, 2021 and 2020 totaled $3.9 million and $1.6 million, respectively. No non-cash consideration was included in revenues or cost of revenues during the year ended December 31, 2019.

Contract Balances

Accounts receivable are billed and unbilled amounts where the right to payment from the customer is unconditional but for the passage of time. Contract assets represent amounts where the right to payment in exchange for goods or services transferred is conditioned on future events, such as the entity's continued performance. The portion of contract assets to be billed in the succeeding twelve-month period are included in prepaid expenses and other current assets, and the remaining amounts are included in other assets within the Consolidated Balance Sheets.

Contract liabilities relate to amounts billed in advance, or advance consideration received from customers, under non-cancelable contracts for which exchange of goods or services will occur in the future. Customer advances relate to amounts billed in advance, or advance considerations received from customers, for contracts with termination rights for which exchange of goods or services will occur in the future. The portion of contract liabilities and customer advances to be recognized in the succeeding twelve-month period are presented separately within current liabilities, and the remaining amounts are included in other non-current liabilities within the Consolidated Balance Sheets.

Remaining Performance Obligations

The Company elected an optional exemption to not disclose information about the amount of the transaction price allocated to remaining performance obligations for contracts that have an original expected duration of one year or less. The amount disclosed for remaining performance obligations also excludes variable consideration from unsatisfied performance obligations within a series where revenue is recognized using an output method, such as volume of impressions processed.

Costs to Fulfill a Contract

Certain costs to fulfill are capitalized for contracts where the transfer of goods and services will occur in the future. Typically, these capitalized costs are incurred during a setup period prior to transferring control of the good or service over time. These costs include dedicated employees, subcontractors, and other third-party costs. Capitalized costs are assessed for recoverability at each reporting period. These costs are included in

cost of revenues and are recognized in the same manner as the corresponding performance obligation. For the years ended December 31, 2021, 2020 and 2019, amortized and expensed contract costs were $2.7 million, $1.4 million and $1.9 million, respectively.

Cost of Revenues

Cost of revenues consists primarily of costs to produce the Company's products including viewing data from MVPDs, census-based, panel and other third-party data as well as costs to operate its network infrastructure including data center, data storage and compliance costs. Other costs include amortization of capitalized fulfillment costs, employee costs including stock-based compensation, depreciation related to assets used to maintain the network and produce products and allocated overhead, including rent and depreciation expenses generated by general purpose equipment and software.

Selling and Marketing

Selling and marketing expenses consist primarily of salaries, commissions, stock-based compensation, benefits and bonuses for personnel associated with sales and marketing activities, as well as costs related to online and offline advertising, product management, seminars, promotional materials, public relations, other sales and marketing programs, and allocated overhead, including rent and other facilities related costs, and depreciation.

General and Administrative

General and administrative expenses consist primarily of salaries, stock-based compensation, benefits and related costs for executive management, finance, accounting, human capital, legal, information technology and other administrative functions, as well as professional fees and allocated overhead, including rent and other facilities related costs, depreciation and expenses incurred for other general corporate purposes.

Research and Development

Research and development expenses consist primarily of salaries, stock-based compensation, benefits and related costs for personnel associated with research and development activities, as well as allocated overhead, including rent and other facilities related costs, and depreciation.

Investigation and Audit Related

Investigation expenses are professional fees associated with legal and forensic accounting services rendered as a result of an internal Audit Committee investigation into matters related to the Company's revenue recognition practices, disclosures, internal controls, corporate culture and employment practices prior to 2017. Audit related expenses consist of professional fees associated with accounting related consulting services and external auditor fees associated with the audit of the Company's prior-year financial statements. Also included are litigation related expenses, which include legal fees associated with various lawsuits or investigations that were initiated either directly or indirectly as a result of the Audit Committee's investigation.

Other (Expense) Income, Net

Other (expense) income, net represents income and expenses incurred that are generally not recurring in nature or are not part of the Company's normal operations. The following is a summary of the significant components of other (expense) income, net:


	Years Ended December 31,
(In thousands)	2021		2020		2019
Change in fair value of financing derivatives	$	1,800	$	10,287	$	5,100
Change in fair value of warrants liability	(7,689)		4,894		(2,411)
Change in fair value of investment in equity securities	—		—		(2,324)

Other	111		(627)		1,289
Total other (expense) income, net	$	(5,778)	$	14,554	$	1,654

Debt Issuance Costs

The Company reflects debt issuance costs in the Consolidated Balance Sheets as a direct deduction from the gross amount of debt, consistent with the presentation of a debt discount. Debt issuance costs are amortized to interest expense, net over the term of the underlying debt instrument, utilizing the effective interest method.

Stock-Based Compensation

The Company estimates the fair value of stock-based awards on their grant date. The fair value of stock options with only service conditions is determined using the Black-Scholes option pricing model. The fair value of restricted stock units ("RSUs") is based on the closing price of the Company's Common Stock on the grant date. The Company amortizes the fair value of awards expected to vest on a straight-line basis over the

requisite service periods of the awards, which is generally the period from the grant date to the end of the vesting period. The determination of the fair value of the Company's stock option awards is based on a variety of factors, including, but not limited to, the Company's Common Stock price, risk-free rate, expected stock price volatility over the expected life of awards, and the expected term of the option.

The Company issues stock options with a vesting period based solely upon the passage of time (service vesting). To determine the expected term of the option the Company applies the simplified method for plain-vanilla options due to the lack of significant historical exercise experience. For non-employee options that do not qualify as plain-vanilla the Company has elected to apply the contractual term of the award.

The Company issues RSU awards with a vesting period based solely upon the passage of time (service vesting), achieving performance targets, fulfillment of market conditions, or a combination thereof. For those RSU awards with only service vesting, the Company recognizes compensation cost on a straight-line basis over the service period. For awards with both service and performance conditions, the Company starts recognizing compensation cost over the remaining service period when it is probable the performance conditions will be met. Stock awards that contain performance vesting conditions are excluded from diluted earnings per share ("EPS") computations until the contingency is met as of the end of that reporting period.

For awards with both service and market conditions, the Company recognizes compensation cost over the remaining service period, with the effect of the market condition reflected in the determination of the award's fair value at the grant date. The Company values awards with market conditions using certain valuation techniques, such as a lattice model or Monte Carlo simulation analysis. The Company determines the requisite service period based on the longer of the explicit service period and the derived service period. Stock awards that contain market vesting conditions are included in the computations of diluted EPS reflecting the number of shares that would be issued based on the current market price at the end of the period being reported on, if their effect is dilutive.

Under the Company's annual incentive compensation plan, the Company may grant immediately vested RSUs to certain employees. For these awards, stock-based compensation expense is accrued commencing at the service inception date, which generally precedes the grant date, through the end of the requisite service period.

The Company estimates forfeitures for stock-based awards at their grant date based on historical experience. The estimated forfeiture rate as of December 31, 2021, 2020 and 2019 was 10.0% for non-executive awards. Awards granted to senior executives have an estimated forfeiture rate of zero. The Company performs a review of its forfeiture rate assumption on a quarterly basis. Changes in the estimates and assumptions relating to forfeitures and subsequent grants may result in material changes to stock-based compensation expense in the future.

Income Taxes

Income taxes are accounted for using the asset and liability method. Deferred income taxes are provided for temporary differences in recognizing certain income, expense and credit items for financial reporting purposes and tax reporting purposes. Such deferred income taxes primarily relate to the difference between the tax bases of assets and liabilities and their financial reporting amounts. Deferred tax assets and liabilities are measured by applying enacted statutory tax rates applicable to the future years in which deferred tax assets or liabilities are expected to be settled or realized. Excess tax benefits and tax deficiencies are recognized in the income tax provision in the period in which they occur.

The Company records a valuation allowance when it determines, based on available positive and negative evidence, that it is more-likely-than-not that some portion or all of its deferred tax assets will not be realized. The Company determines the realizability of its deferred tax assets primarily based on the reversal of existing taxable temporary differences and projections of future taxable income (exclusive of reversing temporary differences and carryforwards). In evaluating such projections, the Company considers its history of profitability, the competitive environment, and general economic conditions. In addition, the Company considers the time frame over which it would take to utilize the deferred tax assets prior to their expiration.

For certain tax positions, the Company uses a more-likely-than-not threshold based on the technical merits of the tax position taken. Tax positions that meet the more-likely-than-not recognition threshold are measured at the largest amount of tax benefits determined on a cumulative probability basis, which are more-likely-than-not to be realized upon ultimate settlement in the financial statements. The Company's policy is to recognize interest and penalties related to income tax matters in income tax expense.

In December 2017, U.S. tax reform legislation known as the Tax Cuts and Jobs Act (the "TCJA") was signed into law. The Company determined the effects of certain provisions, including but not limited to: a reduction in the corporate tax rate from 35% to 21%, a limitation of the deductibility of certain officers' compensation, a limitation on the current deductibility of net interest expense in excess of 30% of adjusted taxable income, a limitation of net operating losses generated after 2018 to 80% of taxable income, an incremental tax (base erosion anti-abuse or "BEAT") on excessive amounts paid to foreign related parties, and a minimum tax on certain foreign earnings in excess of 10% of the foreign subsidiaries' tangible assets (global intangible low-taxed income or "GILTI"). As part of its GILTI review, the Company has determined that it will account for GILTI income as it is generated (i.e., treat it as a period expense). Given the Company's loss position in the U.S. and the valuation allowance recorded against its U.S. net deferred tax assets, these provisions have not had a material impact on the Company's consolidated financial statements.

Loss Per Share

The Company uses the two-class method to calculate net loss per share. The two-class method is an earnings allocation formula that treats a participating security as having rights to earnings that otherwise would have been available to common stockholders. Under the two-class method, earnings for the period are allocated between common stockholders and participating security holders based on their respective rights to receive dividends as if all undistributed book earnings for the period were distributed.

Basic loss per share is computed by dividing net loss attributable to only the common stockholders by the weighted-average number of common shares outstanding for the period. Diluted loss per share includes the effect of potential common shares, such as the Company's Preferred Stock, Notes, warrants, stock options, restricted stock units and deferred stock units, to the extent the effect is dilutive. In periods with a net loss available to common stockholders, the anti-dilutive effect of these potential common shares is excluded and diluted net loss per share is equal to basic net loss per share.

The following is a summary of the Common Stock equivalents for the securities outstanding during the respective periods that have been excluded from the computation of diluted net loss per common share, as their effect would be anti-dilutive:


	Years Ended December 31,
	2021 (1)	2020	2019
Preferred stock	66,926,499	—	—
Warrants	5,457,026	6,306,964	3,795,761
Stock options, restricted stock units and deferred stock units	5,073,980	3,898,327	2,127,616
Senior secured convertible notes	1,232,483	6,519,655	6,519,655
Total	78,689,988	16,724,946	12,443,032

(1) A contingent consideration liability was recognized as part of the acquisition described in Footnote 3, Business Combination. The liability payments may be settled in any combination of cash or shares of Common Stock based on the volume-weighted average trading price of the Common Stock for the ten trading days prior to the date of each payment. Settlement of this liability in Common Stock could potentially dilute basic earnings per share in future periods. The Company calculated a potential anti-dilutive share count based on the maximum potential payments of $8.6 million and the $3.34 per share closing price of the Company's Common Stock on the Nasdaq Global Select Market on December 31, 2021. The impact was determined to be negligible for 2021 based on the period the liability was outstanding.

For the year ended December 31, 2021, dividends to holders of the Preferred Stock, including those both paid and accrued, totaled $12.6 million. These dividends have been included in calculating the total loss available to common stockholders used in the calculation of basic and diluted loss per share.

Other Accounting Standards Recently Adopted

In December 2019, the FASB issued ASU 2019-12, Income Taxes (Topic 740), which simplifies the accounting for income taxes primarily by eliminating certain exemptions. The amendments are effective for fiscal years beginning after December 15, 2020, including interim periods within those fiscal years. An entity is permitted to early adopt any removed or modified disclosures upon issuance of the update and to delay adoption of the additional disclosures until their effective date. The Company adopted the new standard effective January 1, 2021, which had no impact on the Consolidated Financial Statements or related disclosures.

In October 2021, the FASB issued ASU 2021-08, Business Combinations (Topic 805), which addresses the accounting for contract assets and liabilities from revenue contracts with customers in a business combination. The amendments require acquiring entities to apply Accounting Standards Codification ("ASC") 606 to recognize and measure contract assets and contract liabilities in a business combination. The amendments are effective for fiscal years beginning after December 15, 2022, including interim periods within those fiscal years. An entity is permitted to early adopt. The Company adopted the new standard effective January 1, 2021, which did not have a material impact on the Consolidated Financial Statements or related disclosures.

Business Combination

12 Months Ended

Dec. 31, 2021

Business Combination and Asset Acquisition [Abstract]

Business Combination

On December 16, 2021, the Company and two newly formed, wholly owned subsidiaries of the Company entered into the Merger Agreement (the "Merger") with Shareablee. Total consideration payable to the former holders of Shareablee's capital stock and warrant, and certain underlying equity awards that were assumed by the Company, totaled 9,128,964 shares of Common Stock. This included 7,945,519 shares of Common Stock that were issuable at closing, 1,062,085 shares of Common Stock issuable pursuant to replacement stock options and restricted stock unit awards, and 121,360 shares of Common Stock subject to holdback pending final working capital adjustments. In addition, certain holders of Shareablee's capital stock, warrant and equity awards may also receive up to an aggregate of $8.6 million of contingent consideration over three years after the closing, subject to the satisfaction of certain conditions set forth in the Merger Agreement. The contingent consideration is payable in any combination of cash and Common Stock, with any issuance of Common Stock to be based on the volume-weighted average trading price of the Common Stock for the ten full trading days ending on, and including the last business day prior to, the applicable date of the release of the contingent payment. The amount of contingent consideration is based on the achievement of certain contractual milestones or a revenue target. Lastly, the Merger Agreement required a portion of cash held in escrow at closing to be paid to the former holders of Shareablee securities.

Itzhak Fisher, a member of the Company's Board of Directors ("Board"), is a former director, stockholder and equity award holder of Shareablee. The fair value of Mr. Fisher's issuable Common Stock and replacement stock options totaled $0.7 million at closing, of which $0.4

million was recognized immediately as stock-based compensation expense and $0.3 million was classified as purchase consideration. Mr. Fisher is also eligible to earn up to an additional $0.3 million in contingent consideration subject to the performance criteria described above.

The total consideration paid or payable by the Company related to the Merger was $31.4 million. A summary of the consideration is as follows:


(In thousands)	Fair Value
Common Stock (1)	$	25,329
Contingent consideration (2)	5,600
Replacement stock options and restricted stock unit awards	260
Escrow payable to former stockholders	184
Total purchase consideration	$	31,373

(1) Calculated based on 7,945,519 shares of Common Stock issued upon closing, an estimated 121,360 shares of Common Stock to be issued upon completion of a final working capital assessment, and the $3.14 per share closing price of the Company's Common Stock on the Nasdaq Global Select Market on December 16, 2021.

(2) Refer to Footnote 2, Summary of Significant Accounting Policies for additional information on the selected valuation technique, and Footnote 7, Fair Value Measurements for inputs in deriving the fair value as of December 16, 2021. The Company concluded any change in fair value between December 16, 2021 and December 31, 2021 was negligible.

A summary of the total purchase consideration for Shareablee that was allocated to the acquired assets and liabilities based on their fair value as of the date of the Merger is as follows:


(In thousands)	December 16, 2021
Net working capital	$	(2,212)
Property and equipment, net	4,578
Deferred tax liabilities	(2,817)
Other assets and liabilities	(22)
Definite-lived intangible assets	12,644
Goodwill	19,202
Total purchase consideration	$	31,373

The goodwill and intangible assets recorded as a result of the Merger are not deductible for income tax purposes. The goodwill includes the value of the Shareablee acquired workforce, the expected cost synergies to be realized by the Company following the Merger, the opportunity to combine the Company's digital information with Shareablee's social data and insights to enhance the Company's syndicated product offerings, and the opportunity to sell Shareablee products to the Company's customer base.

The following table outlines the fair value of the definite-lived intangible assets and the useful life for each type of intangible asset acquired. The intangible assets are amortized using a straight-line method over the respective useful life of the intangible asset.


(In thousands)	Useful Lives (Years)	Fair Value
Customer relationships (1)	5	$	6,600
Acquired methodologies and technology (1) (2)	5	6,044

Total definite-lived intangible assets		$	12,644

(1) The fair values of these assets are derived from techniques which utilize inputs, certain of which are significant and unobservable, that result in classification as Level 3 fair value measurements. Refer to Footnote 2, Summary of Significant Accounting Policies for additional information on the selected valuation techniques.

(2) The acquisition-date fair value of acquired methodologies and technology was $10.6 million. The $6.0 million recognized within intangible assets, net reflects the incremental fair value adjustment to $4.6 million of capitalized internal-use software costs recorded at net book value within property and equipment, net as of December 16, 2021.

The primary assets acquired were the developed methodologies and technology, which include a proprietary taxonomy and analytics platform that processes and repackages information on social media data consumption across four large social media platforms.

The Company incurred professional fees directly attributable to the Merger, primarily consisting of legal fees totaling $0.5 million during 2021. These fees are reflected in general and administrative expenses in the Consolidated Statements of Operations and Comprehensive Loss.

The financial results of Shareablee were included in the Company's Consolidated Financial Statements from the date of the Merger, December 16, 2021. For the year ended December 31, 2021, Shareablee contributed revenues of $0.4 million and loss before income tax provision of $1.4 million. The loss includes $1.5 million in stock-based compensation recognized immediately following the closing date pertaining to replacement stock options and restricted stock unit awards issued to Shareablee equity award holders.

Pro forma results of operations for the Merger have not been presented because they are not material to the Company's consolidated results of operations.

Revenue Recognition

12 Months Ended

Dec. 31, 2021

Revenue from Contract with Customer [Abstract]

Revenue Recognition

The following table presents the Company's revenue disaggregated by solution group, geographical market and timing of transfer of products and services. The Company attributes revenue to geographical markets based on the location of the customer. The Company has one reportable segment in accordance with ASC 280, Segment Reporting; as such, the disaggregation of revenue below reconciles directly to its unique reportable segment.


	Years Ended December 31,
(In thousands)	2021		2020		2019
By solution group:
Ratings and Planning (1)	$	255,073	$	253,652	$	271,623
Analytics and Optimization (1)	81,306		69,080		74,725
Movies Reporting and Analytics	30,634		33,304		42,297
Total	$	367,013	$	356,036	$	388,645
By geographical market:
United States	$	321,891	$	310,717	$	336,087
Europe	26,250		27,447		30,619
Latin America	6,952		6,275		10,326
Canada	7,630		7,046		7,046
Other	4,290		4,551		4,567
Total	$	367,013	$	356,036	$	388,645
By timing of revenue recognition:
Products and services transferred over time	$	288,439	$	278,638	$	295,609
Products and services transferred at a point in time	78,574		77,398		93,036
Total	$	367,013	$	356,036	$	388,645

(1) In the second quarter of 2020, the Company began classifying revenue from certain new and extended custom agreements for services that utilize its syndicated data set, previously classified under Analytics and Optimization, as Ratings and Planning. The impact was not material to either solution group.

Contract Balances

The following table provides information about receivables, contract assets, contract liabilities and customer advances from contracts with customers:


	As of December 31,
(In thousands)	2021		2020
Accounts receivable, net	$	72,059	$	69,379
Current and non-current contract assets	4,875		4,037

Current contract liabilities	54,011		58,529
Current customer advances	11,613		12,477
Non-current contract liabilities	1,262		4,156

Current and non-current contract assets as of December 31, 2021 increased from the prior year due primarily to up-front recognition of revenue pertaining to license fees in connection with a multi-year agreement that will be billed over the contract term. Non-current contract liabilities as of December 31, 2021 decreased from the prior year as revenue was recognized on a multi-year contract that had a large upfront payment received in 2020.

Significant changes in the current contract liabilities balances are as follows:



	Years Ended December 31,
(In thousands)	2021		2020
Revenue recognized that was included in the opening contract liabilities balance	$	(52,232)	$	(53,226)
Cash received or amounts billed in advance and not recognized as revenue	48,864		50,836

Current contract liabilities as of December 31, 2021 included $2.5 million in contract balances recognized as part of the closing of the acquisition described in Footnote 3, Business Combination.

Remaining Performance Obligations

As of December 31, 2021, approximately $210 million of revenue is expected to be recognized from remaining performance obligations that are unsatisfied (or partially unsatisfied) under long-term contracts. The Company expects to recognize revenue on approximately 50% of these remaining performance obligations in 2022, and approximately 25% in 2023, with the remainder recognized thereafter.

The entire disclosure of revenue from contract with customer to transfer good or service and to transfer nonfinancial asset. Includes, but is not limited to, disaggregation of revenue, credit loss recognized from contract with customer, judgment and change in judgment related to contract with customer, and asset recognized from cost incurred to obtain or fulfill contract with customer. Excludes insurance and lease contracts.

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Stockholders' Equity Note [Abstract]

Convertible Redeemable Preferred Stock and Stockholders' Equity

12 Months Ended

Dec. 31, 2021

Convertible Redeemable Preferred Stock and Stockholders' Equity

2021 Issuance of Preferred Stock

On March 10, 2021 (the "Closing Date"), the Company entered into separate Securities Purchase Agreements with each of Charter Communications Holding Company, LLC ("Charter"), Qurate Retail, Inc. ("Qurate") and Pine Investor, LLC ("Pine") (the "Securities Purchase Agreements"). The issuance of securities pursuant to the Securities Purchase Agreements (the "Transactions") and related matters were approved by the Company's stockholders on March 9, 2021 and completed on March 10, 2021. At the closing of the Transactions, the Company issued and sold (a) to Charter, 27,509,203 shares of Preferred Stock in exchange for $68.0 million, (b) to Qurate, 27,509,203 shares of Preferred Stock in exchange for $68.0 million and (c) to Pine, 27,509,203 shares of Preferred Stock in exchange for $68.0 million. The shares were issued at a par value of $0.001. Net proceeds from the Transactions totaled $187.9 million after deducting issuance costs.

The Transactions and related agreements include the following rights:

Registration Rights

On the Closing Date, the Company entered into a Registration Rights Agreement (the "RRA") with the holders of the Preferred Stock (together with any other party that may become a party to the RRA), pursuant to which, among other things, and on the terms and subject to certain limitations set forth therein, the Company was obligated to file a registration statement registering the sale or distribution of shares of Preferred Stock or Common Stock held by any holder, including any shares of Common Stock acquired by any holder pursuant to the conversion of the Preferred Stock, and any other securities issued or issuable with respect to any such shares of Common Stock or Preferred Stock by way of share split, share dividend, distribution, recapitalization, merger, exchange, replacement or similar event or otherwise (the "Registrable Securities"). In addition, pursuant to the RRA, the holders have the right to require the Company, subject to certain limitations, to effect a sale of any or all of their Registrable Securities by means of an underwritten offering or an underwritten block trade or bought deal.

On August 30, 2021, the Company filed a registration statement on Form S-3 with respect to the Registrable Securities. The registration statement on Form S-3 became effective on September 21, 2021.

Conversion Provisions

The Preferred Stock is convertible at the option of the holders at any time into a number of shares of Common Stock based on a conversion rate set in accordance with the Certificate of Designations of the Preferred Stock. The conversion rate is calculated as the product of (i) the conversion factor and (ii) the quotient of (A) the sum of the initial purchase price and accrued dividends with respect to each share of Preferred Stock divided by (B) the initial purchase price. The conversion right is subject to certain anti-dilution adjustments and customary provisions related to partial dividend periods. As of December 31, 2021, each share of Preferred Stock was convertible into 1.038542 shares of Common Stock.

At any time after the fifth anniversary of the Closing Date, the Company may elect to convert all of the outstanding shares of Preferred Stock into shares of Common Stock if (i) the closing sale price of the Company's Common Stock is greater than 140% of the conversion price as of such time, as may be adjusted pursuant to the Certificate of Designations, for certain periods, and (ii) the pro rata share of an aggregate of $100.0 million in dividends has been paid with respect to each share of Preferred Stock that was outstanding on the Closing Date and remains outstanding.

As of December 31, 2021, no shares of Preferred Stock have been converted into Common Stock.

Voting Rights

The holders of the Preferred Stock are entitled to vote as a single class with the holders of the Common Stock, with a vote equal to the number of shares of Common Stock into which the Preferred Stock could be converted, except that the conversion rate for this purpose will be equal to the product of the applicable conversion factor and 0.98091271. Each holder of Preferred Stock is subject to a voting threshold, which limits such holder's voting rights in the event that the holder's Preferred Stock represents voting rights that exceed 16.66% of the Company's Common Stock (including the Preferred Stock on an as-converted basis).

Dividend Rights

The holders of Preferred Stock are entitled to participate in all dividends declared on the Common Stock on an as-converted basis and are also entitled to a cumulative dividend at the rate of 7.5% per annum, payable annually in arrears (on June 30 of each year) and subject to increase under certain specified circumstances. The annual dividend accrues on a daily basis from and including the issuance date of such shares, whether or not declared. In the event the annual dividends are not paid in cash on the annual payment date, the dividends otherwise payable on such date shall continue to accrue and cumulate at a rate of 9.5% per annum, until such failure is cured.

In addition, after January 1, 2022, the holders of Preferred Stock are entitled to request, and the Company will take all actions reasonably necessary to pay, a one-time dividend ("Special Dividend") equal to the highest dividend that the Company's Board determines can be paid at the applicable time (or a lesser amount agreed upon by the holders), subject to additional conditions and limitations set forth in a Stockholders Agreement entered into by the Company and the holders on the Closing Date (the "Stockholders Agreement"). As set forth in the Stockholders Agreement, the Company may be obligated to obtain debt financing in order to effectuate the Special Dividend.

On June 30, 2021, in accordance with the Certificate of Designations of the Preferred Stock, the Company paid cash dividends totaling $4.8 million to the holders of the Preferred Stock, representing dividends accrued for the period from the Closing Date through June 29, 2021. The next scheduled dividend payment date for the Preferred Stock is June 30, 2022. For the year ended December 31, 2021, dividends to holders of the Preferred Stock, including those both paid and accrued, totaled $12.6 million.

Anti-Dilution Adjustments

The Preferred Stock is subject to anti-dilution adjustment upon the occurrence of certain events, including issuance of certain dividends or distributions to holders of Common Stock, split or combination of Common Stock, reclassification of Common Stock into a greater or lesser number of shares, or certain repurchases of Common Stock, subject to limitations set forth in the Certificate of Designations.

Liquidation Preference and Change of Control Provisions

The Preferred Stock ranks senior to the Common Stock with respect to dividend rights and rights on the distribution of assets in the event of a liquidation, dissolution or winding up of the affairs of the Company, and ranks junior to secured and unsecured indebtedness. The Preferred Stock has a liquidation preference equal to the higher of (i) the initial purchase price, increased by accrued dividends per share, and (ii) the amount per share of Preferred Stock that a holder would have received if such holder, immediately prior to such liquidation, dissolution or winding up of the affairs of the Company, converted such share into Common Stock.

The Preferred Stock includes a change of control put option which allows the holders of the Preferred Stock to require the Company to repurchase such holders' shares at a purchase price equal to the initial purchase price, increased by accrued dividends. The change of control put option was determined to be a derivative liability under ASC 815, Derivatives and Hedging. As of December 31, 2021, the probability of a change of control was determined to be remote, and the fair value of the change of control derivative was determined to be negligible. To the extent the holders of the Preferred Stock do not exercise the put option in a covered change of control, the Company has the right to redeem the remaining Preferred Stock at a redemption price equal to the initial purchase price, increased by accrued dividends.

As described above, the Preferred Stock is contingently redeemable upon certain deemed liquidation events, such as a change in control. Because a deemed liquidation event could constitute a redemption event outside of the Company's control, all shares of Preferred Stock have been presented outside of permanent equity in mezzanine equity on the Consolidated Balance Sheets.

2019 Issuance and Sale of Common Stock and Warrants

On June 23, 2019, the Company entered into a Securities Purchase Agreement with CVI Investments, Inc. ("CVI"), pursuant to which CVI agreed to purchase (i) 2,728,513 shares of Common Stock (the "Initial Shares"), at a price of $7.33 per share and (ii) Series A Warrants, Series B-1 Warrants, Series B-2 Warrants and Series C Warrants, for aggregate gross proceeds of $20.0 million (the "Private Placement"). The Private Placement closed on June 26, 2019 (the "CVI Closing Date"). The Series B-1 Warrants and Series B-2 Warrants expired during 2020.

The Series C Warrants were exercised on October 10, 2019. As a result of this exercise, the Company issued 2,728,513 shares of Common Stock to CVI on October 14, 2019. In addition, the number of shares issuable under the Series A Warrants was increased by 2,728,513.

The Series A Warrants are exercisable by the holders for a period of five years from the CVI Closing Date and are currently exercisable into 5,457,026 shares of Common Stock, which is equal to the Initial Shares plus the number of shares issued pursuant to the exercise of the Series C Warrants (described above). The exercise price for the Series A Warrants was $12.00 upon issuance but was subsequently adjusted, as described below. The Series A Warrants may be exercised for cash or through a net settlement feature under certain circumstances.

The exercise price for the Series A Warrants is subject to anti-dilution adjustment in certain circumstances, including upon certain issuances of capital stock. Upon the issuance of the Preferred Stock, the Company adjusted the exercise price of the Series A Warrants from $12.00 to $2.4719 per share, the closing price of the Transactions.

CVI will not have the right to exercise any warrant that would result in CVI beneficially owning more than 4.99% of the outstanding Common Stock after giving effect to such exercise. CVI has the right, in its discretion, to raise this threshold up to 9.99% with 60 days' notice to the Company. In addition, if and to the extent the exercise of any warrants would, together with the issuances of the Initial Shares and the shares issued pursuant to the exercise of any other warrants, result in the issuance of 20.0% or more of the outstanding Common Stock of the Company on the CVI Closing Date (the "Exchange Cap"), the Company intends to, in lieu of issuing such shares, settle the obligation to issue such shares in cash.

The estimated fair value of the warrants as of December 31, 2021 was $10.5 million. Refer to Footnote 7, Fair Value Measurements, for further information.

2013 Stock Option/Issuance Plan

On December 16, 2021, the Company assumed certain equity awards outstanding under the Shareablee, Inc. 2013 Stock Option/Stock Issuance Plan (the "2013 Plan") in connection with the acquisition of Shareablee described in Footnote 3, Business Combination. Under the 2013 Plan, as amended and restated, the Company may grant to certain eligible participants option rights and restricted stock units up to 4,500,000 shares of Shareablee common stock. These shares are converted into shares of the Company's Common Stock at a conversion rate of one Shareablee share to 0.330437 shares of the Company. The aggregate number of shares of Common Stock available will be reduced by one share of Common Stock for every one share of Common Stock subject to an award granted under the 2013 Plan. If any award granted under the 2013

Plan (in whole or in part) is cancelled or forfeited, expires, is unvested and repurchased in cash, or otherwise unearned, the shares of Common Stock subject to such award will, to the extent of such cancellation, forfeiture, expiration, or repurchase in cash, again be available at a rate of one share of Common Stock for every one share of Common Stock subject to such award. The Company registered the securities issuable under the 2013 Plan with the SEC on December 23, 2021. The maximum number of shares of the Company's Common Stock available for future issuance under the 2013 Plan as of December 31, 2021 (excluding outstanding awards) is 167,750.

2018 Equity and Incentive Compensation Plan

The Company's stockholders approved the 2018 Equity and Incentive Compensation Plan (the "2018 Plan") at the Company's 2018 Annual Meeting and approved an amendment and restatement of the 2018 Plan at the Company's 2020 Annual Meeting. Under the 2018 Plan, as amended and restated, the Company may grant option rights, appreciation rights, restricted stock awards, restricted stock units, performance shares and performance units up to 20,250,000 shares of Common Stock. The aggregate number of shares of Common Stock available will be reduced by: (i) one share of Common Stock for every one share of Common Stock subject to an award of option rights or appreciation rights granted under the 2018 Plan and (ii) two shares of Common Stock for every one share of Common Stock subject to an award other than option rights or appreciation rights granted under the 2018 Plan. If any award granted under the 2018 Plan (in whole or in part) is canceled or forfeited, expires, is settled in cash, or is unearned, the shares of Common Stock subject to such award will, to the extent of such cancellation, forfeiture, expiration, cash settlement, or unearned amount, again be available at a rate of one share of Common Stock for every one share of Common Stock subject to awards of option rights or appreciation rights and two shares of Common Stock for every one share of Common Stock subject to awards other than of option rights or appreciation rights. The Company registered the securities under the 2018 Plan with the SEC effective June 1, 2018. The maximum number of shares available for future issuance under the 2018 Plan as of December 31, 2021 (excluding outstanding awards) is 3,063,191.

Stock Options

The Company's Compensation Committee approved and awarded 50,000 and 925,000 options for the years ended December 31, 2020 and 2019, respectively, under the 2018 Plan to employees and consultants. No options were approved and awarded for the year ended December 31, 2021 under the 2018 Plan.

On December 16, 2021, the Company assumed all outstanding stock options to purchase shares of Shareablee common stock as part of the Merger. Each assumed Shareablee stock option was converted into 0.330437 stock options of the Company, rounded up to the nearest whole option, resulting in 1,006,383 stock options of the Company. The as-converted exercise price per share for assumed Shareablee stock options is equal to the original exercise price per share of the Shareablee options divided by 0.330437, with such quotient rounded up to the nearest whole cent. Each assumed Shareablee stock option is otherwise subject to the same terms and conditions (including vesting and exercisability) as were applicable under the respective Shareablee stock option immediately prior to the Merger.

The fair values of options at the date of grant, or when assumed by the Company, were estimated using the Black-Scholes option pricing model utilizing the following assumptions:


	Years Ended December 31,
	2021	2020	2019
Dividend yield (1)	0.0%	0.0%	0.0%
Expected volatility (2)	33.2% - 72.4%	57.0%	44.5% - 52.9%
Risk-free interest rate (3)	0.1% - 1.4%	1.0%	1.3% - 2.7%
Expected life of options (in years) (4)	0.25 - 9.81	6.00	5.21 - 10.00

(1) The Company has never declared or paid a cash dividend on its Common Stock and has no plans to pay cash dividends on Common Stock in the foreseeable future.

(2) Volatility is a measure of the amount by which a financial variable such as a share price has fluctuated (historical volatility) or is expected to fluctuate (expected volatility) during a period. The Company considered the historical volatility of its stock price over a term similar to the expected life of the options in determining expected volatility.

(3) The Company used rates on the grant date of zero-coupon government bonds with maturities over periods covering the term of the awards, converted to continuously compounded forward rates.

(4) This is the period of time that the options granted are expected to remain outstanding. Options under the Company's plans generally have a contractual term of 10 years and generally must be exercised within 30 to 90 days following termination of service.

A summary of options granted, exercised, forfeited and expired during the years ended December 31, 2021, 2020 and 2019 is included below:


	Number of Shares	Weighted-Average Exercise Price
Options outstanding as of December 31, 2018	1,045,913	$	17.89
Options granted	925,000	5.64
Options exercised	(68,259)	17.44
Options forfeited	(363,687)	15.15
Options outstanding as of December 31, 2019	1,538,967	$	11.27
Options granted	50,000	3.67
Options exercised	(75,000)	1.89
Options forfeited	(60,000)	5.38
Options expired	(456,775)	15.92
Options outstanding as of December 31, 2020	997,192	$	9.82
Options assumed (1)	988,869	1.17


Options expired	(203,006)	14.83
Options outstanding as of December 31, 2021	1,783,055	$	4.45
Options exercisable as of December 31, 2021	778,790	$	7.29

(1) Excludes 17,514 stock options which will be settled in cash in lieu of the issuance of Common Stock of the Company.

The following table summarizes information about options outstanding, and exercisable, as of December 31, 2021:


	Options Outstanding				Options Exercisable
Range of Exercise Prices	Options Outstanding	Weighted Average Exercise Price		Weighted Average Remaining Contractual Life (Years)	Options Exercisable	Weighted Average Exercise Price		Weighted Average Remaining Contractual Life (Years)
$0.57 - $1.45	981,267	$	1.14	7.01	226,272	$	1.31	6.07
$3.21 - $5.38	457,602	3.75		7.94	283,332	3.75		7.90
$10.35 - $17.55	324,761	14.11		3.57	249,761	15.23		2.42
$20.11	13,368	20.11		1.62	13,368	20.11		1.62
$40.80	6,057	40.80		2.62	6,057	40.80		2.62
	1,783,055	$	4.45	6.57	778,790	$	7.29	5.46

The intrinsic value of exercised stock options is calculated based on the difference between the exercise price and the quoted market price of the Company's Common Stock as of the close of the exercise date. The aggregate intrinsic value for options exercised was zero, $0.1 million and $0.3 million for the years ended December 31, 2021, 2020 and 2019, respectively. The aggregate intrinsic value for all options exercisable was $0.5 million, zero and $0.2 million under the Company's stock plans as of December 31, 2021, 2020 and 2019, respectively. The aggregate intrinsic value for all options outstanding was $2.2 million, zero and $0.9 million under the Company's stock plans as of December 31, 2021, 2020 and 2019, respectively.

As of December 31, 2021, the total unrecognized compensation expense related to outstanding, but not yet exercisable, options is $1.2 million, which the Company expects to recognize over a weighted-average vesting period of approximately 2.1 years.

Stock Awards

The Company's outstanding stock awards are comprised of RSUs, including time-based, performance-based and market-based RSUs.

During 2021, the Company's Compensation Committee (or Board of Directors, as applicable) approved and awarded 2,464,694 time-based RSUs (of which 1,413,290 RSUs related to the settlement of an accrued 2020 annual incentive plan liability and vested immediately) and 2,127,920 performance-based RSUs under the 2018 Plan to employees and directors of the Company. The performance-based RSUs pertained to awards approved by our Board of Directors as part of the Transactions on January 7, 2021, which awards included the closing of the Transactions as an implied performance condition. Of these performance-based RSUs, 772,686 vested immediately upon the closing of the Transactions. The remaining performance-based RSUs generally vest after one to three years contingent on continued service.

On December 16, 2021, the Company assumed all outstanding RSUs representing the right to receive shares of Shareablee common stock as part of the Merger. Each assumed Shareablee RSU was converted into 0.330437 RSUs of the Company, resulting in 55,702 RSUs of the Company. Each assumed Shareablee RSU is otherwise subject to the same terms and conditions (including as to vesting and issuance) as were applicable under the respective Shareablee RSU immediately prior to the Merger.

During 2020, the Company's Compensation Committee approved and awarded 634,570 time-based RSUs (of which 610,590 RSUs related to the settlement of an accrued 2019 annual incentive plan liability and vested immediately).

During 2019, the Company's Compensation Committee approved and awarded 1,603,866 time-based RSUs (of which 206,108 RSUs related to the settlement of an accrued 2018 annual incentive plan liability) and 975,000 market-based RSUs, which were valued using a Monte Carlo simulation analysis, to employees, directors and consultants of the Company. Of the time-based RSUs, 581,491 vested immediately upon grant. The remaining time-based RSUs generally vest after one to three years contingent on continued service. Market-based awards generally vest over up to ten years based on the achievement of certain stock-price hurdles.

A summary of the stock awards granted, vested and forfeited during the years ended December 31, 2021, 2020 and 2019 is presented as follows. RSU awards with undelivered shares are classified as unvested until the date of delivery of the shares.


Unvested Stock Awards	Restricted Stock Units	Weighted Average Grant-Date Fair Value


















Unvested as of December 31, 2018	1,466,135	$	22.62
Granted	2,578,866	7.56
Vested	(854,998)	23.96
Forfeited	(529,767)	18.47
Unvested as of December 31, 2019	2,660,236	$	8.42
Granted	634,570	3.66
Vested	(1,363,152)	7.22
Forfeited	(106,417)	20.02
Unvested as of December 31, 2020	1,825,237	$	6.99
Granted	4,592,614	3.13
Assumed	55,702	3.14
Vested	(2,362,963)	4.68
Forfeited	(80,347)	13.53
Unvested as of December 31, 2021	4,030,243	$	3.76

The aggregate intrinsic value for all unvested RSUs outstanding was $13.5 million, $4.5 million, and $12.1 million as of December 31, 2021, 2020, and 2019, respectively.

As of December 31, 2021, total unrecognized compensation expense related to unvested RSUs was $5.4 million, which the Company expects to recognize over a weighted-average vesting period of approximately 3.4 years.

Debt	12 Months Ended
Debt	Dec. 31, 2021
Debt Disclosure [Abstract]
Debt	Debt Senior Secured Convertible Notes and Financing Derivatives During 2018, the Company entered into certain agreements with funds affiliated with or managed by Starboard Value LP (collectively, "Starboard"), pursuant to which the Company issued and sold to Starboard a total of $204.0 million in Notes, which initially accrued interest at 6.0%, as well as warrants to purchase shares of the Company's Common Stock, par value $0.001 per share, in exchange for $100.0 million in cash and 4,000,000 shares of Common Stock. The warrants were exercised in full by Starboard on April 3, 2019 for 323,448 shares of Common Stock. The Notes contained, among other features, an interest rate reset feature which the Company determined represented an embedded derivative that must be bifurcated and accounted for separately from the Notes. This feature reset the interest rate on the Notes based on the trading price of the Company's Common Stock. In January 2019, the interest rate reset to 12.0% where it was scheduled to remain through the contractual maturity of the Notes on January 16, 2022. Interest on the Notes was payable on a quarterly basis in arrears, at the option of the Company, in cash, or, subject to certain conditions, through the issuance by the Company of additional shares of Common Stock ("PIK Interest Shares"). On January 25, 2021, the Company paid quarterly accrued interest of $6.1 million through the issuance of 2,802,454 PIK Interest Shares. The interest paid was classified within other non-current liabilities in the Consolidated Balance Sheets as of December 31, 2020. In connection with the Transactions described in Footnote 5, Convertible Redeemable Preferred Stock and Stockholders' Equity, the Company used cash proceeds of $204.0 million from the issuance of shares of its Preferred Stock to extinguish the Notes and related financing derivatives on March 10, 2021. The Company also issued 3,150,000 additional shares to Starboard (the "Conversion Shares"), as additional creditor consideration, which were valued at $9.6 million based on the $3.05 closing price of the Company's Common Stock on March 9, 2021. Lastly, the Company paid interest accrued of $4.7 million for the period from January 1, 2021 to March 10, 2021 through the issuance of 1,363,327 PIK Interest Shares. The Company adjusted the interest rate reset feature to its fair value on March 10, 2021 immediately prior to extinguishment. The fair value of the interest reset derivative was estimated to be $9.5 million using a discounted cash flow method based on projected incremental cash flows through contractual maturity of the Notes and a credit-adjusted discount rate of 20.0%. The fair value of other financing derivatives embedded within the Notes was determined to be negligible. The Company recorded a loss on extinguishment of the Notes of $9.3 million for the three months ended March 31, 2021. The loss was comprised of a write-off of unamortized deferred financing costs and issuance discount of $9.2 million and issuance of Conversion Shares of $9.6 million, offset by the derecognition of the interest rate reset derivative liability valued at $9.5 million. Secured Term Note On December 31, 2019, the Company's wholly owned subsidiary, Rentrak B.V., entered into an agreement with several third parties for the Secured Term Note in exchange for gross proceeds of $13.0 million. The Secured Term Note was scheduled to mature on December 31, 2021, was cash collateralized, and had an annual interest rate of 9.75% that was payable monthly in arrears. The Secured Term Note included a redemption feature which, upon the occurrence of certain fundamental transactions, would require the Company to redeem the Secured Term Note in full, plus accrued interest, and remit a prepayment premium equal to the remaining contractual interest cash flows (the "interest make-whole redemption"). The Company determined this feature represented an embedded derivative that must be bifurcated and accounted for separately from the Secured Term Note. In connection with the Transactions described in Footnote 5, Convertible Redeemable Preferred Stock and Stockholders' Equity, the Company used restricted cash from its balance sheet to extinguish the Secured Term Note and interest make-whole redemption on March 10, 2021, of which $13.0 million and $1.0 million were for principal repayments and settlement of the interest make-whole redemption, respectively. The Company recorded a loss on extinguishment of the Secured Term Note of $0.3 million for the three months ended March 31, 2021. The loss was due to the write-off of unamortized deferred financing costs. Changes in the fair value of the interest make-whole redemption were recorded to other (expense) income, net and settlement did not impact loss on debt extinguishment. Revolving Credit Agreement On May 5, 2021, the Company entered into a senior secured revolving credit agreement (the "Revolving Credit Agreement") among the Company, as borrower, certain subsidiaries of the Company, as guarantors, Bank of America N.A., as administrative agent (in such capacity, the "Agent"), and the lenders from time-to-time party thereto. The Revolving Credit Agreement has a maturity of three years from the closing date of the agreement. As of December 31, 2021, the Revolving Credit Agreement provided a borrowing capacity equal to $25.0 million. The Company may also request the issuance of letters of credit under the Revolving Credit Agreement in an aggregate amount up to $5.0 million, which reduces the amount of available borrowings by the amount of such issued and outstanding letters of credit. The amount the Company is able to borrow is subject to compliance with the financial covenants, satisfaction of various conditions precedent to borrowing and other provisions of the Revolving Credit Agreement. During the year ended December 31, 2021, borrowings under the Revolving Credit Agreement were made at the Eurodollar Rate and bore interest at a rate per annum equal to the Eurodollar Rate (as defined in the Revolving Credit Agreement) plus an applicable rate equal to 2.25%. The Revolving Credit Agreement also provides for an unused commitment fee equal to 0.25% of the unused commitments at such time. To the extent that a payment default exists and is continuing, at the election of the Required Lenders (as defined in the Revolving Credit Agreement), all amounts outstanding under the Revolving Credit Agreement will bear interest at 2.00% per annum above the rate and margin otherwise applicable thereto. The Company is able to repay any amounts borrowed prior to the maturity date without any premium or penalty other than customary breakage costs. The Revolving Credit Agreement is guaranteed by the Company and its domestic subsidiaries (other than Excluded Subsidiaries (as defined in the Revolving Credit Agreement)) and is secured by a first lien security interest in substantially all assets of the Company and its domestic subsidiaries (other than Excluded Subsidiaries), subject to certain customary exclusions. As of December 31, 2021, the Revolving Credit Agreement contained the following financial covenants, including the maintenance of certain financial ratios: • a minimum Consolidated EBITDA (as defined in the Revolving Credit Agreement) of not less than $20.0 million for the most recently ended four fiscal quarter period, tested as of the last day of each fiscal quarter ending before June 30, 2022; and • a minimum Consolidated Fixed Charge Coverage Ratio (as defined in the Revolving Credit Agreement) of not less than 1.25 to 1.0 for the most recently ended four fiscal quarter period, tested as of the last day of each fiscal quarter ending on or after June 30, 2022. Additionally, the Revolving Credit Agreement contains restrictive covenants that limit the Company's ability to, among other things, incur additional indebtedness, incur additional liens, make investments and loans, enter into mergers and acquisitions, make or declare dividends and other payments, enter into certain contracts, sell assets and engage in transactions with affiliates. The Revolving Credit Agreement is also subject to customary events of default, including a change in control. If an event of default occurs and is continuing, the Agent or the Required Lenders may accelerate any amounts outstanding and terminate lender commitments. The Company is in compliance with the covenants under the Revolving Credit Agreement as of December 31, 2021. As of December 31, 2021, the Company had outstanding borrowings of $16.0 million, and issued and outstanding letters of credit of $3.3 million, under the Revolving Credit Agreement, with remaining borrowing capacity of $5.7 million as of December 31, 2021. On February 25, 2022, the Company amended the Revolving Credit Agreement to expand its aggregate borrowing capacity to $40.0 million, which increased the Company's remaining borrowing capacity to $20.7 million, and to revise the financial covenants described above. See Footnote 15, Subsequent Events for further discussion of this amendment. Failed Sale-Leaseback Transaction In June 2019, the Company entered into a sale-leaseback arrangement with a vendor to provide $4.3 million in cash proceeds for previously acquired computer and other equipment. The arrangement is repayable over a 24-month term for total consideration of $4.8 million, with control of the equipment transferring to the vendor at the end of the leaseback term. The leaseback would have been classified as a financing lease. The transaction was deemed a failed sale-leaseback and was accounted for as a financing arrangement. Repayments were allocated between interest expense and a reduction of the financing liability, and the assets continued to depreciate over their useful lives. In June 2021, the Company extended the sale-leaseback arrangement for an additional 24-month term. The leaseback extension continued to meet the criteria to be accounted for as a financing arrangement. The present value of cash flows after the extension differed by more than 10% from the present value of the remaining cash flows immediately prior to the extension. Therefore, the Company concluded the extension should be accounted for as an extinguishment of the existing financing liability. The fair value of the new financing liability as of June 30, 2021 was $0.9 million, which was estimated using an income approach and a discount rate of 7.5%. The financing liability is included within other current and other non-current liabilities on the Consolidated Balance Sheet as of December 31, 2021, with $0.4 million classified as current and $0.3 million classified as non-current. Remaining future cash payments related to the financing liability under the failed sale-leaseback transaction total $0.7 million as of December 31, 2021, and are scheduled to be paid in monthly installments through June 2023.

Fair Value Measurements

12 Months Ended

Dec. 31, 2021

Fair Value Disclosures [Abstract]

Fair Value Measurements

The Company's financial instruments measured at fair value in its Consolidated Balance Sheets on a recurring basis consist of the following:


	As of								As of
	December 31, 2021								December 31, 2020
(In thousands)	Level 1		Level 2		Level 3		Total		Level 1		Level 2		Level 3		Total
Assets
Money market funds (1)	$	2,429	$	—	$	—	$	2,429	$	11,928	$	—	$	—	$	11,928

Liabilities (2)
Warrants liability (3)	$	—	$	—	$	10,520	$	10,520	$	—	$	—	$	2,831	$	2,831
Contingent consideration liability (4)	—		—		5,600		5,600		—		—		—		—
Financing derivatives (5)	—		—		—		—		—		—		11,300		11,300
Interest make-whole derivative (6)	—		—		—		—		—		—		871		871
Total	$	—	$	—	$	16,120	$	16,120	$	—	$	—	$	15,002	$	15,002

(1) Level 1 cash equivalents are invested in money market funds that are intended to maintain a stable net asset value of $1.00 per share by investing in liquid, high quality U.S. Dollar-denominated money market instruments with maturities less than three months.

(2) The fair values of these liabilities are derived from techniques which utilize inputs, certain of which are significant and unobservable, that result in classification as Level 3 fair value measurements.

(3) Warrants liability includes only the Series A warrants as of December 31, 2021 and 2020.

(4) The contingent consideration was recognized as part of the acquisition described in Footnote 3, Business Combination. The current and non-current portions of the contingent consideration are $1.0 million and $4.6 million, respectively, and are classified within other current and non-current liabilities in the Consolidated Balance Sheets.

(5) Financing derivatives include only the interest rate reset derivative as of December 31, 2020. The fair value of the make-whole change of control derivative was estimated to be negligible as of December 31, 2020. Extinguishment of the Notes on March 10, 2021 resulted in derecognition of the interest rate reset and make-whole change of control derivatives.

(6) The interest make-whole derivative is classified within other current liabilities in the Consolidated Balance Sheets. Extinguishment of the Secured Term Note on March 10, 2021 resulted in settlement of the interest make-whole derivative liability.

The Company did not have any transfers between fair value measurement levels during the periods presented. There were no changes to the Company's valuation techniques during the years ended December 31, 2021 or 2020, respectively.

The following tables present the changes in the Company's recurring Level 3 fair value measurements for the warrants liability, contingent consideration, financing derivatives and interest make-whole derivative for the years ended December 31, 2021 and 2020:


(In thousands)	Warrants Liability		Contingent Consideration Liability		Financing Derivatives		Interest Make-whole Derivative
Balance as of December 31, 2019	$	7,725	$	—	$	21,587	$	—


Total (gain) loss included in other (expense) income, net (1) (2)	(4,894)		—		(10,287)		871
Balance as of December 31, 2020	2,831		—		11,300		871
Total loss (gain) included in other (expense) income, net (2)	7,689		—		(1,800)		150
Settlement or derecognition upon extinguishment of host debt	—		—		(9,500)		(1,021)
Initial recognition and measurement	—		5,600		—		—
Balance as of December 31, 2021	$	10,520	$	5,600	$	—	$	—

(1) Represents $7.5 million gain due to change in fair value of interest rate reset derivative liability, $1.6 million gain due to change in fair value of the make-whole change of control redemption derivative liability and $1.2 million gain due to change in fair value of the qualifying change of control redemption derivative liability. Represents $4.7 million gain due to change in fair value of the Series A Warrants and $0.2 million gain due to change in fair value of the Series B-2 Warrants.

(2) All losses and gains were recorded in other (expense) income, net in the Consolidated Statements of Operations and Comprehensive Loss.

The following table displays the valuation technique and the significant inputs, certain of which are unobservable, for the Company's Level 3 liabilities that existed as of December 31, 2021 and 2020 that are measured at fair value on a recurring basis.


	Fair value measurements
	Valuation Technique	Significant Inputs	December 31, 2021	December 31, 2020














Warrants liability	Option pricing	Stock price	$3.34	$2.49
		Exercise price	$2.47	$12.00
		Volatility	85.0%	80.0%
		Term	2.49 years	3.49 years

		Risk-free rate	0.9%	0.2%


Contingent consideration liability	Combination (1)	Product credit	$10.7 million	—
		Revenue volatility	21.0%	—
		Risk premium	8.4%	—
		Term	1.04 years	—
		Cost of debt	4.4%	—

(1) The selected weightings for the option pricing model and discounted cash flow model outcomes were 70.0% and 30.0%, respectively, as of December 31, 2021. Refer to Footnote 2, Summary of Significant Accounting Policies for further information on the valuation technique.

The primary sensitivities in the valuation of the warrants liability are driven by the price and expected volatility of the Company's Common Stock at the valuation date.

The primary sensitivities in the option pricing model are driven by forecasted performance and the selected weighting of the model. The primary sensitivities in the discounted cash flow model are the cost of debt and the selected weighting of the model.

Property, Plant and Equipment [Abstract]

The entire disclosure for the fair value of financial instruments (as defined), including financial assets and financial liabilities (collectively, as defined), and the measurements of those instruments as well as disclosures related to the fair value of non-financial assets and liabilities. Such disclosures about the financial instruments, assets, and liabilities would include: (1) the fair value of the required items together with their carrying amounts (as appropriate); (2) for items for which it is not practicable to estimate fair value, disclosure would include: (a) information pertinent to estimating fair value (including, carrying amount, effective interest rate, and maturity, and (b) the reasons why it is not practicable to estimate fair value; (3) significant concentrations of credit risk including: (a) information about the activity, region, or economic characteristics identifying a concentration, (b) the maximum amount of loss the entity is exposed to based on the gross fair value of the related item, (c) policy for requiring collateral or other security and information as to accessing such collateral or security, and (d) the nature and brief description of such collateral or security; (4) quantitative information about market risks and how such risks are managed; (5) for items measured on both a recurring and nonrecurring basis information regarding the inputs used to develop the fair value measurement; and (6) for items presented in the financial statement for which fair value measurement is elected: (a) information necessary to understand the reasons for the election, (b) discussion of the effect of fair value changes on earnings, (c) a description of [similar groups] items for which the election is made and the relation thereof to the balance sheet, the aggregate carrying value of items included in the balance sheet that are not eligible for the election; (7) all other required (as defined) and desired information.

+ References + Details

Property and Equipment

12 Months Ended

Dec. 31, 2021

Property and Equipment


	As of December 31,
(In thousands)	2021		2020
Computer equipment	$	85,847	$	96,657
Capitalized internal-use software	55,428		36,489
Leasehold improvements	15,594		15,643
Computer software (including software license arrangements of $1,072 in 2021 and $1,611 in 2020)	8,864		9,306
Finance leases	8,886		5,541
Office equipment, furniture, and other	5,347		4,130




Total property and equipment	179,966		167,766
Less: accumulated depreciation and amortization (including software license arrangements of $1,072 in 2021 and $1,428 in 2020)	(143,515)		(136,793)
Total property and equipment, net	$	36,451	$	30,973

For the years ended December 31, 2021, 2020, and 2019, depreciation expense was $15.8 million, $14.1 million and $12.8 million, respectively. In addition, amortization expense from finance leases was $2.2 million, $1.7 million and $2.4 million for the years ended December 31, 2021, 2020, and 2019, respectively.

Of the Company's property and equipment, net, 98% and 97% was located in the United States as of December 31, 2021 and 2020, respectively.

Leases

12 Months Ended

Dec. 31, 2021

Leases [Abstract]

Leases

The Company has operating leases for real estate and finance leases for computer equipment and automobiles. These leases have remaining lease terms of one year to six years, some of which include options to extend the leases for up to five years, and some of which include options to terminate the leases within one year. As of December 31, 2021, the weighted average remaining lease term for the Company's finance leases and operating leases was 2.1 years and 5.1 years, respectively. As of December 31, 2021, the weighted average discount rate for the Company's finance leases and operating leases was 11.4% and 11.5%, respectively.

The components of lease cost were as follows:


	Years Ended December 31,
(In thousands)	2021		2020		2019
Finance lease cost
Amortization of right-of-use assets	$	2,188	$	1,652	$	2,413
Interest on lease liabilities	440		501		518
Total finance lease cost	$	2,628	$	2,153	$	2,931

Operating lease cost
Fixed lease cost	$	11,212	$	12,057	$	12,556
Short-term lease cost	336		824		830
Variable lease cost	1,622		1,926		1,986
Sublease income	(2,530)		(2,579)		(1,857)
Total operating lease cost	$	10,640	$	12,228	$	13,515

Lease costs, net of sublease income, are reflected in the Consolidated Statements of Operations and Comprehensive Loss as follows:


	Years Ended December 31,
(In thousands)	2021		2020		2019
Amortization of right-of-use assets
Cost of revenues	$	1,617	$	1,212	$	1,771
Selling and marketing	243		176		258
Research and development	200		175		253
General and administrative	128		89		131
Total amortization of right-of-use assets	$	2,188	$	1,652	$	2,413

Operating lease cost
Cost of revenues	$	3,126	$	3,532	$	3,885
Selling and marketing	3,461		4,009		4,192
Research and development	2,367		2,609		2,595
General and administrative	1,686		2,078		2,843
Total operating lease cost	$	10,640	$	12,228	$	13,515

Maturities of operating and finance lease liabilities as of December 31, 2021 were as follows:


(In thousands)	Operating Leases		Finance Leases
2022	$	11,776	$	2,539
2023	11,024		1,355
2024	10,059		926
2025	9,570		—
2026	9,656		—
Thereafter	5,628		—
Total lease payments	57,713		4,820
Less: imputed interest	(14,120)		(481)

Total lease liabilities	43,593		4,339
Less: current lease liabilities	(7,538)		(2,307)
Total non-current lease liabilities	$	36,055	$	2,032

As of December 31, 2021, the Company subleases six real estate properties. Two subleases have a non-cancelable term of less than one year. The remaining four subleases are non-cancelable and have remaining lease terms of two years to six years. None of these subleases contain any options to renew or terminate the sublease agreement. Future expected cash receipts from these subleases as of December 31, 2021 were as follows:


(In thousands)	Sublease Receipts
2022	$	2,469
2023	1,521
2024	1,079
2025	808
2026	825
Thereafter	487
Total expected sublease receipts	$	7,189

Leases

The components of lease cost were as follows:


	Years Ended December 31,
(In thousands)	2021		2020		2019
Finance lease cost
Amortization of right-of-use assets	$	2,188	$	1,652	$	2,413
Interest on lease liabilities	440		501		518
Total finance lease cost	$	2,628	$	2,153	$	2,931

Operating lease cost
Fixed lease cost	$	11,212	$	12,057	$	12,556
Short-term lease cost	336		824		830
Variable lease cost	1,622		1,926		1,986
Sublease income	(2,530)		(2,579)		(1,857)
Total operating lease cost	$	10,640	$	12,228	$	13,515

Lease costs, net of sublease income, are reflected in the Consolidated Statements of Operations and Comprehensive Loss as follows:


	Years Ended December 31,
(In thousands)	2021		2020		2019
Amortization of right-of-use assets
Cost of revenues	$	1,617	$	1,212	$	1,771
Selling and marketing	243		176		258
Research and development	200		175		253
General and administrative	128		89		131
Total amortization of right-of-use assets	$	2,188	$	1,652	$	2,413

Operating lease cost
Cost of revenues	$	3,126	$	3,532	$	3,885
Selling and marketing	3,461		4,009		4,192
Research and development	2,367		2,609		2,595
General and administrative	1,686		2,078		2,843
Total operating lease cost	$	10,640	$	12,228	$	13,515

Maturities of operating and finance lease liabilities as of December 31, 2021 were as follows:


(In thousands)	Operating Leases		Finance Leases
2022	$	11,776	$	2,539
2023	11,024		1,355
2024	10,059		926
2025	9,570		—
2026	9,656		—
Thereafter	5,628		—
Total lease payments	57,713		4,820
Less: imputed interest	(14,120)		(481)

Total lease liabilities	43,593		4,339
Less: current lease liabilities	(7,538)		(2,307)
Total non-current lease liabilities	$	36,055	$	2,032


(In thousands)	Sublease Receipts
2022	$	2,469
2023	1,521
2024	1,079
2025	808
2026	825
Thereafter	487
Total expected sublease receipts	$	7,189

Leases

The components of lease cost were as follows:


	Years Ended December 31,
(In thousands)	2021		2020		2019
Finance lease cost
Amortization of right-of-use assets	$	2,188	$	1,652	$	2,413
Interest on lease liabilities	440		501		518
Total finance lease cost	$	2,628	$	2,153	$	2,931

Operating lease cost
Fixed lease cost	$	11,212	$	12,057	$	12,556
Short-term lease cost	336		824		830
Variable lease cost	1,622		1,926		1,986
Sublease income	(2,530)		(2,579)		(1,857)
Total operating lease cost	$	10,640	$	12,228	$	13,515

Lease costs, net of sublease income, are reflected in the Consolidated Statements of Operations and Comprehensive Loss as follows:


	Years Ended December 31,
(In thousands)	2021		2020		2019
Amortization of right-of-use assets
Cost of revenues	$	1,617	$	1,212	$	1,771
Selling and marketing	243		176		258
Research and development	200		175		253
General and administrative	128		89		131
Total amortization of right-of-use assets	$	2,188	$	1,652	$	2,413

Operating lease cost
Cost of revenues	$	3,126	$	3,532	$	3,885
Selling and marketing	3,461		4,009		4,192
Research and development	2,367		2,609		2,595
General and administrative	1,686		2,078		2,843
Total operating lease cost	$	10,640	$	12,228	$	13,515

Maturities of operating and finance lease liabilities as of December 31, 2021 were as follows:


(In thousands)	Operating Leases		Finance Leases
2022	$	11,776	$	2,539
2023	11,024		1,355
2024	10,059		926
2025	9,570		—
2026	9,656		—
Thereafter	5,628		—
Total lease payments	57,713		4,820
Less: imputed interest	(14,120)		(481)

Total lease liabilities	43,593		4,339
Less: current lease liabilities	(7,538)		(2,307)
Total non-current lease liabilities	$	36,055	$	2,032


(In thousands)	Sublease Receipts
2022	$	2,469
2023	1,521
2024	1,079
2025	808
2026	825
Thereafter	487
Total expected sublease receipts	$	7,189

Goodwill and Intangible Assets

12 Months Ended

Dec. 31, 2021

Goodwill and Intangible Assets Disclosure [Abstract]

Goodwill and Intangible Assets

In 2019, the Company concluded it was more likely than not that the estimated fair value of its reporting unit was less than its carrying value. In its assessment, the Company considered the sustained decline in the Company's stock price and market capitalization, changes in management, and lower revenue, among other factors. Accordingly, the Company performed a quantitative goodwill impairment test as of June 30, 2019, relying in part on the work of an independent valuation firm engaged by the Company to provide inputs as to the fair value of the reporting unit and to assist in the related calculations and analysis.

The fair value of the reporting unit was determined using a combination of the discounted cash flow model and market value approach. The Company's reporting unit failed the goodwill impairment test; and as a result, the Company recorded a $224.3 million impairment charge.

The change in the carrying value of goodwill is as follows:


(In thousands)



Balance as of December 31, 2019	$	416,418
Translation adjustments	1,909
Balance as of December 31, 2020	$	418,327
Goodwill recognized from acquisition	19,202
Translation adjustments	(1,818)
Balance as of December 31, 2021	$	435,711
Goodwill	659,983
Accumulated impairment	(224,272)
Total	$	435,711

The Company also recorded a $17.3 million impairment charge related to its strategic alliance intangible asset during 2019. Changes in the Company's projected revenue in certain non-U.S. geographic markets due to the changing international competitive landscape as well as significant reductions in international staffing, resulted in a change in the Company's long-term view of the viability of the intangible asset. As such, the Company's assessment yielded that the benefit of the strategic alliance would not be realized. The fair value of the strategic alliance intangible asset was estimated using an income approach resulting in an impairment charge for the full carrying value of the long-lived asset of $17.3 million.

The carrying values of the Company's definite-lived intangible assets are as follows:


	As of				As of
	December 31, 2021				December 31, 2020
(In thousands)	Gross Carrying Amount		Accumulated Amortization		Net Carrying Amount		Gross Carrying Amount		Accumulated Amortization		Net Carrying Amount
Acquired methodologies and technology	$	154,436	$	(126,743)	$	27,693	$	148,403	$	(106,771)	$	41,632
Customer relationships	46,680		(35,586)		11,094		40,168		(31,170)		8,998
Intellectual property	14,377		(13,219)		1,158		14,379		(12,787)		1,592
Acquired software	9,287		(9,287)		—		9,287		(9,286)		1
Panel	3,134		(3,134)		—		3,139		(3,139)		—
Trade names	753		(753)		—		773		(757)		16

Other	600		(600)		—		600		(499)		101
Total intangible assets	$	229,267	$	(189,322)	$	39,945	$	216,749	$	(164,409)	$	52,340

Amortization expense related to intangible assets was $25.0 million, $27.2 million, and $30.1 million for the years ended December 31, 2021, 2020, and 2019, respectively.

Of the Company's definite-lived intangible assets, net, substantially all were generated by or located in the United States as of December 31, 2021 and 2020, respectively.

The weighted-average remaining amortization period by major asset class as of December 31, 2021 is as follows:


			(In years)
Acquired methodologies and technology			1.9
Customer relationships			3.4
Intellectual property			2.7

The estimated future amortization of intangible assets is as follows:


	(In thousands)
2022	$	27,096
2023	4,974
2024	2,818
2025	2,529
2026	2,528

Total	$	39,945

Accrued Expenses

12 Months Ended

Dec. 31, 2021

Other Liabilities Disclosure [Abstract]

Accrued Expenses


	As of December 31,
(In thousands)	2021		2020

Accrued data costs	$	18,116	$	19,375
Payroll and payroll-related	16,272		14,653



Professional fees	2,978		4,848



Other	7,898		9,504

Total accrued expenses	$	45,264	$	48,380

Commitments and Contingencies	12 Months Ended
Commitments and Contingencies	Dec. 31, 2021
Commitments and Contingencies Disclosure [Abstract]
Commitments and Contingencies	Commitments and Contingencies Contingencies The Company is involved in various legal proceedings from time to time. The Company establishes reserves for specific legal proceedings when management determines that the likelihood of an unfavorable outcome is probable, and the amount of loss can be reasonably estimated. The Company has also identified certain other legal matters where an unfavorable outcome is reasonably possible and/or for which no estimate of possible losses can be made. In these cases, the Company does not establish a reserve until it can reasonably estimate the loss. Legal fees are expensed as incurred. The outcomes of legal proceedings are inherently unpredictable, subject to significant uncertainties, and could be material to the Company's operating results and cash flows for a particular period. Privacy Class Action Litigation On September 11, 2017, the Company and a wholly owned subsidiary, Full Circle Studies, Inc. ("Full Circle"), received demand letters on behalf of named plaintiffs and all others similarly situated alleging that the Company and Full Circle collected personal information from users under the age of 13 without verifiable parental consent in violation of Massachusetts law and the federal Children's Online Privacy Protection Act. The letters alleged that the Company and Full Circle collected such personal information by embedding advertising software development kits in applications created or developed by The Walt Disney Company. The letters sought monetary damages, attorneys' fees and damages under Massachusetts law. On June 4, 2018, the plaintiffs filed amended complaints with the U.S. District Court for the Northern District of California adding the Company and Full Circle as defendants in a purported class action (captioned Rushing, et al v. The Walt Disney Company, et al., Case No. 3:17-cv-04419-JD) against Disney, Twitter and other defendants, alleging violations of California's constitutional right to privacy and intrusion upon seclusion law, New York's deceptive trade practices statute, and Massachusetts' deceptive trade practices and right to privacy statutes. The complaints alleged damages in excess of $5.0 million, with any award to be apportioned among the defendants. On February 26, 2020, the Company and Full Circle reached an agreement with the plaintiffs to settle the complaints in full, with no admission of liability, in return for injunctive relief and payment of the plaintiffs' attorneys' fees, to be covered by the Company's insurance. The settlement received preliminary court approval on September 24, 2020. The settlement received final court approval on April 12, 2021. Other Matters In addition to the matters described above, the Company is, and may become, a party to a variety of legal proceedings from time to time that arise in the normal course of the Company's business. While the results of such legal proceedings cannot be predicted with certainty, management believes that, based on current knowledge, the final outcome of any such current pending matters will not have a material adverse effect on the Company's financial position, results of operations or cash flows. Regardless of the outcome, legal proceedings can have an adverse effect on the Company because of defense costs, diversion of management resources and other factors. Indemnification The Company has entered into indemnification agreements with each of the Company's directors and certain officers, and the Company's amended and restated certificate of incorporation requires it to indemnify each of its officers and directors, to the fullest extent permitted by Delaware law, who was or is a party or is threatened to be made a party to any threatened, pending or completed action, suit or proceeding by reason of the fact that he or she is or was a director or officer of the Company. The Company has paid and may in the future pay legal counsel fees incurred by current and former directors and officers who are involved in legal proceedings that require indemnification. Similarly, certain of the Company's commercial contracts require it to indemnify contract counterparties under specified circumstances, and the Company may incur legal counsel fees and other costs in connection with these obligations.

Income Taxes

12 Months Ended

Dec. 31, 2021

Income Tax Disclosure [Abstract]

Income Taxes

The components of loss before income tax provision (benefit) are as follows:


	Years Ended December 31,
(In thousands)	2021		2020		2019
Domestic	$	(53,202)	$	(44,010)	$	(316,479)
Foreign	4,024		(3,006)		(23,524)
Total	$	(49,178)	$	(47,016)	$	(340,003)

Income tax provision (benefit) is as follows:


	Years Ended December 31,
(In thousands)	2021		2020		2019
Current:
Federal	$	—	$	—	$	—
State	405		45		(42)
Foreign	2,173		847		2,762
Total	$	2,578	$	892	$	2,720
Deferred:
Federal	$	(1,538)	$	101	$	(1,189)
State	198		238		(3,992)
Foreign	(379)		(329)		1,454
Total	$	(1,719)	$	10	$	(3,727)
Income tax provision (benefit)	$	859	$	902	$	(1,007)

A reconciliation of the statutory U.S. income tax rate to the effective income tax rate is as follows:


	Years Ended December 31,
	2021		2020		2019
Statutory federal tax rate	21.0	%	21.0	%	21.0	%
State taxes	(1.5)	%	(0.5)	%	1.1	%
Other nondeductible items	(3.6)	%	—	%	(0.7)	%
Nondeductible interest and derivatives	(5.9)	%	(9.7)	%	(1.5)	%
Foreign rate differences	(1.2)	%	(1.8)	%	(1.8)	%
Change in valuation allowance	(16.1)	%	5.9	%	(5.3)	%
Stock compensation	(3.8)	%	(5.5)	%	(1.2)	%
Executive compensation	(0.7)	%	(0.1)	%	(0.1)	%
Goodwill impairment	—	%	—	%	(10.7)	%
US tax impact of restructuring	10.3	%	(14.4)	%	—	%
Other adjustments	(0.2)	%	1.1	%	(0.5)	%
Uncertain tax positions	—	%	2.1	%	—	%
Effective tax rate	(1.7)	%	(1.9)	%	0.3	%

Income Tax (Provision) Benefit

The Company recognized income tax expense of $0.9 million during the year ended December 31, 2021, which is primarily comprised of current tax expense of $2.2 million related to foreign taxes and a federal deferred tax benefit of $1.5 million related to temporary differences between the tax treatment and GAAP accounting treatment for certain items. Included in total tax expense are income tax adjustments of $9.2 million for permanent differences in the book and tax treatment of certain stock-based compensation, limitations on the deductibility of certain executive compensation, and nondeductible interest expense on debt instruments and associated derivatives. Also included is a favorable return to provision true-up adjustment of $8.3 million for a prior year permanent difference related to foreign earnings taxable in the U.S. as a result of a tax restructuring that occurred during 2020. Income tax expense of $16.3 million has also been included for an increase in the valuation allowance recorded against the Company's deferred tax assets to offset the tax benefit of the Company's operating losses in the U.S. and certain foreign jurisdictions. This increase was offset by an income tax benefit of $2.8 million related to the release of the portion of the Company's valuation allowance as a result of the Shareablee acquisition. These tax adjustments, along with state and local taxes and book losses in foreign jurisdictions where the income tax rate is substantially lower than the U.S. federal statutory rate, are the primary drivers of the annual effective income tax rate.

The Company recognized income tax expense of $0.9 million during the year ended December 31, 2020, which is primarily comprised of current tax expense of $0.8 million related to foreign taxes. Included in total tax expense are income tax adjustments of $8.9 million for permanent differences in the book and tax treatment of certain stock-based compensation, limitations on the deductibility of certain executive compensation, and nondeductible interest expense on debt instruments and associated derivatives. Also included is an adjustment of $11.2 million for a permanent difference related to foreign earnings taxable in the U.S. as a result of a tax restructuring that occurred during the year. These tax adjustments, along with state and local taxes and book losses in foreign jurisdictions where the income tax rate is substantially lower than the U.S. federal statutory rate, are the primary drivers of the annual effective income tax rate.

The Company recognized an income tax benefit of $1.0 million during the year ended December 31, 2019, which is comprised of current tax expense of $2.7 million primarily related to foreign taxes and a deferred tax benefit of $3.7 million related to temporary differences between the tax treatment and GAAP accounting treatment for certain items. Included within the total tax benefit is income tax expense of $17.3 million related to the increase in valuation allowance recorded against the Company's deferred tax assets to offset the tax benefit of the Company's operating losses in the U.S. and certain foreign jurisdictions. Also included in the total tax benefit are income tax adjustments of $58.6 million related to the impairment of goodwill and $15.2 million for permanent differences in the book and tax treatment of certain stock-based compensation, limitations on the deductibility of certain executive compensation, nondeductible interest expense on debt instruments and associated derivatives, and other nondeductible expenses. These tax adjustments, along with state and local taxes and book losses in foreign jurisdictions where the income tax rate is substantially lower than the U.S. federal statutory rate, are the primary drivers of the annual effective income tax rate.

Deferred Income Taxes

Deferred income taxes reflect the net tax effects of temporary differences between the carrying amount of assets and liabilities for financial reporting purposes and the amounts used for income tax reporting purposes. The components of net deferred income taxes are as follows:


	As of December 31,
(In thousands)	2021		2020
Deferred tax assets:
Net operating loss carryforwards	$	210,235	$	197,017
Lease liability	15,909		14,517
Deferred revenues	20,001		14,483
Deferred compensation	5,672		6,138
Accrued salaries and benefits	3,120		3,499
Tax credits	2,187		2,187
Tax contingencies	1,160		1,132
Allowance for doubtful accounts	311		776
Capital loss carryforwards	269		263


Other	2,307		2,550
Gross deferred tax assets	$	261,171	$	242,562
Valuation allowance	(233,843)		(220,115)
Net deferred tax assets	$	27,328	$	22,447
Deferred tax liabilities:
Lease asset	$	(9,517)	$	(8,829)
Property and equipment	(7,312)		(5,716)
Intangible assets	(4,357)		(3,495)
Subpart F income recapture	(1,222)		(1,224)
Goodwill	(4,136)		(958)
Other	(76)		(111)
Total deferred tax liabilities	$	(26,620)	$	(20,333)
Net deferred tax asset	$	708	$	2,114

Tax Valuation Allowance

As of December 31, 2021, and 2020, the Company had a valuation allowance of $233.8 million and $220.1 million, respectively, against certain deferred tax assets. The valuation allowance relates to the deferred tax assets of the Company's U.S. entities, including federal and state tax attributes and timing differences, as well as the deferred tax assets of certain foreign subsidiaries. The increase in the valuation allowance during 2021 is primarily related to the pre-tax losses generated in the U.S., offset by the valuation allowance release as a result of the Shareablee acquisition mentioned above. To the extent the Company determines that, based on the weight of available evidence, all or a portion of its valuation allowance is no longer necessary, the Company will recognize an income tax benefit in the period such determination is made for the reversal of the valuation allowance. If management determines that, based on the weight of available evidence, it is more-likely-than-not that all or a portion of the net deferred tax assets will not be realized, the Company may recognize income tax expense in the period such determination is made to increase the valuation allowance. It is possible that such reduction of or addition to the Company's valuation allowance may have a material impact on the Company's results from operations.

A summary of the deferred tax asset valuation allowance is as follows:


	As of December 31,
(In thousands)	2021		2020
Beginning Balance	$	220,115	$	219,607
Additions from continuing operations	13,462		737
Additions from acquisition accounting	275		—
Reductions	(9)		(229)
Ending Balance	$	233,843	$	220,115

Net Operating Loss and Credit Carryforwards

As of December 31, 2021, the Company had federal and state net operating loss carryforwards for tax purposes of $620.0 million and $1,403.0 million, respectively. These net operating loss carryforwards will begin to expire in 2023 for federal income tax purposes and 2022 for state income tax purposes. The federal and certain state net operating losses generated after December 31, 2017 have an indefinite carryforward

period. As of December 31, 2021, the Company had an aggregate net operating loss carryforward for tax purposes related to its foreign subsidiaries of $5.4 million, which will begin to expire in 2024.

As of December 31, 2021, the Company had research and development credit carryforwards of $3.2 million which begin to expire in 2025.

Under the provisions of Internal Revenue Code Section 382, certain substantial changes in the Company's ownership may result in a limitation on the amount of U.S. net operating loss carryforwards that can be utilized annually to offset future taxable income and taxes payable. A significant portion of the Company's net operating loss carryforwards are subject to an annual limitation under Section 382 of the Internal Revenue Code. The Company anticipates the Transactions may have triggered further limitations but has not yet reached a final conclusion as to whether an ownership change occurred and to what extent its net operating loss carryforwards are further limited. Additionally, despite the net operating loss carryforwards, the Company may have a future tax liability due to foreign tax or state tax requirements.

Foreign Undistributed Earnings

As of December 31, 2021, the Company has certain foreign subsidiaries with accumulated undistributed earnings. The TCJA allows for a dividend received deduction resulting in no material U.S. federal income tax upon repatriation of these earnings. The Company intends to indefinitely reinvest these earnings, as well as future earnings from its foreign subsidiaries, to fund its international operations and therefore has not accrued any foreign withholding taxes or state income taxes.

Uncertain Tax Positions

For uncertain tax positions, the Company uses a more-likely-than-not recognition threshold based on the technical merits of the tax position taken. Tax positions that meet the more-likely-than-not recognition threshold are measured as the largest amount of tax benefits determined on a cumulative probability basis, which are more-likely-than-not to be realized upon ultimate settlement in the financial statements. The Company has unrecognized tax benefits, which are tax benefits related to uncertain tax positions which have been or will be reflected in income tax filings that have not been recognized in the financial statements due to potential adjustments by taxing authorities in the applicable jurisdictions. The Company's liabilities for unrecognized tax benefits, which include interest and penalties, were $0.6 million and $0.7 million as of December 31, 2021 and 2020, respectively. The remaining unrecognized tax benefits have reduced deferred tax balances. The amount of unrecognized tax benefits that, if recognized, would affect the Company's effective tax rate are $2.0 million, $2.0 million and $2.3 million as of December 31, 2021, 2020 and 2019, respectively, and include the federal tax benefit of state deductions. The Company anticipates a negligible amount of unrecognized tax benefits will reverse during the next year due to the expiration of statutes of limitation.

Changes in the Company's unrecognized income tax benefits are as follows:


	As of December 31,
(In thousands)	2021		2020		2019
Beginning balance	$	2,078	$	2,400	$	2,560
Increase related to tax positions of prior years	—		47		14
Increase related to tax positions of the current year	40		51		53

Decrease related to tax positions of prior years	(20)		(5)		(84)

Decrease due to lapse in statutes of limitations	(46)		(415)		(143)
Ending balance	$	2,052	$	2,078	$	2,400

The Company recognizes interest and penalties related to income tax matters in income tax expense. As of December 31, 2021 and 2020, accrued interest and penalties on unrecognized tax benefits were $0.1 million. The Company or one of its subsidiaries files income tax returns in the U.S. federal jurisdiction, and various state and foreign jurisdictions. For income tax returns filed by the Company, the Company is generally no longer subject to U.S. federal examinations by tax authorities for years prior to 2018 or state and local tax examinations by tax authorities for years prior to 2017. The Company is no longer subject to examination by tax authorities in the Netherlands for years prior to 2015. However, tax attribute carryforwards may still be adjusted upon examination by tax authorities.

The entire disclosure for income taxes. Disclosures may include net deferred tax liability or asset recognized in an enterprise's statement of financial position, net change during the year in the total valuation allowance, approximate tax effect of each type of temporary difference and carryforward that gives rise to a significant portion of deferred tax liabilities and deferred tax assets, utilization of a tax carryback, and tax uncertainties information.

Reference 1: http://www.xbrl.org/2003/role/disclosureRef
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-Name Accounting Standards Codification
-Topic 740
-SubTopic 10
-Section 50
-Paragraph 21
-URI http://asc.fasb.org/extlink&oid=121826272&loc=d3e32857-109319

Reference 2: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 740
-SubTopic 10
-Section S99
-Paragraph 2
-Subparagraph (SAB Topic 11.C)
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Reference 3: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 740
-SubTopic 10
-Section 50
-Paragraph 17
-Subparagraph (b)
-URI http://asc.fasb.org/extlink&oid=121826272&loc=d3e32809-109319

Reference 4: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 740
-SubTopic 10
-Section S99
-Paragraph 1
-Subparagraph (SAB TOPIC 6.I.5.Q1)
-URI http://asc.fasb.org/extlink&oid=122134291&loc=d3e330036-122817

Reference 5: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 740
-SubTopic 10
-Section 50
-Paragraph 14
-URI http://asc.fasb.org/extlink&oid=121826272&loc=d3e32705-109319

Reference 6: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 740
-SubTopic 270
-Section 50
-Paragraph 1
-URI http://asc.fasb.org/extlink&oid=6424409&loc=d3e44925-109338

Reference 7: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 740
-URI http://asc.fasb.org/topic&trid=2144680

Reference 8: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 740
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-Section 50
-Paragraph 2
-Subparagraph (a)
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Reference 9: http://www.xbrl.org/2003/role/disclosureRef
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-Name Accounting Standards Codification
-Topic 235
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Related Party Transactions

Related Party Transactions

12 Months Ended

Dec. 31, 2021

Transactions with WPP

As of December 31, 2021 (based on public filings), WPP owned 11,319,363 shares of the Company's outstanding Common Stock, representing 12.5% of the outstanding Common Stock. The Company provides WPP, in the normal course of business, services amongst its different products and receives various services from WPP supporting the Company's data collection efforts.

The Company's results from transactions with WPP, as reflected in the Consolidated Statements of Operations and Comprehensive Loss, are detailed below:


	Years Ended December 31,
(In thousands)	2021		2020		2019
Revenues	$	13,595	$	13,315	$	15,858
Cost of revenues	12,537		10,094		10,455


General and administrative	155		316		539

The Company has the following balances related to transactions with WPP, as reflected in the Consolidated Balance Sheets:


	As of December 31,
(In thousands)	2021		2020
Assets
Accounts receivable, net	$	3,506	$	4,045
Prepaid expenses and other current assets	333		1,496

Liabilities
Accounts payable	$	1,395	$	2,817
Accrued expenses	740		835
Contract liabilities	3,403		3,538
Other non-current liabilities	1,582		—

Transactions with Charter, Qurate and Pine

Charter, Qurate and Pine each hold 33.3% of the outstanding shares of Preferred Stock, which are entitled to convert into shares of Common Stock and to vote as a single class with the holders of the Common Stock as described in Footnote 5, Convertible Redeemable Preferred Stock and Stockholders' Equity. In addition, Charter, Qurate and Pine each designated two directors to the Company's Board in accordance with the Stockholders Agreement.

As of December 31, 2021, Charter, Qurate and Pine each owned 27,509,203 shares of the Company's outstanding Preferred Stock. On June 30, 2021, in accordance with the Certificate of Designations of the Preferred Stock, the Company made cash dividend payments totaling $4.8 million to the holders of the Preferred Stock, representing dividends accrued for the period from the Closing Date through June 29, 2021. As of December 31, 2021, accrued dividends to the holders of Preferred Stock totaled $7.9 million.

Concurrent with the closing of the Transactions on March 10, 2021, the Company entered into a ten-year Data License Agreement ("DLA") with Charter Communications Operating, LLC ("Charter Operating"), an affiliate of Charter. Under the DLA, Charter Operating will bill the Company for license fees according to a payment schedule that gradually increases from $10.0 million in the first year of the term to $32.3 million in the tenth year of the term. The Company recognizes expense for the license fees ratably over the term. A portion of the annual license fees is allocated to a base license comparable to the Company's prior license with Charter Operating. The remaining fees are allocated to the additional data sets contemplated by the DLA and the designation and related endorsement of the Company as Charter Operating's preferred data measurement partner for the term.

The Company's results from transactions with Charter and its affiliates, as reflected in the Consolidated Statements of Operations and Comprehensive Loss, are detailed below:


(In thousands)	Year Ended December 31, 2021
Revenues	$	1,849
Cost of revenues	21,998

The Company has the following liability balances related to transactions with Charter and its affiliates, as reflected in the Consolidated Balance Sheet:


	As of
(In thousands)	December 31, 2021



Accounts payable	$	5,180
Accrued expenses	3,377

Non-current portion of accrued data costs	7,843

The Company recognized revenues of $0.8 million from transactions with Qurate and its affiliates in the normal course of business during the year ended December 31, 2021 as reflected in the Consolidated Statements of Operations and Comprehensive Loss.

The Company had no transactions, other than the issuance of shares of Preferred Stock and related matters, with Pine for the year ended December 31, 2021.

Transactions with Starboard

In 2018, the Company entered into certain agreements with Starboard, then a beneficial owner of more than 5.0% of the Company's outstanding Common Stock. Refer to Footnote 6, Debt, for further information regarding these agreements and the Company's issuance of Notes to Starboard in 2018. As a result of these agreements and the transactions contemplated thereby, Starboard ceased to be a beneficial owner of more than 5.0% of the Company's outstanding Common Stock in January 2018. In addition, pursuant to a prior agreement with Starboard, the Company provided Starboard the right to designate certain members to the Company's Board. As of December 31, 2018, Starboard had no remaining right to designate any directors to the Board. As of December 31, 2021, there were no directors remaining on the Board who were designated by Starboard.

In the Consolidated Statements of Operations and Comprehensive Loss, the Company recorded interest expense, inclusive of non-cash accretion of issuance discount and deferred financing costs, related to the Notes of $6.6 million, $33.3 million and $30.8 million during the years ended December 31, 2021, 2020 and 2019, respectively.

In connection with the extinguishment of the Notes on March 10, 2021, the Company issued 3,150,000 Conversion Shares to Starboard valued at $9.6 million as discussed in Footnote 6, Debt, which amount was included as a component of loss on extinguishment of debt in the Consolidated Statements of Operations and Comprehensive Loss.

The Company had no outstanding balances related to Starboard as of December 31, 2021. The outstanding balances for the Notes, related financing derivatives, and other non-current liabilities as of December 31, 2020 are reflected in the Consolidated Balance Sheet.

Subsequent Events	12 Months Ended
Subsequent Events	Dec. 31, 2021
Subsequent Events [Abstract]
Subsequent Events	Subsequent Events Amendment to Revolving Credit Agreement On February 25, 2022, the Company entered into an amendment (the "Amendment") to the Revolving Credit Agreement. In addition to expanding the Company's aggregate borrowing capacity under the Revolving Credit Agreement from $25.0 million to $40.0 million, the Amendment modified certain financial covenants and interest rates under the Revolving Credit Agreement. The amended Revolving Credit Agreement requires the Company to maintain: • minimum Consolidated EBITDA (as defined in the Revolving Credit Agreement) of not less than $20.0 million for the most recently ended four fiscal quarter period, tested as of the last day of each fiscal quarter ending on or before December 31, 2022; •a minimum Consolidated Asset Coverage Ratio (as defined in the Revolving Credit Agreement) of not less than 1.5 to 1.0 for the most recently ended four fiscal quarter period, tested as of the last day of each fiscal quarter ending on or before December 31, 2022; and •a minimum Consolidated Fixed Charge Coverage Ratio (as defined in the Revolving Credit Agreement) of not less than 1.25 to 1.0 for the most recently ended four fiscal quarter period, tested as of the last day of each fiscal quarter ending on or after March 31, 2023. The Amendment also replaced the Eurodollar Rate (as defined in the Revolving Credit Agreement) with a SOFR-based interest rate and modified the Applicable Rate definition in the Revolving Credit Agreement to increase the Applicable Rate payable on SOFR-based loans to 2.50% until the date a compliance certificate is received for the quarter ending March 31, 2023, with such Applicable Rate thereafter reducing to 2.25%. CEO Transition On February 28, 2022, the Company's Chief Executive Officer ("CEO") and Executive Vice Chairman, William Livek, announced his intention to retire as the Company's CEO and transition to a non-executive Vice Chairman role after his successor as CEO is named. Mr. Livek plans to serve as non-executive Vice Chairman of the Company's Board of Directors through the completion of his Board term in 2024.

Summary of Significant Accounting Policies (Policies)	12 Months Ended
Summary of Significant Accounting Policies (Policies)	Dec. 31, 2021
Accounting Policies [Abstract]
Basis of Presentation and Consolidation	The accompanying Consolidated Financial Statements include the accounts of the Company and its wholly-owned domestic and foreign subsidiaries. All intercompany transactions and balances are eliminated upon consolidation.
Reclassification	Certain amounts in the prior year financial statements have been reclassified to conform to the current year presentation. Specifically, non-current contract liabilities have been aggregated within other non-current liabilities on the Consolidated Balance Sheets.
Use of Estimates and Judgments in the Preparation of the Consolidated Financial Statements	The preparation of financial statements in conformity with generally accepted accounting principles ("GAAP") requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and the reported amounts of revenue and expense during the reporting periods. Significant estimates and judgments are inherent in the analysis and the measurement of: management's standalone selling price ("SSP"), principal versus agent revenue recognition, determination of performance obligations, determination of transaction price, including the determination of variable consideration and allocation of transaction price to performance obligations, deferred tax assets and liabilities, including the identification and quantification of income tax liabilities due to uncertain tax positions, the valuation and recoverability of goodwill and intangible assets, the determination of appropriate discount rates for lease accounting, the probability of exercising either lease renewal or termination clauses, the assessment of potential loss from contingencies, the fair value determination of contingent consideration from business combinations, financing-related liabilities and warrants, and the valuation of options, performance-based and market-based stock awards. Management bases its estimates and assumptions on historical experience and on various other factors that are believed to be reasonable under the circumstances. Due to the inherent uncertainty involved in making estimates, actual results reported in future periods may be affected by changes in those estimates. The Company evaluates its estimates and assumptions on an ongoing basis.
Fair Value Measurements	The Company evaluates the fair value of certain assets and liabilities using the fair value hierarchy. Fair value is an exit price representing the amount that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants. As such, fair value is a market-based measurement that should be determined based on assumptions that market participants would use in pricing an asset or liability. As a basis for considering such assumptions, the Company applies the three-tier GAAP value hierarchy which prioritizes the inputs used in measuring fair value as follows: Level 1 - observable inputs such as quoted prices in active markets; Level 2 - inputs other than the quoted prices in active markets that are observable either directly or indirectly; Level 3 - unobservable inputs of which there is little or no market data, which require the Company to develop its own assumptions. Financial assets and liabilities are classified in their entirety based on the lowest level of input that is significant to the fair value measure. The Company's assessment of the significance of a particular input to the fair value measurements requires judgment and may affect the valuation of the assets and liabilities being measured and their placement within the fair value hierarchy. Assets that are measured at fair value on a non-recurring basis include property and equipment, operating right-of-use assets, intangible assets and goodwill. The Company measures these items at fair value when they are considered to be impaired or, in certain cases, upon initial recognition. The fair value of these assets are determined with valuation techniques using the best information available and may include market comparable information, discounted cash flow models, or a combination thereof. The carrying amounts of cash and cash equivalents, restricted cash, accounts receivable, accounts payable and accrued expenses, and the current portion of contract liabilities and customer advances reported in the Consolidated Balance Sheets approximate fair value due to the short-term nature of these instruments. The carrying amount of the revolving line of credit approximates fair value due to the variable rate nature of the debt. The primary sensitivities in the valuation of the warrants liability are driven by the price and expected volatility of the Company's Common Stock at the valuation date.
Equity Policy	The Preferred Stock includes a change of control put option which allows the holders of the Preferred Stock to require the Company to repurchase such holders' shares in cash in an amount equal to the initial purchase price plus accrued dividends. The change of control put option was determined to be a derivative liability. As of December 31, 2021, the probability of a change of control was determined to be remote, and the fair value of the change of control derivative was determined to be negligible. The Preferred Stock is contingently redeemable upon certain deemed liquidation events, such as a change in control. Because a deemed liquidation event could constitute a redemption event outside of the Company's control, all shares of Preferred Stock have been presented outside of permanent equity in mezzanine equity on the Consolidated Balance Sheets. The instrument is initially recognized at fair value net of issuance costs. The Company reassesses whether the Preferred Stock is currently redeemable, or probable to become redeemable in the future, as of each reporting date. If the instrument meets either of these criteria, the Company will accrete the carrying value to the redemption value. The Preferred Stock has not been adjusted to its redemption amount as of December 31, 2021 because a deemed liquidation event is not considered probable.All financial instruments that are classified as mezzanine equity are evaluated for embedded derivative features by evaluating each feature against the nature of the host instrument (for example, more equity-like or debt-like). Features identified as embedded derivatives that are material are recognized separately as a derivative asset or liability in the financial statements.
Other Accounting Standards Recently Adopted	Effective January 1, 2021, the Company early adopted Accounting Standards Update ("ASU") 2020-06, Debt—Debt with Conversion and Other Options (Subtopic 470-20) and Derivatives and Hedging—Contracts in Entity's Own Equity (Subtopic 815-40). This ASU simplifies accounting for convertible instruments, enhances disclosure requirements related to the terms and features of convertible instruments, and amends the guidance for the derivatives scope exception for contracts settled in an entity's own equity. This ASU removes from GAAP the separation models for (1) convertible debt with a Cash Conversion Feature and (2) convertible instruments with a Beneficial Conversion Feature. Upon adoption of this new ASU, entities will account for a convertible debt instrument wholly as debt, and for convertible preferred stock wholly as preferred stock, unless (1) a convertible instrument contains features that require bifurcation as a derivative, or (2) a convertible debt instrument was issued at a substantial premium. As a result of the adoption, no embedded features were identified requiring bifurcation under the new model, other than the change of control redemption feature. The Company adopted the standard using the modified retrospective approach. The standard had no impact on the senior secured convertible notes (the "Notes") issued by the Company prior to adoption and, as a result, there was no cumulative adjustment recorded upon adoption. In December 2019, the FASB issued ASU 2019-12, Income Taxes (Topic 740), which simplifies the accounting for income taxes primarily by eliminating certain exemptions. The amendments are effective for fiscal years beginning after December 15, 2020, including interim periods within those fiscal years. An entity is permitted to early adopt any removed or modified disclosures upon issuance of the update and to delay adoption of the additional disclosures until their effective date. The Company adopted the new standard effective January 1, 2021, which had no impact on the Consolidated Financial Statements or related disclosures. In October 2021, the FASB issued ASU 2021-08, Business Combinations (Topic 805), which addresses the accounting for contract assets and liabilities from revenue contracts with customers in a business combination. The amendments require acquiring entities to apply Accounting Standards Codification ("ASC") 606 to recognize and measure contract assets and contract liabilities in a business combination. The amendments are effective for fiscal years beginning after December 15, 2022, including interim periods within those fiscal years. An entity is permitted to early adopt. The Company adopted the new standard effective January 1, 2021, which did not have a material impact on the Consolidated Financial Statements or related disclosures.
Loss on Extinguishment of Debt and Debt Issuance Costs	Loss on extinguishment of debt represents the difference between the carrying value of the Company's debt instruments and any consideration paid to its creditors in the form of cash or shares of the Company's Common Stock on the extinguishment date.The Company reflects debt issuance costs in the Consolidated Balance Sheets as a direct deduction from the gross amount of debt, consistent with the presentation of a debt discount. Debt issuance costs are amortized to interest expense, net over the term of the underlying debt instrument, utilizing the effective interest method.
Financing Derivatives	The Company's derivative financial instruments are not hedges and do not qualify for hedge accounting. Changes in the fair value of these instruments are recorded in other (expense) income, net in the Consolidated Statements of Operations and Comprehensive Loss. The fair values of the financing derivatives were estimated using forward projections and were discounted back at rates commensurate with the remaining term of the related derivatives. Significant valuation inputs included the Company's credit rating, the premium attributable to the payment-in-kind feature of the Notes, and premium estimates for company-specific risk factors (together, the "credit-adjusted discount rate"), the price and expected volatility of the Company's Common Stock, probability of change of control, and forward projections of estimated cash payments. Extinguishment of the Notes on March 10, 2021 resulted in derecognition of the remaining financing derivatives. Refer to Footnote 6, Debt for additional information.
Cash and Cash Equivalents	Cash and cash equivalents are maintained with several financial institutions domestically and internationally. The combined account balances held on deposit at each institution typically exceed Federal Deposit Insurance Corporation ("FDIC") insurance coverage and, as a result, there is a concentration of credit risk related to amounts on deposit in excess of FDIC insurance coverage. The Company reduces this risk by maintaining such deposits with high quality financial institutions that management believes are creditworthy, and by monitoring this credit risk and making adjustments as necessary.The Company considers highly liquid investments with an original maturity of three months or less at the time of purchase and qualifying money-market funds as cash equivalents.
Restricted Cash	restricted cash represents security deposits for subleased office space. As of December 31, 2020, restricted cash primarily represents the Company's requirement to collateralize the Secured Term Note and outstanding letters of credit.
Allowance for Doubtful Accounts	The Company generally grants uncollateralized credit terms to its customers. Credit risk associated with accounts receivable is mitigated by the Company's ongoing credit evaluation of its customers' financial condition. An allowance for doubtful accounts is maintained to reserve for uncollectible receivables. Allowances are based on management's judgment, which considers historical collection experience adjusted for current conditions or expected future conditions based on reasonable and supportable forecasts, a specific review of all significant outstanding receivables, an assessment of company-specific credit conditions and general economic conditions. Management considered the impact of the COVID-19 pandemic, including customer payment delays and requests from customers to revise contractual payment terms, in determining the Company's allowance for doubtful accounts.
Property and Equipment, net	Property and equipment is recorded at cost, net of accumulated depreciation, and is depreciated on a straight-line basis over the estimated useful lives of the assets, ranging from 3 to 5 years. Finance lease assets are recorded at their net present value at the commencement of the lease. Both finance lease assets and leasehold improvements are amortized on a straight-line basis over the shorter of the related lease terms or their useful lives. Replacements and major improvements are capitalized; maintenance and repairs are expensed as incurred.
Capitalized Software	Included in property and equipment, net, are capitalized software costs to purchase and develop internal-use software, which the Company uses to provide services to its clients. The costs to purchase and develop internal-use software are capitalized from the time that the preliminary project stage is completed, and it is considered probable that the software will be used to perform the function intended, until the time the software is placed in service for its intended use. Any costs incurred during subsequent efforts to upgrade and enhance the functionality of the software are also capitalized. Once this software is ready for use in the Company's products, these costs are amortized on a straight-line basis over the estimated useful life of the software, which is typically assessed to be 3 to 5 years.
Business Combination	In 2021, the Company acquired Shareablee as described in Footnote 3, Business Combination. The purchase consideration was allocated to all tangible and intangible assets acquired, and liabilities assumed, based upon their acquisition-date fair values. Contract assets and liabilities were measured in accordance with revenue recognition principles. Any excess purchase consideration was recorded as goodwill. Acquisition-related costs were expensed as incurred. Definite-lived intangible assets were recognized for acquired methodologies and technology, as well as customer relationships. The fair value of the acquired methodologies and technology was estimated using the multi-period excess earnings method of the income approach. This technique is based on projected financial information for the useful life of the asset, adjusted for technological obsolescence rates and a contributory asset charge, to determine the cash flows attributable to the asset. These cash flows are then discounted back to the acquisition date using an appropriate rate of return. The selected discount rate was 26.0%. The fair value of the customer relationships was estimated using a "with and without" method of the income approach. This technique compares the cash flows from the existing customer relationship revenues to cash flows in a scenario where the Company would have to re-create those customer relationship revenues using cash from its business. These cash flows are then discounted back to the acquisition date using an appropriate rate of return. The selected discount rate was 24.0%. A component of the purchase consideration is payable contingent on the achievement of certain contractual milestones or future revenue performance. This contingent consideration is classified as a liability due to the fact it will be settled in cash or a variable number of shares (or a combination thereof), and the amount of the payment is not dependent upon the fair value of the Company's Common Stock. The fair value of the contingent consideration liability is estimated using a combination of valuation techniques. The primary technique is an option pricing model within a Monte Carlo simulation that determines an average projected payment value across numerous iterations. This technique determines projected payments based on simulated revenues derived from an internal forecast, adjusted for a selected revenue volatility and risk premium based on market data for comparable guideline public companies. The secondary technique is a discounted cash flow model that assumes achievement of the contractual milestones, resulting in payment of the full deferred amount. In both techniques, the projected payments are then discounted back to the valuation date at the Company's cost of debt using a term commensurate with the contractual payment dates. The contingent consideration liability will be measured at fair value on a recurring basis until the contingency is resolved. Changes in the estimated fair value of the contingent consideration liability will be reflected in operating income or expense in the Consolidated Statements of Operations and Comprehensive Loss, and could have a material impact on our operating results.
Cloud Computing Implementation Costs	Certain costs incurred for implementation, setup, and other upfront activities in a hosting arrangement that is a service contract are capitalized during the application development stage. Upgrades and enhancements are capitalized if they will result in additional functionality. Amortization of capitalized costs is recorded on a straight-line basis over the term of the associated hosting arrangement, inclusive of reasonably certain renewal periods.
Goodwill and Intangible Assets	Goodwill represents the excess of the purchase consideration over the fair value of identifiable assets acquired and liabilities assumed when a business is acquired. The valuation of intangible assets and goodwill involves the use of management's estimates and assumptions and can have a significant impact on future operating results. The Company initially records its intangible assets at fair value. Definite-lived intangible assets are amortized over their estimated useful lives while goodwill is not amortized but is evaluated for impairment at least annually, as of October 1, by comparing the fair value of a reporting unit to its carrying value including goodwill recorded by the reporting unit. The Company has a single reporting unit. Accordingly, the impairment assessment for goodwill is performed at the enterprise level. Goodwill is reviewed for possible impairment between annual tests if an event occurs or circumstances change that would more likely than not reduce the fair value of the reporting unit below its carrying value. The Company initially assesses qualitative factors to determine if it is necessary to perform the goodwill impairment review. Goodwill is reviewed for impairment if, based on an assessment of the qualitative factors, it is determined that it is more likely than not that the fair value of the reporting unit is less than its carrying value, or the Company decides to bypass the qualitative assessment. The carrying value of the reporting unit is reviewed utilizing a combination of the discounted cash flow model and a market value approach. The estimated fair value of a reporting unit is determined based on assumptions regarding estimated future cash flows, discount rates, long-term growth rates and market values. Additionally, the Company considers income tax effects from any tax-deductible goodwill on the carrying amount of the reporting unit when measuring the goodwill impairment loss. The Company monitors for events and circumstances that could negatively impact the key assumptions in determining fair value, including long-term growth projections, profitability, discount rates, volatility in the Company's market capitalization, general industry, and market and macro-economic conditions. It is possible that future changes in such circumstances, or in the variables associated with the judgments, assumptions and estimates used in assessing the fair value of the reporting unit, would require the Company to record a material non-cash impairment charge. The Company evaluates its definite-lived intangible assets for impairment whenever events or changes in circumstances indicate the carrying value of such assets may not be recoverable. If an indication of impairment is present, the Company compares the estimated undiscounted future cash flows to be generated by the asset group to its carrying amount. Recoverability measurement and estimation of undiscounted cash flows are grouped at the lowest level for which identifiable cash flows are largely independent of the cash flows of other assets and liabilities. If the undiscounted future cash flows are less than the carrying amount of the asset group, the Company records an impairment loss equal to the excess of the asset group's carrying amount over its fair value. The fair value is determined based on valuation techniques such as a comparison to fair values of similar assets or using a discounted cash flow analysis.The Company performed an interim analysis as of June 30, 2019, as events
Recoverability of Other Long-Lived Assets	The Company's other long-lived assets consist primarily of property and equipment and right-of-use ("ROU") assets. The Company evaluates its ROU and long-lived assets for impairment whenever events or changes in circumstances indicate the carrying value of such assets may not be recoverable. For facility lease ROU and related long-lived assets, the Company compares the estimated undiscounted cash flows generated by a sublease to the current carrying value of the ROU and related long-lived assets. The Company treats operating lease ROU assets as financing transactions, thereby excluding the operating lease liability and related lease payments from the head lease, for purposes of testing recoverability. If the undiscounted cash flows are less than the carrying value of the ROU and related long-lived assets, the Company records an impairment loss equal to the excess of the ROU and long-lived assets' carrying value over their fair value. The Company performed an interim analysis as of March 31, 2020, as changes in market conditions indicated the carrying value of certain facility lease ROU and other long-lived assets may not be recoverable, and determined that certain ROU assets, and related leasehold improvements, were impaired. The Company recorded a $4.7 million non-cash impairment charge related to its ROU assets and related leasehold improvements. The impairment charge was driven by changes in the Company's projected undiscounted cash flows for certain properties, primarily as a result of changes in the real estate market related to the COVID-19 pandemic, that led to an increase in the estimated marketing time, and a reduction of expected receipts, for properties on the market for sublease. The fair value of these ROU assets, and related leasehold improvements, was estimated using an income approach and a discount rate of 12.0%. Although the Company believes that the carrying values of its other long-lived assets are appropriately stated as of December 31, 2021, changes in strategy or market conditions, significant technological developments or significant changes in legal or regulatory factors could significantly impact these judgments and require adjustments to recorded asset balances.
Warrants Liability	In 2019, the Company issued warrants to CVI in connection with the private placement described in Footnote 5, Convertible Redeemable Preferred Stock and Stockholders' Equity. The warrants were determined to be freestanding financial instruments that qualify for liability treatment as a result of net cash settlement features associated with a cap on the issuance of shares, under certain circumstances, or upon a change of control. Changes in the fair value of these instruments are recorded in other (expense) income, net in the Consolidated Statements of Operations and Comprehensive Loss. The fair value of each warrant is estimated utilizing an option pricing model supplemented with a Monte Carlo simulation in periods with multiple warrants outstanding where certain features resulted in additional valuation complexity. Significant valuation inputs include the price and expected volatility of the Company's Common Stock, cost of debt, risk-free rate, remaining term of the warrants, and probability of change of control. In situations where a change of control was assumed, the fair values of the warrants are based on estimated cash payments at each payment date discounted back to the valuation date using the cost of debt.
Leases	The Company's lease portfolio is comprised of two major classes. Real estate leases, which are the majority of the Company's leased assets, are accounted for as operating leases. Computer equipment leases are generally accounted for as finance leases. The Company determines if an arrangement is or contains a lease at inception and whether the lease should be classified as an operating or finance lease. ROU assets and lease liabilities are recognized at the lease commencement date based on the present value of the future minimum lease payments over the lease term. Operating ROU assets also include the impact of any lease incentives. An ROU asset and lease liability are not recorded for short-term leases with an initial term of 12 months of less. The Company has elected to combine lease and non-lease payments and account for them together as a single lease component, which increases the carrying amount of the ROU assets and lease liabilities. Non-lease components primarily include payments for common-area maintenance, utilities and other pass-through charges. The Company uses its incremental borrowing rate to determine the present value of the future lease payments. The incremental borrowing rate is estimated to approximate the interest rate on a collateralized basis with similar terms and payments, and in economic environments where the leased asset is located. The Company's lease terms include periods under options to extend or terminate the lease when it is reasonably certain that the Company will exercise that option. The Company considers contractual-based factors such as the nature and terms of the renewal or termination, asset-based factors such as physical location of the asset and entity-based factors such as the importance of the leased asset to the Company's operations to determine the lease term. The Company generally uses the non-cancelable lease term when measuring its ROU assets and lease liabilities. Payments under the Company's lease arrangements are primarily fixed; however, certain lease agreements contain variable payments, which are expensed as incurred and excluded from the measurement of ROU assets and lease liabilities. These payment amounts are affected by changes in market indices and costs for common-area maintenance, utilities and other pass-through charges that are based on usage or performance. Operating leases are included in operating ROU assets, current operating lease liability, and non-current operating lease liability in the Consolidated Balance Sheets. The Company recognizes lease expense (excluding variable lease costs) for its operating leases on a straight-line basis over the term of the lease. Finance lease assets are included in property and equipment, net; current finance lease liabilities are aggregated into other current liabilities; and non-current finance lease obligations are aggregated in other non-current liabilities in the Consolidated Balance Sheets. Income from subleased properties is recognized and presented as a reduction of costs, allocated among operating expense line items, in the Consolidated Statements of Operations and Comprehensive Loss.
Foreign Currency	Generally, the functional currency of the Company's foreign subsidiaries is the local currency. In those cases where the transaction is not denominated in the functional currency, the Company revalues the transaction to the functional currency and records the translation gain or loss in the Company's Statements of Operations and Comprehensive Loss. Assets and liabilities are translated at the current exchange rate as of the end of the year, and revenues and expenses are translated at average exchange rates in effect during the year. The gain or loss resulting from the process of translating a foreign subsidiary's functional currency financial statements into U.S. Dollars ("USD") is reflected as foreign currency cumulative translation adjustment and reported as a component of accumulated other comprehensive loss. The translation adjustment for intercompany foreign currency loans that are permanent in nature are also recorded as accumulated other comprehensive loss. Translation adjustments on intercompany accounts that are short term in nature are recorded as gain (loss) from foreign currency transactions. For foreign entities where USD is the functional currency, re-measurement of gains and losses related to deferred tax assets and liabilities are reflected in income tax provision in the Consolidated Statements of Operations and Comprehensive Loss.
Revenue Recognition and Cost of Revenues	The Company recognizes revenue under the core principle to depict the transfer of control to its customers in an amount reflecting the consideration to which it expects to be entitled. The Company's contracts with customers may include multiple promised goods and services. Contracts with multiple performance obligations typically consist of a mix of subscriptions to the Company's online database, customized data services, and delivery of periodic custom reports based on information obtained from the database. In such cases, the Company identifies performance obligations by evaluating whether the promised goods and services are capable of being distinct and distinct within the context of the contract at contract inception. Promised goods and services that are not distinct at contract inception are combined as one performance obligation. Once the Company identifies the performance obligations, the Company will determine the transaction price based on contractually fixed amounts and an estimate of variable consideration. In general, the transaction price is determined by estimating the fixed amount of consideration to which the Company is entitled for transfer of goods and services and all relevant sources and components of variable consideration. Variable consideration is estimated based on the most likely amount or expected value approach, depending on which method the Company expects to better predict the amount of consideration to which it will be entitled. Once the Company elects one of the methods to estimate variable consideration for a particular type of performance obligation, the Company will apply that method consistently. Estimates of variable consideration are subject to constraint based on expected recovery from the customer. Sales taxes remitted to government authorities are excluded from the transaction price. The Company allocates the transaction price to each performance obligation based on relative SSP. Judgment is exercised to determine the SSP of each distinct performance obligation. In most cases, the Company bundles multiple products and very few are sold on a standalone basis. The Company primarily applies an adjusted market assessment approach for the determination of the SSP, which is supported by rate cards and pricing calculators that are periodically reviewed and updated to reflect the latest sales data and observable inputs by industry, channel, geography, customer size, and other relevant groupings. The Company recognizes revenue when (or as) it satisfies a performance obligation by transferring promised goods or services to a customer. Customers may obtain the control of promised goods or services over time or at a point in time. Subscription-based revenues, and other products delivered continuously through a user interface, are recognized on a straight-line basis over an access period that can range from three months to five years. Revenues for impression-based products are typically recognized over time, on a time-elapsed basis, as the customer is continuously consuming and receiving the benefits of campaign measurement, or an output method, such as volume of impressions processed during a discrete period. Report-based revenues are recognized at a point in time, which is generally once the product has been delivered to the customer. The Company also considers whether there is a present right to payment, and whether the customer has accepted the product if such acceptance provisions are substantive. Customers may have the right to cancel their contracts by providing a written notice of cancellation, although most subscription-based contracts are non-cancelable. If a customer cancels its contract, the customer is generally not entitled to a refund for prior services. In the event a portion of a contract is refundable, revenue recognition is delayed until the refund provision lapses. For multi-year contracts with annual price increases, the total consideration for each of the years included in the contract term will be combined and recognized on a straight-line basis. For transactions that involve third parties, the Company evaluates whether it is the principal, in which case it recognizes revenue on a gross basis. If the Company is an agent, it recognizes revenue on a net basis. This determination can require significant judgment for certain revenue share arrangements that involve the use of partner data in the Company's sales to end users or the use of its data in partner sales to end users. In these arrangements, the Company assesses which party controls the specified goods or services before they are transferred to the customer, as well as other indicators such as the party primarily responsible for fulfillment, inventory risk, and discretion in establishing price. The Company enters into a limited number of monetary contracts with multichannel video programming distributors ("MVPDs") that involve both the purchase and sale of services with a single counterparty. Each contract is assessed to determine if the revenue and expense should be presented gross or net. In some instances, the Company may provide free distinct goods or services as a form of non-cash consideration to the counterparty. Revenue is recognized for these contracts to the extent SSP is established for distinct services provided. Any excess consideration above the established SSP of services is presented as a reduction to cost of revenues in the Consolidated Statements of Operations and Comprehensive Loss. The fair value of non-cash consideration included in revenues during the years ended December 31, 2021 and 2020 totaled $4.0 million and $0.9 million, respectively. The fair value of non-cash consideration included in cost of revenues during the years ended December 31, 2021 and 2020 totaled $3.9 million and $1.6 million, respectively. No non-cash consideration was included in revenues or cost of revenues during the year ended December 31, 2019. Contract Balances Accounts receivable are billed and unbilled amounts where the right to payment from the customer is unconditional but for the passage of time. Contract assets represent amounts where the right to payment in exchange for goods or services transferred is conditioned on future events, such as the entity's continued performance. The portion of contract assets to be billed in the succeeding twelve-month period are included in prepaid expenses and other current assets, and the remaining amounts are included in other assets within the Consolidated Balance Sheets. Contract liabilities relate to amounts billed in advance, or advance consideration received from customers, under non-cancelable contracts for which exchange of goods or services will occur in the future. Customer advances relate to amounts billed in advance, or advance considerations received from customers, for contracts with termination rights for which exchange of goods or services will occur in the future. The portion of contract liabilities and customer advances to be recognized in the succeeding twelve-month period are presented separately within current liabilities, and the remaining amounts are included in other non-current liabilities within the Consolidated Balance Sheets. Remaining Performance Obligations The Company elected an optional exemption to not disclose information about the amount of the transaction price allocated to remaining performance obligations for contracts that have an original expected duration of one year or less. The amount disclosed for remaining performance obligations also excludes variable consideration from unsatisfied performance obligations within a series where revenue is recognized using an output method, such as volume of impressions processed. Costs to Fulfill a Contract Certain costs to fulfill are capitalized for contracts where the transfer of goods and services will occur in the future. Typically, these capitalized costs are incurred during a setup period prior to transferring control of the good or service over time. These costs include dedicated employees, subcontractors, and other third-party costs. Capitalized costs are assessed for recoverability at each reporting period. These costs are included in cost of revenues and are recognized in the same manner as the corresponding performance obligation. For the years ended December 31, 2021, 2020 and 2019, amortized and expensed contract costs were $2.7 million, $1.4 million and $1.9 million, respectively. Cost of Revenues Cost of revenues consists primarily of costs to produce the Company's products including viewing data from MVPDs, census-based, panel and other third-party data as well as costs to operate its network infrastructure including data center, data storage and compliance costs. Other costs include amortization of capitalized fulfillment costs, employee costs including stock-based compensation, depreciation related to assets used to maintain the network and produce products and allocated overhead, including rent and depreciation expenses generated by general purpose equipment and software.
Selling and Marketing	Selling and marketing expenses consist primarily of salaries, commissions, stock-based compensation, benefits and bonuses for personnel associated with sales and marketing activities, as well as costs related to online and offline advertising, product management, seminars, promotional materials, public relations, other sales and marketing programs, and allocated overhead, including rent and other facilities related costs, and depreciation.
General and Administrative	General and administrative expenses consist primarily of salaries, stock-based compensation, benefits and related costs for executive management, finance, accounting, human capital, legal, information technology and other administrative functions, as well as professional fees and allocated overhead, including rent and other facilities related costs, depreciation and expenses incurred for other general corporate purposes.
Research and Development	Research and development expenses consist primarily of salaries, stock-based compensation, benefits and related costs for personnel associated with research and development activities, as well as allocated overhead, including rent and other facilities related costs, and depreciation.
Investigation and Audit Related	Investigation expenses are professional fees associated with legal and forensic accounting services rendered as a result of an internal Audit Committee investigation into matters related to the Company's revenue recognition practices, disclosures, internal controls, corporate culture and employment practices prior to 2017. Audit related expenses consist of professional fees associated with accounting related consulting services and external auditor fees associated with the audit of the Company's prior-year financial statements. Also included are litigation related expenses, which include legal fees associated with various lawsuits or investigations that were initiated either directly or indirectly as a result of the Audit Committee's investigation.
Other (Expense) Income, Net	Other (expense) income, net represents income and expenses incurred that are generally not recurring in nature or are not part of the Company's normal operations.
Stock-Based Compensation	The Company estimates the fair value of stock-based awards on their grant date. The fair value of stock options with only service conditions is determined using the Black-Scholes option pricing model. The fair value of restricted stock units ("RSUs") is based on the closing price of the Company's Common Stock on the grant date. The Company amortizes the fair value of awards expected to vest on a straight-line basis over the requisite service periods of the awards, which is generally the period from the grant date to the end of the vesting period. The determination of the fair value of the Company's stock option awards is based on a variety of factors, including, but not limited to, the Company's Common Stock price, risk-free rate, expected stock price volatility over the expected life of awards, and the expected term of the option. The Company issues stock options with a vesting period based solely upon the passage of time (service vesting). To determine the expected term of the option the Company applies the simplified method for plain-vanilla options due to the lack of significant historical exercise experience. For non-employee options that do not qualify as plain-vanilla the Company has elected to apply the contractual term of the award. The Company issues RSU awards with a vesting period based solely upon the passage of time (service vesting), achieving performance targets, fulfillment of market conditions, or a combination thereof. For those RSU awards with only service vesting, the Company recognizes compensation cost on a straight-line basis over the service period. For awards with both service and performance conditions, the Company starts recognizing compensation cost over the remaining service period when it is probable the performance conditions will be met. Stock awards that contain performance vesting conditions are excluded from diluted earnings per share ("EPS") computations until the contingency is met as of the end of that reporting period. For awards with both service and market conditions, the Company recognizes compensation cost over the remaining service period, with the effect of the market condition reflected in the determination of the award's fair value at the grant date. The Company values awards with market conditions using certain valuation techniques, such as a lattice model or Monte Carlo simulation analysis. The Company determines the requisite service period based on the longer of the explicit service period and the derived service period. Stock awards that contain market vesting conditions are included in the computations of diluted EPS reflecting the number of shares that would be issued based on the current market price at the end of the period being reported on, if their effect is dilutive. Under the Company's annual incentive compensation plan, the Company may grant immediately vested RSUs to certain employees. For these awards, stock-based compensation expense is accrued commencing at the service inception date, which generally precedes the grant date, through the end of the requisite service period. The Company estimates forfeitures for stock-based awards at their grant date based on historical experience. The estimated forfeiture rate as of December 31, 2021, 2020 and 2019 was 10.0% for non-executive awards. Awards granted to senior executives have an estimated forfeiture rate of zero. The Company performs a review of its forfeiture rate assumption on a quarterly basis. Changes in the estimates and assumptions relating to forfeitures and subsequent grants may result in material changes to stock-based compensation expense in the future.
Income Taxes	Income taxes are accounted for using the asset and liability method. Deferred income taxes are provided for temporary differences in recognizing certain income, expense and credit items for financial reporting purposes and tax reporting purposes. Such deferred income taxes primarily relate to the difference between the tax bases of assets and liabilities and their financial reporting amounts. Deferred tax assets and liabilities are measured by applying enacted statutory tax rates applicable to the future years in which deferred tax assets or liabilities are expected to be settled or realized. Excess tax benefits and tax deficiencies are recognized in the income tax provision in the period in which they occur. The Company records a valuation allowance when it determines, based on available positive and negative evidence, that it is more-likely-than-not that some portion or all of its deferred tax assets will not be realized. The Company determines the realizability of its deferred tax assets primarily based on the reversal of existing taxable temporary differences and projections of future taxable income (exclusive of reversing temporary differences and carryforwards). In evaluating such projections, the Company considers its history of profitability, the competitive environment, and general economic conditions. In addition, the Company considers the time frame over which it would take to utilize the deferred tax assets prior to their expiration. For certain tax positions, the Company uses a more-likely-than-not threshold based on the technical merits of the tax position taken. Tax positions that meet the more-likely-than-not recognition threshold are measured at the largest amount of tax benefits determined on a cumulative probability basis, which are more-likely-than-not to be realized upon ultimate settlement in the financial statements. The Company's policy is to recognize interest and penalties related to income tax matters in income tax expense. In December 2017, U.S. tax reform legislation known as the Tax Cuts and Jobs Act (the "TCJA") was signed into law. The Company determined the effects of certain provisions, including but not limited to: a reduction in the corporate tax rate from 35% to 21%, a limitation of the deductibility of certain officers' compensation, a limitation on the current deductibility of net interest expense in excess of 30% of adjusted taxable income, a limitation of net operating losses generated after 2018 to 80% of taxable income, an incremental tax (base erosion anti-abuse or "BEAT") on excessive amounts paid to foreign related parties, and a minimum tax on certain foreign earnings in excess of 10% of the foreign subsidiaries' tangible assets (global intangible low-taxed income or "GILTI"). As part of its GILTI review, the Company has determined that it will account for GILTI income as it is generated (i.e., treat it as a period expense). Given the Company's loss position in the U.S. and the valuation allowance recorded against its U.S. net deferred tax assets, these provisions have not had a material impact on the Company's consolidated financial statements.
Loss Per Share	The Company uses the two-class method to calculate net loss per share. The two-class method is an earnings allocation formula that treats a participating security as having rights to earnings that otherwise would have been available to common stockholders. Under the two-class method, earnings for the period are allocated between common stockholders and participating security holders based on their respective rights to receive dividends as if all undistributed book earnings for the period were distributed. Basic loss per share is computed by dividing net loss attributable to only the common stockholders by the weighted-average number of common shares outstanding for the period. Diluted loss per share includes the effect of potential common shares, such as the Company's Preferred Stock, Notes, warrants, stock options, restricted stock units and deferred stock units, to the extent the effect is dilutive. In periods with a net loss available to common stockholders, the anti-dilutive effect of these potential common shares is excluded and diluted net loss per share is equal to basic net loss per share.

Summary of Significant Accounting Policies (Tables)

12 Months Ended

Dec. 31, 2021

Accounting Policies [Abstract]

Schedule of Allowance for Doubtful Accounts

The following is a summary of the activity within the allowance for doubtful accounts:


	Years Ended December 31,
(In thousands)	2021		2020		2019
Beginning Balance	$	(2,757)	$	(1,919)	$	(1,597)
Bad debt benefit (expense)	80		(1,693)		(727)
Recoveries	(161)		(300)		(481)
Write-offs	1,665		1,155		886
Ending Balance	$	(1,173)	$	(2,757)	$	(1,919)

Schedule of Intangible Assets with Finite Lives

Intangible assets with finite lives are generally amortized using the straight-line method over the following useful lives:


			Useful Lives (Years)
Acquired methodologies and technology			2 to 7
Acquired software			3
Customer relationships			3 to 7
Intellectual property			2 to 13
Panel			1 to 7
Trade Names			2 to 6
Other			6 to 8

Schedule of Other Income (Expense), Net

The following is a summary of the significant components of other (expense) income, net:


	Years Ended December 31,
(In thousands)	2021		2020		2019
Change in fair value of financing derivatives	$	1,800	$	10,287	$	5,100
Change in fair value of warrants liability	(7,689)		4,894		(2,411)
Change in fair value of investment in equity securities	—		—		(2,324)

Other	111		(627)		1,289
Total other (expense) income, net	$	(5,778)	$	14,554	$	1,654

Schedule of Common Stock Equivalents for Securities Outstanding Excluded from Earnings Per Share Calculations


	Years Ended December 31,
	2021 (1)	2020	2019
Preferred stock	66,926,499	—	—
Warrants	5,457,026	6,306,964	3,795,761
Stock options, restricted stock units and deferred stock units	5,073,980	3,898,327	2,127,616
Senior secured convertible notes	1,232,483	6,519,655	6,519,655
Total	78,689,988	16,724,946	12,443,032

Business Combination (Tables)

12 Months Ended

Dec. 31, 2021

Business Combination and Asset Acquisition [Abstract]

Schedule of of Total Consideration

The total consideration paid or payable by the Company related to the Merger was $31.4 million. A summary of the consideration is as follows:


(In thousands)	Fair Value
Common Stock (1)	$	25,329
Contingent consideration (2)	5,600
Replacement stock options and restricted stock unit awards	260
Escrow payable to former stockholders	184
Total purchase consideration	$	31,373

Summary of Allocation of Purchase Consideration to Fair Value of Assets and Liabilities

A summary of the total purchase consideration for Shareablee that was allocated to the acquired assets and liabilities based on their fair value as of the date of the Merger is as follows:


(In thousands)	December 16, 2021
Net working capital	$	(2,212)
Property and equipment, net	4,578
Deferred tax liabilities	(2,817)
Other assets and liabilities	(22)
Definite-lived intangible assets	12,644
Goodwill	19,202
Total purchase consideration	$	31,373

Schedule of the Fair Value of the Intangible Assets and the Useful Lives, by Acquisition


(In thousands)	Useful Lives (Years)	Fair Value
Customer relationships (1)	5	$	6,600
Acquired methodologies and technology (1) (2)	5	6,044

Total definite-lived intangible assets		$	12,644

Revenue Recognition (Tables)

12 Months Ended

Dec. 31, 2021

Revenue from Contract with Customer [Abstract]

Schedule of Disaggregation of Revenue

The Company has one reportable segment in accordance with ASC 280, Segment Reporting; as such, the disaggregation of revenue below reconciles directly to its unique reportable segment.


	Years Ended December 31,
(In thousands)	2021		2020		2019
By solution group:
Ratings and Planning (1)	$	255,073	$	253,652	$	271,623
Analytics and Optimization (1)	81,306		69,080		74,725
Movies Reporting and Analytics	30,634		33,304		42,297
Total	$	367,013	$	356,036	$	388,645
By geographical market:
United States	$	321,891	$	310,717	$	336,087
Europe	26,250		27,447		30,619
Latin America	6,952		6,275		10,326
Canada	7,630		7,046		7,046
Other	4,290		4,551		4,567
Total	$	367,013	$	356,036	$	388,645
By timing of revenue recognition:
Products and services transferred over time	$	288,439	$	278,638	$	295,609
Products and services transferred at a point in time	78,574		77,398		93,036
Total	$	367,013	$	356,036	$	388,645

Significant changes in the current contract liabilities balances are as follows:



	Years Ended December 31,
(In thousands)	2021		2020
Revenue recognized that was included in the opening contract liabilities balance	$	(52,232)	$	(53,226)
Cash received or amounts billed in advance and not recognized as revenue	48,864		50,836

Schedule of Contract Balances

The following table provides information about receivables, contract assets, contract liabilities and customer advances from contracts with customers:


	As of December 31,
(In thousands)	2021		2020
Accounts receivable, net	$	72,059	$	69,379
Current and non-current contract assets	4,875		4,037

Current contract liabilities	54,011		58,529
Current customer advances	11,613		12,477
Non-current contract liabilities	1,262		4,156

Convertible Redeemable Preferred Stock and Stockholders' Equity (Tables)

12 Months Ended

Dec. 31, 2021

Stockholders' Equity Note [Abstract]

Schedule of Valuation Assumptions for Stock Options

The fair values of options at the date of grant, or when assumed by the Company, were estimated using the Black-Scholes option pricing model utilizing the following assumptions:


	Years Ended December 31,
	2021	2020	2019
Dividend yield (1)	0.0%	0.0%	0.0%
Expected volatility (2)	33.2% - 72.4%	57.0%	44.5% - 52.9%
Risk-free interest rate (3)	0.1% - 1.4%	1.0%	1.3% - 2.7%
Expected life of options (in years) (4)	0.25 - 9.81	6.00	5.21 - 10.00

(1) The Company has never declared or paid a cash dividend on its Common Stock and has no plans to pay cash dividends on Common Stock in the foreseeable future.

(3) The Company used rates on the grant date of zero-coupon government bonds with maturities over periods covering the term of the awards, converted to continuously compounded forward rates.

Summary of Stock Options Activity

A summary of options granted, exercised, forfeited and expired during the years ended December 31, 2021, 2020 and 2019 is included below:


	Number of Shares	Weighted-Average Exercise Price
Options outstanding as of December 31, 2018	1,045,913	$	17.89
Options granted	925,000	5.64
Options exercised	(68,259)	17.44
Options forfeited	(363,687)	15.15
Options outstanding as of December 31, 2019	1,538,967	$	11.27
Options granted	50,000	3.67
Options exercised	(75,000)	1.89
Options forfeited	(60,000)	5.38
Options expired	(456,775)	15.92
Options outstanding as of December 31, 2020	997,192	$	9.82
Options assumed (1)	988,869	1.17


Options expired	(203,006)	14.83
Options outstanding as of December 31, 2021	1,783,055	$	4.45
Options exercisable as of December 31, 2021	778,790	$	7.29

(1) Excludes 17,514 stock options which will be settled in cash in lieu of the issuance of Common Stock of the Company.

Options Outstanding Range of Exercise Prices

The following table summarizes information about options outstanding, and exercisable, as of December 31, 2021:


	Options Outstanding				Options Exercisable
Range of Exercise Prices	Options Outstanding	Weighted Average Exercise Price		Weighted Average Remaining Contractual Life (Years)	Options Exercisable	Weighted Average Exercise Price		Weighted Average Remaining Contractual Life (Years)
$0.57 - $1.45	981,267	$	1.14	7.01	226,272	$	1.31	6.07
$3.21 - $5.38	457,602	3.75		7.94	283,332	3.75		7.90
$10.35 - $17.55	324,761	14.11		3.57	249,761	15.23		2.42
$20.11	13,368	20.11		1.62	13,368	20.11		1.62
$40.80	6,057	40.80		2.62	6,057	40.80		2.62
	1,783,055	$	4.45	6.57	778,790	$	7.29	5.46

Unvested Stock Awards


Unvested Stock Awards	Restricted Stock Units	Weighted Average Grant-Date Fair Value


















Unvested as of December 31, 2018	1,466,135	$	22.62
Granted	2,578,866	7.56
Vested	(854,998)	23.96
Forfeited	(529,767)	18.47
Unvested as of December 31, 2019	2,660,236	$	8.42
Granted	634,570	3.66
Vested	(1,363,152)	7.22
Forfeited	(106,417)	20.02
Unvested as of December 31, 2020	1,825,237	$	6.99
Granted	4,592,614	3.13
Assumed	55,702	3.14
Vested	(2,362,963)	4.68
Forfeited	(80,347)	13.53
Unvested as of December 31, 2021	4,030,243	$	3.76

Fair Value Measurements (Tables)

12 Months Ended

Dec. 31, 2021

Fair Value Disclosures [Abstract]

Schedule of Financial Instruments Measured At Fair Value On Recurring Basis

The Company's financial instruments measured at fair value in its Consolidated Balance Sheets on a recurring basis consist of the following:


	As of								As of
	December 31, 2021								December 31, 2020
(In thousands)	Level 1		Level 2		Level 3		Total		Level 1		Level 2		Level 3		Total
Assets
Money market funds (1)	$	2,429	$	—	$	—	$	2,429	$	11,928	$	—	$	—	$	11,928

Liabilities (2)
Warrants liability (3)	$	—	$	—	$	10,520	$	10,520	$	—	$	—	$	2,831	$	2,831
Contingent consideration liability (4)	—		—		5,600		5,600		—		—		—		—
Financing derivatives (5)	—		—		—		—		—		—		11,300		11,300
Interest make-whole derivative (6)	—		—		—		—		—		—		871		871
Total	$	—	$	—	$	16,120	$	16,120	$	—	$	—	$	15,002	$	15,002

(3) Warrants liability includes only the Series A warrants as of December 31, 2021 and 2020.

Schedule of Changes in Level 3 Fair Valued Instruments


(In thousands)	Warrants Liability		Contingent Consideration Liability		Financing Derivatives		Interest Make-whole Derivative
Balance as of December 31, 2019	$	7,725	$	—	$	21,587	$	—


Total (gain) loss included in other (expense) income, net (1) (2)	(4,894)		—		(10,287)		871
Balance as of December 31, 2020	2,831		—		11,300		871
Total loss (gain) included in other (expense) income, net (2)	7,689		—		(1,800)		150
Settlement or derecognition upon extinguishment of host debt	—		—		(9,500)		(1,021)
Initial recognition and measurement	—		5,600		—		—
Balance as of December 31, 2021	$	10,520	$	5,600	$	—	$	—

(2) All losses and gains were recorded in other (expense) income, net in the Consolidated Statements of Operations and Comprehensive Loss.

Schedule of Valuation Techniques And Unobservable Inputs For Level 3 Liabilities


	Fair value measurements
	Valuation Technique	Significant Inputs	December 31, 2021	December 31, 2020














Warrants liability	Option pricing	Stock price	$3.34	$2.49
		Exercise price	$2.47	$12.00
		Volatility	85.0%	80.0%
		Term	2.49 years	3.49 years

		Risk-free rate	0.9%	0.2%


Contingent consideration liability	Combination (1)	Product credit	$10.7 million	—
		Revenue volatility	21.0%	—
		Risk premium	8.4%	—
		Term	1.04 years	—
		Cost of debt	4.4%	—

Property and Equipment (Tables)

12 Months Ended

Dec. 31, 2021

Property, Plant and Equipment [Abstract]

Property and Equipment Under Capital Lease Obligations


	As of December 31,
(In thousands)	2021		2020
Computer equipment	$	85,847	$	96,657
Capitalized internal-use software	55,428		36,489
Leasehold improvements	15,594		15,643
Computer software (including software license arrangements of $1,072 in 2021 and $1,611 in 2020)	8,864		9,306
Finance leases	8,886		5,541
Office equipment, furniture, and other	5,347		4,130




Total property and equipment	179,966		167,766
Less: accumulated depreciation and amortization (including software license arrangements of $1,072 in 2021 and $1,428 in 2020)	(143,515)		(136,793)
Total property and equipment, net	$	36,451	$	30,973

Leases (Tables)

12 Months Ended

Dec. 31, 2021

Leases [Abstract]

Schedules of Lease Cost and Supplemental Cash Flow Information

The components of lease cost were as follows:


	Years Ended December 31,
(In thousands)	2021		2020		2019
Finance lease cost
Amortization of right-of-use assets	$	2,188	$	1,652	$	2,413
Interest on lease liabilities	440		501		518
Total finance lease cost	$	2,628	$	2,153	$	2,931

Operating lease cost
Fixed lease cost	$	11,212	$	12,057	$	12,556
Short-term lease cost	336		824		830
Variable lease cost	1,622		1,926		1,986
Sublease income	(2,530)		(2,579)		(1,857)
Total operating lease cost	$	10,640	$	12,228	$	13,515

Lease costs, net of sublease income, are reflected in the Consolidated Statements of Operations and Comprehensive Loss as follows:


	Years Ended December 31,
(In thousands)	2021		2020		2019
Amortization of right-of-use assets
Cost of revenues	$	1,617	$	1,212	$	1,771
Selling and marketing	243		176		258
Research and development	200		175		253
General and administrative	128		89		131
Total amortization of right-of-use assets	$	2,188	$	1,652	$	2,413

Operating lease cost
Cost of revenues	$	3,126	$	3,532	$	3,885
Selling and marketing	3,461		4,009		4,192
Research and development	2,367		2,609		2,595
General and administrative	1,686		2,078		2,843
Total operating lease cost	$	10,640	$	12,228	$	13,515

Maturities of Operating Lease Liabilities

Maturities of operating and finance lease liabilities as of December 31, 2021 were as follows:


(In thousands)	Operating Leases		Finance Leases
2022	$	11,776	$	2,539
2023	11,024		1,355
2024	10,059		926
2025	9,570		—
2026	9,656		—
Thereafter	5,628		—
Total lease payments	57,713		4,820
Less: imputed interest	(14,120)		(481)

Total lease liabilities	43,593		4,339
Less: current lease liabilities	(7,538)		(2,307)
Total non-current lease liabilities	$	36,055	$	2,032

Maturities of Finance Lease Liabilities

Maturities of operating and finance lease liabilities as of December 31, 2021 were as follows:


(In thousands)	Operating Leases		Finance Leases
2022	$	11,776	$	2,539
2023	11,024		1,355
2024	10,059		926
2025	9,570		—
2026	9,656		—
Thereafter	5,628		—
Total lease payments	57,713		4,820
Less: imputed interest	(14,120)		(481)

Total lease liabilities	43,593		4,339
Less: current lease liabilities	(7,538)		(2,307)
Total non-current lease liabilities	$	36,055	$	2,032

Schedule of Future Expected Cash Receipts From Subleases

Future expected cash receipts from these subleases as of December 31, 2021 were as follows:


(In thousands)	Sublease Receipts
2022	$	2,469
2023	1,521
2024	1,079
2025	808
2026	825
Thereafter	487
Total expected sublease receipts	$	7,189

Goodwill and Intangible Assets (Tables)

12 Months Ended

Dec. 31, 2021

Goodwill and Intangible Assets Disclosure [Abstract]

Carrying Value of Goodwill

The change in the carrying value of goodwill is as follows:


(In thousands)



Balance as of December 31, 2019	$	416,418
Translation adjustments	1,909
Balance as of December 31, 2020	$	418,327
Goodwill recognized from acquisition	19,202
Translation adjustments	(1,818)
Balance as of December 31, 2021	$	435,711
Goodwill	659,983
Accumulated impairment	(224,272)
Total	$	435,711

Carrying Values of Amortizable Acquired Intangible Assets

The carrying values of the Company's definite-lived intangible assets are as follows:


	As of				As of
	December 31, 2021				December 31, 2020
(In thousands)	Gross Carrying Amount		Accumulated Amortization		Net Carrying Amount		Gross Carrying Amount		Accumulated Amortization		Net Carrying Amount
Acquired methodologies and technology	$	154,436	$	(126,743)	$	27,693	$	148,403	$	(106,771)	$	41,632
Customer relationships	46,680		(35,586)		11,094		40,168		(31,170)		8,998
Intellectual property	14,377		(13,219)		1,158		14,379		(12,787)		1,592
Acquired software	9,287		(9,287)		—		9,287		(9,286)		1
Panel	3,134		(3,134)		—		3,139		(3,139)		—
Trade names	753		(753)		—		773		(757)		16

Other	600		(600)		—		600		(499)		101
Total intangible assets	$	229,267	$	(189,322)	$	39,945	$	216,749	$	(164,409)	$	52,340

Weighted Average Remaining Amortization Period

The weighted-average remaining amortization period by major asset class as of December 31, 2021 is as follows:


			(In years)
Acquired methodologies and technology			1.9
Customer relationships			3.4
Intellectual property			2.7

Estimated Future Amortization of Acquired Intangible Assets

The estimated future amortization of intangible assets is as follows:


	(In thousands)
2022	$	27,096
2023	4,974
2024	2,818
2025	2,529
2026	2,528

Total	$	39,945

Accrued Expenses (Tables)

12 Months Ended

Dec. 31, 2021

Other Liabilities Disclosure [Abstract]

Schedule of Accrued Expenses


	As of December 31,
(In thousands)	2021		2020

Accrued data costs	$	18,116	$	19,375
Payroll and payroll-related	16,272		14,653



Professional fees	2,978		4,848



Other	7,898		9,504

Total accrued expenses	$	45,264	$	48,380

Income Taxes (Tables)

12 Months Ended

Dec. 31, 2021

Income Tax Disclosure [Abstract]

Component of Loss Before Income Tax

The components of loss before income tax provision (benefit) are as follows:


	Years Ended December 31,
(In thousands)	2021		2020		2019
Domestic	$	(53,202)	$	(44,010)	$	(316,479)
Foreign	4,024		(3,006)		(23,524)
Total	$	(49,178)	$	(47,016)	$	(340,003)

Income Tax Provision (Benefit)

Income tax provision (benefit) is as follows:


	Years Ended December 31,
(In thousands)	2021		2020		2019
Current:
Federal	$	—	$	—	$	—
State	405		45		(42)
Foreign	2,173		847		2,762
Total	$	2,578	$	892	$	2,720
Deferred:
Federal	$	(1,538)	$	101	$	(1,189)
State	198		238		(3,992)
Foreign	(379)		(329)		1,454
Total	$	(1,719)	$	10	$	(3,727)
Income tax provision (benefit)	$	859	$	902	$	(1,007)

Effective Income Tax Rate Reconciliation

A reconciliation of the statutory U.S. income tax rate to the effective income tax rate is as follows:


	Years Ended December 31,
	2021		2020		2019
Statutory federal tax rate	21.0	%	21.0	%	21.0	%
State taxes	(1.5)	%	(0.5)	%	1.1	%
Other nondeductible items	(3.6)	%	—	%	(0.7)	%
Nondeductible interest and derivatives	(5.9)	%	(9.7)	%	(1.5)	%
Foreign rate differences	(1.2)	%	(1.8)	%	(1.8)	%
Change in valuation allowance	(16.1)	%	5.9	%	(5.3)	%
Stock compensation	(3.8)	%	(5.5)	%	(1.2)	%
Executive compensation	(0.7)	%	(0.1)	%	(0.1)	%
Goodwill impairment	—	%	—	%	(10.7)	%
US tax impact of restructuring	10.3	%	(14.4)	%	—	%
Other adjustments	(0.2)	%	1.1	%	(0.5)	%
Uncertain tax positions	—	%	2.1	%	—	%
Effective tax rate	(1.7)	%	(1.9)	%	0.3	%

Components of Net Deferred Tax Income Taxes

The components of net deferred income taxes are as follows:


	As of December 31,
(In thousands)	2021		2020
Deferred tax assets:
Net operating loss carryforwards	$	210,235	$	197,017
Lease liability	15,909		14,517
Deferred revenues	20,001		14,483
Deferred compensation	5,672		6,138
Accrued salaries and benefits	3,120		3,499
Tax credits	2,187		2,187
Tax contingencies	1,160		1,132
Allowance for doubtful accounts	311		776
Capital loss carryforwards	269		263


Other	2,307		2,550
Gross deferred tax assets	$	261,171	$	242,562
Valuation allowance	(233,843)		(220,115)
Net deferred tax assets	$	27,328	$	22,447
Deferred tax liabilities:
Lease asset	$	(9,517)	$	(8,829)
Property and equipment	(7,312)		(5,716)
Intangible assets	(4,357)		(3,495)
Subpart F income recapture	(1,222)		(1,224)
Goodwill	(4,136)		(958)
Other	(76)		(111)
Total deferred tax liabilities	$	(26,620)	$	(20,333)
Net deferred tax asset	$	708	$	2,114

Deferred Tax Asset Valuation Allowance Rollforward

A summary of the deferred tax asset valuation allowance is as follows:


	As of December 31,
(In thousands)	2021		2020
Beginning Balance	$	220,115	$	219,607
Additions from continuing operations	13,462		737
Additions from acquisition accounting	275		—
Reductions	(9)		(229)
Ending Balance	$	233,843	$	220,115

Unrecognized Income Tax Benefits

Changes in the Company's unrecognized income tax benefits are as follows:


	As of December 31,
(In thousands)	2021		2020		2019
Beginning balance	$	2,078	$	2,400	$	2,560
Increase related to tax positions of prior years	—		47		14
Increase related to tax positions of the current year	40		51		53

Decrease related to tax positions of prior years	(20)		(5)		(84)

Decrease due to lapse in statutes of limitations	(46)		(415)		(143)
Ending balance	$	2,052	$	2,078	$	2,400

Related Party Transactions (Tables)

12 Months Ended

Dec. 31, 2021

Schedule of Related Party Transactions

The Company's results from transactions with WPP, as reflected in the Consolidated Statements of Operations and Comprehensive Loss, are detailed below:


	Years Ended December 31,
(In thousands)	2021		2020		2019
Revenues	$	13,595	$	13,315	$	15,858
Cost of revenues	12,537		10,094		10,455


General and administrative	155		316		539

The Company has the following balances related to transactions with WPP, as reflected in the Consolidated Balance Sheets:


	As of December 31,
(In thousands)	2021		2020
Assets
Accounts receivable, net	$	3,506	$	4,045
Prepaid expenses and other current assets	333		1,496

Liabilities
Accounts payable	$	1,395	$	2,817
Accrued expenses	740		835
Contract liabilities	3,403		3,538
Other non-current liabilities	1,582		—

The Company's results from transactions with Charter and its affiliates, as reflected in the Consolidated Statements of Operations and Comprehensive Loss, are detailed below:


(In thousands)	Year Ended December 31, 2021
Revenues	$	1,849
Cost of revenues	21,998

The Company has the following liability balances related to transactions with Charter and its affiliates, as reflected in the Consolidated Balance Sheet:


	As of
(In thousands)	December 31, 2021



Accounts payable	$	5,180
Accrued expenses	3,377

Non-current portion of accrued data costs	7,843

Organization (Details)	12 Months Ended
Organization (Details)	Dec. 31, 2021 segment	Dec. 16, 2021 subsidiary
Organization, Consolidation and Presentation of Financial Statements [Abstract]
Number of wholly owned subsidiaries \| subsidiary		2
Number of operating segments \| segment	1

Summary of Significant Accounting Policies (Narrative) (Details)

1 Months Ended

12 Months Ended

Oct. 01, 2021

USD ($)

Jun. 30, 2021

USD ($)

Mar. 31, 2020

USD ($)

Mar. 31, 2021

USD ($)

Dec. 31, 2021

USD ($)

reportingUnit

Dec. 31, 2020

USD ($)

Dec. 31, 2019

USD ($)

Dec. 16, 2021

Sep. 30, 2021

USD ($)

Capitalized internally developed software costs

$ 9,600,000

$ 9,629,000

$ 0

18,900,000

15,000,000

11,900,000

Depreciation of capitalized software costs

12,800,000

9,100,000

4,800,000

Capitalized implementation costs, before accumulated amortization

$ 6,800,000

Capitalized implementation costs, net of accumulated amortization

$ 6,400,000

3,200,000

1,000,000

Amortization period (in years)

5 years

Capitalized implementation costs, amortization expense

$ 700,000

Number of reporting units | reportingUnit

Impairment of goodwill

$ 0

224,272,000

Impairment of right-of-use and long-lived assets

$ 4,700,000

Fair value of non-cash consideration received

4,000,000

900,000

Amounts included in expense related to nonmonetary transactions

3,900,000

1,600,000

Amortized and expensed contract costs

$ 4,800,000

12,623,000

^[1]

$ 2,700,000

$ 1,400,000

$ 1,900,000

Employees, Directors and Certain Consultants | Restricted Stock Units

Senior Executives | Restricted Stock Units

Forfeiture rate

10.00%

Forfeiture rate

0.00%

Shareablee

Capitalized internally developed software costs

$ 4,600,000

Discount rate | Income approach

ROU assets and leasehold improvements, measurement input

0.120

Minimum

Internal-use software, estimated useful life (in years)

3 years

Minimum | Discount rate | Shareablee

Minimum | Subscription Based Revenues | Products and services transferred over time

Measurement input

0.240

Revenue, expected performance obligation period

three months

Maximum

Internal-use software, estimated useful life (in years)

5 years

Maximum | Discount rate | Shareablee

Maximum | Subscription Based Revenues | Products and services transferred over time

Measurement input

0.260

Revenue, expected performance obligation period

five years

Computer software | Minimum

Internal-use software, estimated useful life (in years)

3 years

Computer software | Maximum

Internal-use software, estimated useful life (in years)

5 years

[1]

Transactions with related parties are included in the line items above as follows (refer to Footnote 14, Related Party Transactions, for further information):


	Years Ended December 31,
	2021		2020		2019
Revenues	$	16,285	$	13,314	$	17,464
Cost of revenues	34,534		10,094		10,490
Interest expense, net	(4,692)		(24,480)		(23,494)
Loss on extinguishment of debt	(9,608)		—		—
Convertible redeemable preferred stock dividends	(12,623)		—		—

Summary of Significant Accounting Policies (Schedule of Allowance for Doubtful Accounts) (Details) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2021	Dec. 31, 2020	Dec. 31, 2019
Accounts Receivable, Allowance for Credit Loss [Roll Forward]
Beginning Balance	$ (2,757)	$ (1,919)	$ (1,597)
Bad debt benefit (expense)	80	(1,693)	(727)
Recoveries	(161)	(300)	(481)
Write-offs	1,665	1,155	886
Ending Balance	$ (1,173)	$ (2,757)	$ (1,919)

Summary of Significant Accounting Policies (Schedule of Useful Lives of Finite Lived Intangible Assets) (Details)	12 Months Ended
	Dec. 31, 2021
Acquired methodologies and technology \| Minimum
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	2 years
Acquired methodologies and technology \| Maximum
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	7 years
Acquired software
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	3 years
Customer relationships \| Minimum
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	3 years
Customer relationships \| Maximum
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	7 years
Intellectual property \| Minimum
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	2 years
Intellectual property \| Maximum
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	13 years
Panel \| Minimum
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	1 year
Panel \| Maximum
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	7 years
Trade Names \| Minimum
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	2 years
Trade Names \| Maximum
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	6 years
Other \| Minimum
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	6 years
Other \| Maximum
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets useful life (in years)	8 years

Summary of Significant Accounting Policies (Other (Expense) Income, Net) (Details) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2021	Dec. 31, 2020	Dec. 31, 2019
Accounting Policies [Abstract]
Change in fair value of financing derivatives	$ 1,800	$ 10,287	$ 5,100
Change in fair value of warrants liability	(7,689)	4,894	(2,411)
Change in fair value of investment in equity securities	0	0	(2,324)
Other	111	(627)	1,289
Total other (expense) income, net	$ (5,778)	$ 14,554	$ 1,654

Summary of Significant Accounting Policies (Securities Excluded From Earnings Per Share Calculations) (Details) $ / shares in Units, $ in Millions		12 Months Ended
	Dec. 16, 2021 USD ($) d	Dec. 31, 2021 yr $ / shares shares	Dec. 31, 2020 shares	Dec. 31, 2019 shares
Accounting Policies [Abstract]
Preferred stock		66,926,499	0	0
Warrants		5,457,026	6,306,964	3,795,761
Stock options, restricted stock units and deferred stock units		5,073,980	3,898,327	2,127,616
Senior secured convertible notes		1,232,483	6,519,655	6,519,655
Total		78,689,988	16,724,946	12,443,032
Weighted average trading days	10	10
Contingent consideration liability \| $	$ 8.6
Closing price (in dollars per share) \| $ / shares		$ 3.34

Business Combination (Narrative) (Detail) $ in Thousands		12 Months Ended
Business Combination (Narrative) (Detail) $ in Thousands	Dec. 16, 2021 USD ($) subsidiary d shares	Dec. 31, 2021 USD ($) yr	Dec. 31, 2020 USD ($)	Dec. 31, 2019 USD ($)
Business Acquisition
Number of wholly owned subsidiaries \| subsidiary	2
Contingent consideration liability	$ 8,600
Contingent consideration period	3 years
Weighted average trading days	10	10
Stock-based compensation expense		$ 13,848	$ 10,073	$ 16,558
Director
Business Acquisition
Stock-based compensation expense	$ 400
Shareablee
Business Acquisition
Shares issued or issued in business acquisition (in shares) \| shares	9,128,964
Fair value of shares	$ 25,329
Stock-based compensation expense		1,500
Total purchase consideration	31,373
Acquisition related costs		500
Revenues		400
Loss before income tax provision		$ 1,400
Shareablee \| Director
Business Acquisition
Contingent consideration liability	300
Total purchase consideration	$ 300
Shareablee \| Shares Issued Upon Closing
Business Acquisition
Shares issued or issued in business acquisition (in shares) \| shares	7,945,519
Shareablee \| Replacement Awards
Business Acquisition
Shares issued or issued in business acquisition (in shares) \| shares	1,062,085
Shareablee \| Replacement Awards \| Director
Business Acquisition
Fair value of shares	$ 700
Shareablee \| Pending Upon Working Capital Adjustment
Business Acquisition
Shares issued or issued in business acquisition (in shares) \| shares	121,360

Business Combination (Consideration Paid) (Details) - Shareablee $ / shares in Units, $ in Thousands	Dec. 16, 2021 USD ($) $ / shares shares
Business Combination, Consideration Transferred
Common Stock	$ 25,329
Contingent consideration	5,600
Replacement stock options and restricted stock unit awards	260
Escrow payable to former stockholders	184
Total purchase consideration	$ 31,373
Shares issued or issued in business acquisition (in shares) \| shares	9,128,964
Share price of common stock upon consummation of the merger \| $ / shares	$ 3.14
Shares Issued Upon Closing
Business Combination, Consideration Transferred
Shares issued or issued in business acquisition (in shares) \| shares	7,945,519
Pending Upon Working Capital Adjustment
Business Combination, Consideration Transferred
Shares issued or issued in business acquisition (in shares) \| shares	121,360

Business Combination (Preliminary Purchase Price Allocation) (Details) - USD ($) $ in Thousands	Dec. 31, 2021	Dec. 16, 2021	Dec. 31, 2020	Dec. 31, 2019
Business Acquisition
Goodwill	$ 435,711		$ 418,327	$ 416,418
Shareablee
Business Acquisition
Net working capital		$ (2,212)
Property and equipment, net		4,578
Deferred tax liabilities		(2,817)
Other assets and liabilities		(22)
Definite-lived intangible assets		12,644
Goodwill		19,202
Total purchase consideration		$ 31,373

Business Combination (Schedule of Definite-lived Intangible Assets) (Details) - Shareablee $ in Thousands	Dec. 16, 2021 USD ($)
Business Acquisition
Fair Value	$ 12,644
Customer relationships
Business Acquisition
Finite-lived intangible assets useful life (in years)	5 years
Fair Value	$ 6,600
Acquired methodologies and technology
Business Acquisition
Finite-lived intangible assets useful life (in years)	5 years
Fair Value	$ 6,044
Definite lived intangible assets before allocation	$ 10,600

Revenue Recognition (Narrative) (Details) $ in Thousands	12 Months Ended
Revenue Recognition (Narrative) (Details) $ in Thousands	Dec. 31, 2021 USD ($) segment	Dec. 31, 2020 USD ($)
Disaggregation of Revenue [Line Items]
Number of reportable segments \| segment	1
Current contract liabilities	$ 54,011	$ 58,529
Shareablee
Disaggregation of Revenue [Line Items]
Current contract liabilities	$ 2,500

Revenue Recognition (Disaggregation of Revenue) (Details) - USD ($)
$ in Thousands

12 Months Ended

Dec. 31, 2021

Dec. 31, 2020

Dec. 31, 2019

Products and services transferred over time

^[1]

$ 367,013

$ 356,036

$ 388,645

Products and services transferred at a point in time

288,439

278,638

295,609

78,574

77,398

93,036

United States

321,891

310,717

336,087

Europe

26,250

27,447

30,619

Latin America

6,952

6,275

10,326

Canada

7,630

7,046

Other

4,290

4,551

4,567

Ratings and Planning

Analytics and Optimization

255,073

253,652

271,623

Movies Reporting and Analytics

81,306

69,080

74,725

Share-based Compensation Arrangement by Share-based Payment Award

$ 30,634

$ 33,304

$ 42,297

[1]

Transactions with related parties are included in the line items above as follows (refer to Footnote 14, Related Party Transactions, for further information):


	Years Ended December 31,
	2021		2020		2019
Revenues	$	16,285	$	13,314	$	17,464
Cost of revenues	34,534		10,094		10,490
Interest expense, net	(4,692)		(24,480)		(23,494)
Loss on extinguishment of debt	(9,608)		—		—
Convertible redeemable preferred stock dividends	(12,623)		—		—

Revenue Recognition (Contract Balances) (Details) - USD ($) $ in Thousands	Dec. 31, 2021	Dec. 31, 2020
Revenue from Contract with Customer [Abstract]
Accounts receivable, net	$ 72,059	$ 69,379
Current and non-current contract assets	4,875	4,037
Current contract liabilities	54,011	58,529
Current customer advances	11,613	12,477
Non-current contract liabilities	$ 1,262	$ 4,156

Revenue Recognition (Changes in Contract Balances) (Details) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2021	Dec. 31, 2020
Revenue from Contract with Customer [Abstract]
Revenue recognized that was included in the opening contract liabilities balance	$ (52,232)	$ (53,226)
Cash received or amounts billed in advance and not recognized as revenue	$ 48,864	$ 50,836

Revenue Recognition (Transaction Price Allocated to the Remaining Performance Obligations) (Details) $ in Millions	Dec. 31, 2021 USD ($)
Revenue from Contract with Customer [Abstract]
Revenue, remaining performance obligation	$ 210
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction, Start Date [Axis]: 2022-01-01
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction
Revenue, remaining performance obligation, percentage	50.00%
Revenue, remaining performance obligation, expected timing of satisfaction, period	1 year
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction, Start Date [Axis]: 2023-01-01
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction
Revenue, remaining performance obligation, percentage	25.00%
Revenue, remaining performance obligation, expected timing of satisfaction, period	1 year
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction, Start Date [Axis]: 2024-01-01
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction
Revenue, remaining performance obligation, percentage	25.00%
Revenue, remaining performance obligation, expected timing of satisfaction, period

Convertible Redeemable Preferred Stock and Stockholders' Equity (Narrative) (Details)
$ / shares in Units, $ in Thousands

12 Months Ended

Dec. 16, 2021

Jun. 30, 2021

USD ($)

Mar. 10, 2021

USD ($)

$ / shares

Jan. 07, 2021

Oct. 14, 2019

Jun. 26, 2019

USD ($)

$ / shares

Dec. 31, 2021

USD ($)

$ / shares

Dec. 31, 2020

USD ($)

$ / shares

Dec. 31, 2019

USD ($)

Oct. 10, 2019

Jun. 04, 2018

Convertible redeemable preferred stock, par value (in dollars per share) | $ / shares

$ 0.001

Net proceeds | $

^[1]

$ 187,885

Conversion ratio (in shares)

1.038542

Mandatory conversion period (in years)

5 years

Mandatory conversion, percentage of common stock original purchase price

140.00%

Mandatory conversion, pro rata share of aggregate dividends paid | $

$ 100,000

Shares converted (in shares)

Voting class, conversion ratio

0.98091271

Cap of common stock voting class (as a percent)

16.66%

Preferred stock dividend rate (percent)

7.50%

Preferred stock cumulative dividend rate (percent)

9.50%

Convertible redeemable preferred stock dividends | $

$ 4,800

$ 12,623

^[2]

$ 0

^[2]

$ 0

^[2]

Common Stock warrants exercised (in shares)

2,728,513

Warrants liability | $

$ 10,520

$ 2,831

Options granted (in shares)

50,000

925,000

Aggregate intrinsic value of options exercised | $

$ 0

$ 100

$ 300

Aggregate intrinsic value of options exercisable | $

500

200

Aggregate intrinsic value of options outstanding | $

2,200

$ 0

$ 900

Total unrecognized compensation expense related to stock options | $

$ 1,200

Weighted-average period expected to recognize compensation expense (in years)

2 years 1 month 6 days

Options assumed (in shares)

988,869

Stock Options

Share-based Compensation Arrangement by Share-based Payment Award

Plan term (in years)

10 years

Options assumed (in shares)

1,006,383

Divided exercise per share assumed

0.330437

Restricted Stock Units

Share-based Compensation Arrangement by Share-based Payment Award

Conversion rate of shares assumed

0.330437

Assumed (in shares)

55,702

Vested and delivered stock awards shares (in shares)

4,592,614

634,570

2,578,866

2,362,963

1,363,152

854,998

Time-Based Restricted Stock Units | Employees, Directors and Certain Consultants

Share-based Compensation Arrangement by Share-based Payment Award

Vested and delivered stock awards shares (in shares)

581,491

Time-Based Restricted Stock Units | Employees, Directors and Certain Consultants | Minimum

Share-based Compensation Arrangement by Share-based Payment Award

Time-Based Restricted Stock Units | Employees, Directors and Certain Consultants | Maximum

1 year

Share-based Compensation Arrangement by Share-based Payment Award

Restricted Stock and Restricted Stock Units

3 years

Share-based Compensation Arrangement by Share-based Payment Award

Weighted-average period expected to recognize compensation expense (in years)

3 years 4 months 24 days

Aggregate intrinsic value for non-vested shares | $

$ 13,500

$ 4,500

$ 12,100

Total unrecognized compensation expense | $

$ 5,400

2013 Plan | Stock Options

Share-based Compensation Arrangement by Share-based Payment Award

Number of shares authorized (in shares)

4,500,000

Ratio of reduction of authorized shares per every common stock subject to awards of option rights (in shares)

Ratio of availability of number of authorized shares of common stock subject to awards of options rights (in shares)

2013 Plan | Stock Options | Maximum

Share-based Compensation Arrangement by Share-based Payment Award

Number of shares available for grant (in shares)

167,750

2018 Plan | Time-Based Restricted Stock Units | Employees, Directors and Certain Consultants

Share-based Compensation Arrangement by Share-based Payment Award

Vested and delivered stock awards shares (in shares)

2,464,694

634,570

1,603,866

1,413,290

610,590

206,108

2018 Plan | Time-Based Restricted Stock Units | Employees, Directors and Certain Consultants | Minimum

Share-based Compensation Arrangement by Share-based Payment Award

2018 Plan | Time-Based Restricted Stock Units | Employees, Directors and Certain Consultants | Maximum

1 year

Share-based Compensation Arrangement by Share-based Payment Award

2018 Plan | Performance-Based Restricted Stock Units | Employees, Directors and Certain Consultants

3 years

Share-based Compensation Arrangement by Share-based Payment Award

2018 Plan | Performance-Based Restricted Stock Units | Employees, Directors and Certain Consultants | Minimum

2,127,920

Share-based Compensation Arrangement by Share-based Payment Award

Vested and delivered stock awards shares (in shares)

772,686

2018 Plan | Market-based Restricted Stock Units | Employees, Directors and Certain Consultants

Share-based Compensation Arrangement by Share-based Payment Award

975,000

2018 Plan | Pending equity awards

10 years

Share-based Compensation Arrangement by Share-based Payment Award

Number of shares authorized (in shares)

20,250,000

Ratio of reduction of authorized shares per every common stock subject to awards of option rights (in shares)

Ratio of reduction of authorized shares per every common stock subject to awards other than option rights (in shares)

Ratio of availability of number of authorized shares of common stock subject to awards of options rights (in shares)

Ratio of availability of number of authorized shares of common stock subject to awards other than options rights (in shares)

2018 Plan | Pending equity awards | Maximum

Share-based Compensation Arrangement by Share-based Payment Award

Number of shares available for grant (in shares)

3,063,191

Private Placement

Share-based Compensation Arrangement by Share-based Payment Award

2,728,513

Sale price per share (in dollars per share) | $ / shares

$ 20,000

$ 7.33

Maximum common stock ownership percentage

4.99%

Maximum common stock ownership percentage if sixty days notice given

9.99%

Ownership percentage threshold triggering warrants to be settled in cash

20.00%

Series A Warrants

Share-based Compensation Arrangement by Share-based Payment Award

Number of shares callable by warrants (in shares)

2,728,513

Series A Warrants | Private Placement

Share-based Compensation Arrangement by Share-based Payment Award

Exercisable period (in years)

5 years

Number of shares callable by warrants (in shares)

5,457,026

Price of warrants (in dollars per share) | $ / shares

$ 2.4719

$ 12.00

Preferred Stock | Charter | Private Placement

Share-based Compensation Arrangement by Share-based Payment Award

27,509,203

Preferred Stock | Qurate | Private Placement

$ 68,000

Net proceeds | $

$ 187,900

Share-based Compensation Arrangement by Share-based Payment Award

27,509,203

Preferred Stock | Pine | Private Placement

$ 68,000

Share-based Compensation Arrangement by Share-based Payment Award

27,509,203

$ 68,000

[1]

[2]

Transactions with related parties are included in the line items above as follows (refer to Footnote 14, Related Party Transactions, for further information):


	Years Ended December 31,
	2021		2020		2019
Revenues	$	16,285	$	13,314	$	17,464
Cost of revenues	34,534		10,094		10,490
Interest expense, net	(4,692)		(24,480)		(23,494)
Loss on extinguishment of debt	(9,608)		—		—
Convertible redeemable preferred stock dividends	(12,623)		—		—

Convertible Redeemable Preferred Stock and Stockholders' Equity (Weighted-Average Assumptions) (Details) - Stock Options	12 Months Ended
	Dec. 31, 2021	Dec. 31, 2020	Dec. 31, 2019
Share-based Compensation Arrangement by Share-based Payment Award
Dividend yield	0.00%	0.00%	0.00%
Expected volatility, minimum	33.20%		44.50%
Expected volatility, maximum	72.40%		52.90%
Expected volatility		57.00%
Risk-free interest rate, minimum	0.10%		1.30%
Risk-free interest rate, maximum	1.40%		2.70%
Risk-free interest rate		1.00%
Expected life of options (in years)		6 years
Minimum
Share-based Compensation Arrangement by Share-based Payment Award
Expected life of options (in years)	3 months		5 years 2 months 15 days
Maximum
Share-based Compensation Arrangement by Share-based Payment Award
Expected life of options (in years)	9 years 9 months 21 days		10 years

Convertible Redeemable Preferred Stock and Stockholders' Equity (Stock Option Activity) (Details) - $ / shares	12 Months Ended
	Dec. 31, 2021	Dec. 31, 2020	Dec. 31, 2019
Number of shares
Options outstanding, beginning balance (in shares)	997,192	1,538,967	1,045,913
Options granted (in shares)	0	50,000	925,000
Options exercised (in shares)		(75,000)	(68,259)
Options forfeited (in shares)		(60,000)	(363,687)
Options assumed (in shares)	988,869
Options expired (in shares)	(203,006)	(456,775)
Options outstanding, ending balance (in shares)	1,783,055	997,192	1,538,967
Options exercisable (in shares)	778,790
Weighted-Average Exercise Price
Options outstanding, beginning balance (in dollars per share)	$ 9.82	$ 11.27	$ 17.89
Options granted (in dollars per share)		3.67	5.64
Options exercised (in dollars per share)		1.89	17.44
Options forfeited (in dollars per share)		5.38	15.15
Options assumed (in dollar per share)	1.17
Options expired (in dollars per share)	14.83	15.92
Options outstanding, ending balance (in dollars per share)	4.45	$ 9.82	$ 11.27
Options exercisable (in dollars per share)	$ 7.29
Stock options settled in lieu of cash (shares)	17,514

Convertible Redeemable Preferred Stock and Stockholders' Equity (Exercise Price Range) (Details)	12 Months Ended
	Dec. 31, 2021 $ / shares shares
Share-based Payment Arrangement, Option, Exercise Price Range
Options Outstanding (in shares) \| shares	1,783,055
Weighted Average Exercise Price (in dollars per share)	$ 4.45
Weighted Average Remaining Contractual Life (Years)	6 years 6 months 25 days
Options Exercisable (in shares) \| shares	778,790
Weighted Average Exercise Price (in dollars per share)	$ 7.29
Weighted Average Remaining Contractual Life (Years)	5 years 5 months 15 days
$0.57 - $1.45
Share-based Payment Arrangement, Option, Exercise Price Range
Lower range (in dollars per share)	$ 0.57
Upper range (in dollars per share)	$ 1.45
Options Outstanding (in shares) \| shares	981,267
Weighted Average Exercise Price (in dollars per share)	$ 1.14
Weighted Average Remaining Contractual Life (Years)	7 years 3 days
Options Exercisable (in shares) \| shares	226,272
Weighted Average Exercise Price (in dollars per share)	$ 1.31
Weighted Average Remaining Contractual Life (Years)	6 years 25 days
$3.21 - $5.38
Share-based Payment Arrangement, Option, Exercise Price Range
Lower range (in dollars per share)	$ 3.21
Upper range (in dollars per share)	$ 5.38
Options Outstanding (in shares) \| shares	457,602
Weighted Average Exercise Price (in dollars per share)	$ 3.75
Weighted Average Remaining Contractual Life (Years)	7 years 11 months 8 days
Options Exercisable (in shares) \| shares	283,332
Weighted Average Exercise Price (in dollars per share)	$ 3.75
Weighted Average Remaining Contractual Life (Years)	7 years 10 months 24 days
$10.35 - $17.55
Share-based Payment Arrangement, Option, Exercise Price Range
Lower range (in dollars per share)	$ 10.35
Upper range (in dollars per share)	$ 17.55
Options Outstanding (in shares) \| shares	324,761
Weighted Average Exercise Price (in dollars per share)	$ 14.11
Weighted Average Remaining Contractual Life (Years)	3 years 6 months 25 days
Options Exercisable (in shares) \| shares	249,761
Weighted Average Exercise Price (in dollars per share)	$ 15.23
Weighted Average Remaining Contractual Life (Years)	2 years 5 months 1 day
$20.11
Share-based Payment Arrangement, Option, Exercise Price Range
Lower range (in dollars per share)	$ 20.11
Options Outstanding (in shares) \| shares	13,368
Weighted Average Exercise Price (in dollars per share)	$ 20.11
Weighted Average Remaining Contractual Life (Years)	1 year 7 months 13 days
Options Exercisable (in shares) \| shares	13,368
Weighted Average Exercise Price (in dollars per share)	$ 20.11
Weighted Average Remaining Contractual Life (Years)	1 year 7 months 13 days
$40.80
Share-based Payment Arrangement, Option, Exercise Price Range
Upper range (in dollars per share)	$ 40.80
Options Outstanding (in shares) \| shares	6,057
Weighted Average Exercise Price (in dollars per share)	$ 40.80
Weighted Average Remaining Contractual Life (Years)	2 years 7 months 13 days
Options Exercisable (in shares) \| shares	6,057
Weighted Average Exercise Price (in dollars per share)	$ 40.80
Weighted Average Remaining Contractual Life (Years)	2 years 7 months 13 days

Convertible Redeemable Preferred Stock and Stockholders' Equity (Nonvested Stock Awards) (Details) - Restricted Stock Units - $ / shares		12 Months Ended
	Dec. 16, 2021	Dec. 31, 2021	Dec. 31, 2020	Dec. 31, 2019
Unvested Stock Awards
Unvested as of beginning of period (in shares)		1,825,237	2,660,236	1,466,135
Granted (in shares)		4,592,614	634,570	2,578,866
Assumed (in shares)	55,702	55,702
Vested (in shares)		(2,362,963)	(1,363,152)	(854,998)
Forfeited (in shares)		(80,347)	(106,417)	(529,767)
Unvested as of end of period (in shares)		4,030,243	1,825,237	2,660,236
Weighted Average Grant-Date Fair Value
Unvested at beginning of period (in dollars per share)		$ 6.99	$ 8.42	$ 22.62
Granted (in dollars per share)		3.13	3.66	7.56
Assumed (in dollars per share)		3.14
Vested (in dollars per share)		4.68	7.22	23.96
Forfeited (in dollars per share)		13.53	20.02	18.47
Unvested at end of period (in dollars per share)		$ 3.76	$ 6.99	$ 8.42

Debt (Details)

1 Months Ended

2 Months Ended

3 Months Ended

12 Months Ended

Feb. 25, 2022

USD ($)

May 05, 2021

USD ($)

Mar. 10, 2021

USD ($)

$ / shares

Jan. 25, 2021

USD ($)

Mar. 31, 2021

USD ($)

Jun. 30, 2019

USD ($)

Mar. 10, 2021

USD ($)

Mar. 31, 2021

USD ($)

Dec. 31, 2021

USD ($)

$ / shares

Rate

Dec. 31, 2020

USD ($)

$ / shares

Dec. 31, 2019

USD ($)

Dec. 31, 2018

USD ($)

$ / shares

Jun. 30, 2021

USD ($)

Apr. 03, 2019

Jan. 31, 2019

Common stock, par value (in dollars per share) | $ / shares

$ 0.001

Paid-in-Kind Interest

$ 10,812,000

$ 0

Gross proceeds

$ 204,000,000

Debt conversion amount

^[1]

9,608,000

Current financing lease liability

$ 9,600,000

9,629,000

Financing liability

4,339,000

$ 2,307,000

Finance Lease, Liability, Current, Statement of Financial Position [Extensible Enumeration]

Other current liabilities ($7,863 and $— attributable to related parties, respectively)

Non-current financing lease liability

$ 2,032,000

Finance Lease, Liability, Noncurrent, Statement of Financial Position [Extensible Enumeration]

Other non-current liabilities

Remaining future minimum payment

$ 4,820,000

Financing derivatives | Recurring | No hedging designation

Derecognition of derivative liability

Derivative liability

9,500,000

$ 9,500,000

$ 11,300,000

$ 9,500,000

Financing derivatives | Recurring | No hedging designation | Discount rate

Derivative liability, measurement input

0.200

Convertible senior notes | Starboard Value LP | Initial Notes

Converted shares issued (in shares) | shares

Face value of note

$ 204,000,000

Stated interest rate

6.00%

12.00%

Cash proceeds

$ 100,000,000

3,150,000

4,000,000

Number of shares callable by warrants (in shares) | shares

323,448

Paid-in-Kind Interest

$ 4,700,000

$ 6,100,000

Issuance of PIK Interest Shares (in shares) | shares

2,802,454

1,363,327

Debt conversion amount

$ 9,600,000

Closing price (in dollars per share) | $ / shares

$ 3.05

Write-off of unamortized deferred financing costs and issuance discount

$ 9,300,000

9,200,000

Secured Term Note | Secured Term Note

Face value of note

$ 13,000,000

Stated interest rate

9.75%

Settlement of interest make-whole redemption

$ 300,000

Repayments of principal

$ 13,000,000

$ 1,000,000

Line of credit

Letters of credit outstanding

3,300,000

Line of credit | Revolving credit facility

Maturity period (in years)

3 years

Commitment fee percentage

$ 25,000,000

0.25%

Covenant additional interest due to payment default | Rate

2.00%

Minimum consolidated EBITDA

$ 20,000,000

Borrowing proceeds

$ 16,000,000

Remaining borrowing capacity

$ 5,700,000

Line of credit | Revolving credit facility | Minimum

Line of credit | Revolving credit facility | Maximum

1.25

Line of credit | Revolving credit facility | Subsequent event

1.0

Minimum consolidated EBITDA

$ 40,000,000

20,000,000

Remaining borrowing capacity

$ 20,700,000

Line of credit | Revolving credit facility | Subsequent event | Minimum

Line of credit | Revolving credit facility | Subsequent event | Maximum

1.25

Line of credit | Revolving credit facility | Eurodollar

1.0

Line of credit | Letter of credit

Variable rate | Rate

2.25%

Line of credit | Letter of credit | Subsequent event

$ 5,000,000

Failed Sale Leaseback Transaction

$ 40,000,000

Sale leaseback transaction, proceeds from the failed sale of the assets

$ 4,300,000

Sale leaseback transaction, term of contract (in months)

24 months

Sale leaseback transaction, total consideration

$ 4,800,000

Financing liability, term of contract (in months)

24 months

Financing liability

$ 900,000

Current financing lease liability

400,000

Non-current financing lease liability

300,000

Remaining future minimum payment

$ 700,000

Failed Sale Leaseback Transaction | Discount rate

Financing liability, measurement input

0.075

[1]

Transactions for these line items were exclusively with related parties (refer to Footnote 5, Convertible Redeemable Preferred Stock and Stockholders' Equity, Footnot e 6, Debt, and Footnote 14, Related Party Transactions, of the Notes to Consolidated Financial Statements for additional information). Gross proceeds from related parties for the issuance of convertible redeemable preferred stock were $204.0 million.

Fair Value Measurements (Assets and Liabilities Measured on Recurring Basis) (Details) - USD ($) $ / shares in Units, $ in Thousands	Dec. 31, 2021	Dec. 16, 2021	Mar. 10, 2021	Dec. 31, 2020
Financing derivatives
Warrants issued	$ 10,520			$ 2,831
Contingent consideration liability		$ 8,600
Contingent consideration, current	1,000
Contingent consideration, Noncurrent	$ 4,600
Level 1
Financing derivatives
Money market funds, stable net asset value per share (in dollars per share)	$ 1.00
Recurring
Financing derivatives
Contingent consideration liability				0
Total	$ 16,120			15,002
Recurring \| Interest Make-whole Derivative
Financing derivatives
Secured term note	0			871
Recurring \| No hedging designation \| Financing derivatives
Financing derivatives
Financing derivatives	0		$ 9,500	11,300
Recurring \| Money market funds
Assets
Cash and cash equivalent assets	2,429			11,928
Recurring \| Level 1
Financing derivatives
Contingent consideration liability	0			0
Total	0			0
Recurring \| Level 1 \| Interest Make-whole Derivative
Financing derivatives
Secured term note	0			0
Recurring \| Level 1 \| No hedging designation \| Financing derivatives
Financing derivatives
Financing derivatives	0			0
Recurring \| Level 1 \| Money market funds
Assets
Cash and cash equivalent assets	2,429			11,928
Recurring \| Level 2
Financing derivatives
Contingent consideration liability	0			0
Total	0			0
Recurring \| Level 2 \| Interest Make-whole Derivative
Financing derivatives
Secured term note	0			0
Recurring \| Level 2 \| No hedging designation \| Financing derivatives
Financing derivatives
Financing derivatives	0			0
Recurring \| Level 2 \| Money market funds
Assets
Cash and cash equivalent assets	0			0
Recurring \| Level 3
Financing derivatives
Contingent consideration liability	5,600			0
Total	16,120			15,002
Recurring \| Level 3 \| Interest Make-whole Derivative
Financing derivatives
Secured term note	0			871
Recurring \| Level 3 \| No hedging designation \| Financing derivatives
Financing derivatives
Financing derivatives	0			11,300
Recurring \| Level 3 \| Money market funds
Assets
Cash and cash equivalent assets	0			0
Series A Warrants \| Recurring
Financing derivatives
Warrants issued	10,520			2,831
Series A Warrants \| Recurring \| Level 1
Financing derivatives
Warrants issued	0			0
Series A Warrants \| Recurring \| Level 2
Financing derivatives
Warrants issued	0			0
Series A Warrants \| Recurring \| Level 3
Financing derivatives
Warrants issued	$ 10,520			$ 2,831

Fair Value Measurements (Reconciliation of Level 3 Fair Valued Instruments) (Details) - Level 3 - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2021	Dec. 31, 2020
Financing derivatives
Fair Value, Assets Measured on Recurring Basis, Unobservable Input Reconciliation, Calculation [Roll Forward]
Total (gain) loss included in other income (expense), net		$ (7,500)
Make-whole change of control redemption
Fair Value, Assets Measured on Recurring Basis, Unobservable Input Reconciliation, Calculation [Roll Forward]
Total (gain) loss included in other income (expense), net		(1,600)
Qualifying Change Of Control
Fair Value, Assets Measured on Recurring Basis, Unobservable Input Reconciliation, Calculation [Roll Forward]
Total (gain) loss included in other income (expense), net		(1,200)
Contingent Consideration Liability
Fair Value, Assets Measured on Recurring Basis, Unobservable Input Reconciliation, Calculation [Roll Forward]
Beginning Balance	$ 0	0
Total (gain) loss included in other income (expense), net	0	0
Settlement or derecognition upon extinguishment of host debt	0
Initial recognition and measurement	5,600
Ending Balance	5,600	0
Financing Derivatives
Fair Value, Assets Measured on Recurring Basis, Unobservable Input Reconciliation, Calculation [Roll Forward]
Beginning Balance	11,300	21,587
Total (gain) loss included in other income (expense), net	(1,800)	(10,287)
Settlement or derecognition upon extinguishment of host debt	(9,500)
Initial recognition and measurement	0
Ending Balance	0	11,300
Warrants Liability
Fair Value, Assets Measured on Recurring Basis, Unobservable Input Reconciliation, Calculation [Roll Forward]
Beginning Balance	2,831	7,725
Total (gain) loss included in other income (expense), net	7,689	(4,894)
Settlement or derecognition upon extinguishment of host debt	0
Initial recognition and measurement	0
Ending Balance	10,520	2,831
Interest Make-whole Derivative
Fair Value, Assets Measured on Recurring Basis, Unobservable Input Reconciliation, Calculation [Roll Forward]
Beginning Balance	871	0
Total (gain) loss included in other income (expense), net	150	871
Settlement or derecognition upon extinguishment of host debt	(1,021)
Initial recognition and measurement	0
Ending Balance	$ 0	871
Series A Warrants \| Warrants Liability
Fair Value, Assets Measured on Recurring Basis, Unobservable Input Reconciliation, Calculation [Roll Forward]
Total (gain) loss included in other income (expense), net		(4,700)
Series B-2 Warrant \| Warrants Liability
Fair Value, Assets Measured on Recurring Basis, Unobservable Input Reconciliation, Calculation [Roll Forward]
Total (gain) loss included in other income (expense), net		$ (200)

Fair Value Measurements (Valuation Techniques of Level 3 Liabilities) (Details)	Dec. 31, 2021 yr	Dec. 31, 2020 yr
Option Pricing Model
Fair Value Measurement Inputs and Valuation Techniques
Contingent consideration, measurement input	0.700
Discounted cash flow
Fair Value Measurement Inputs and Valuation Techniques
Contingent consideration, measurement input	0.300
Level 3 \| Combination \| Term \| Contingent Consideration Liability
Fair Value Measurement Inputs and Valuation Techniques
Contingent consideration, measurement input	1.04
Level 3 \| Combination \| Product credit \| Contingent Consideration Liability
Fair Value Measurement Inputs and Valuation Techniques
Contingent consideration, measurement input	10,700,000
Level 3 \| Combination \| Revenue volatility \| Contingent Consideration Liability
Fair Value Measurement Inputs and Valuation Techniques
Contingent consideration, measurement input	0.210
Level 3 \| Combination \| Risk premium \| Contingent Consideration Liability
Fair Value Measurement Inputs and Valuation Techniques
Contingent consideration, measurement input	0.084
Level 3 \| Combination \| Cost of debt \| Contingent Consideration Liability
Fair Value Measurement Inputs and Valuation Techniques
Contingent consideration, measurement input	0.044
Level 3 \| Option Pricing Model \| Stock price \| Warrants Liability
Fair Value Measurement Inputs and Valuation Techniques
Warrants liability, measurement input	3.34	2.49
Level 3 \| Option Pricing Model \| Exercise price \| Warrants Liability
Fair Value Measurement Inputs and Valuation Techniques
Warrants liability, measurement input	2.47	12.00
Level 3 \| Option Pricing Model \| Volatility \| Warrants Liability
Fair Value Measurement Inputs and Valuation Techniques
Warrants liability, measurement input	0.850	0.800
Level 3 \| Option Pricing Model \| Term \| Warrants Liability
Fair Value Measurement Inputs and Valuation Techniques
Warrants liability, measurement input	2.49	3.49
Level 3 \| Option Pricing Model \| Risk-free rate \| Warrants Liability
Fair Value Measurement Inputs and Valuation Techniques
Warrants liability, measurement input	0.009	0.002

Property and Equipment (Property and Equipment Under Capital Lease Obligations) (Detail) - USD ($) $ in Thousands	Dec. 31, 2021	Dec. 31, 2020
Property, Plant and Equipment [Line Items]
Finance leases	$ 8,886	$ 5,541
Total property and equipment	179,966	167,766
Less: accumulated depreciation and amortization (including software license arrangements of $1,072 in 2021 and $1,428 in 2020)	(143,515)	(136,793)
Total property and equipment, net	36,451	30,973
Computer equipment
Property, Plant and Equipment [Line Items]
Property and equipment, gross	85,847	96,657
Capitalized internal-use software
Property, Plant and Equipment [Line Items]
Property and equipment, gross	55,428	36,489
Leasehold improvements
Property, Plant and Equipment [Line Items]
Property and equipment, gross	15,594	15,643
Computer software
Property, Plant and Equipment [Line Items]
Property and equipment, gross	8,864	9,306
Software license arrangements
Property, Plant and Equipment [Line Items]
Property and equipment, gross	1,072	1,611
Less: accumulated depreciation and amortization (including software license arrangements of $1,072 in 2021 and $1,428 in 2020)	(1,072)	(1,428)
Office equipment, furniture, and other
Property, Plant and Equipment [Line Items]
Property and equipment, gross	$ 5,347	$ 4,130

Property and Equipment (Narrative) (Detail) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2021	Dec. 31, 2020	Dec. 31, 2019
Property, Plant and Equipment [Abstract]
Depreciation expense	$ 15,793	$ 14,064	$ 12,778
Amortization of right-of-use assets	$ 2,188	$ 1,652	$ 2,413
Geographic Concentration Risk \| Property and equipment, net \| United States
Property, Plant and Equipment [Line Items]
Concentration risk (as a percent)	98.00%	97.00%

Leases (Narrative) (Details)	12 Months Ended
Leases (Narrative) (Details)	Dec. 31, 2021 subleased_property sublease
Lessee, Lease, Description [Line Items]
Lease extension term (in years)	5 years
Lease termination period (in years)	1 year
Weighted-average remaining lease term - finance leases (in years)	2 years 1 month 6 days
Weighted-average remaining lease - operating leases (in years)	5 years 1 month 6 days
Weighted-average discount rate - finance leases	11.40%
Weighted-average discount rate - operating leases	11.50%
Number of real estate properties \| subleased_property	6
Number of noncancelable short-term subleases	2
Number of remaining noncancelable subleased properties	4
Number of subleases containing options to renew or terminate agreement	0
Minimum
Lessee, Lease, Description [Line Items]
Remaining lease terms (in years)	1 year
Remaining lease term for sublease (in years)	2 years
Maximum
Lessee, Lease, Description [Line Items]
Remaining lease terms (in years)	6 years
Remaining lease term for sublease (in years)	6 years

Leases (Finance And Operating Lease Cost) (Details) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2021	Dec. 31, 2020	Dec. 31, 2019
Finance Lease, Cost1 [Abstract]
Amortization of right-of-use assets	$ 2,188	$ 1,652	$ 2,413
Interest on lease liabilities	440	501	518
Total finance lease cost	2,628	2,153	2,931
Operating Lease, Cost [Abstract]
Fixed lease cost	11,212	12,057	12,556
Short-term lease cost	336	824	830
Variable lease cost	1,622	1,926	1,986
Sublease income	(2,530)	(2,579)	(1,857)
Total operating lease cost	10,640	12,228	13,515
Cost of revenues
Finance Lease, Cost1 [Abstract]
Amortization of right-of-use assets	1,617	1,212	1,771
Operating Lease, Cost [Abstract]
Total operating lease cost	3,126	3,532	3,885
Selling and marketing
Finance Lease, Cost1 [Abstract]
Amortization of right-of-use assets	243	176	258
Operating Lease, Cost [Abstract]
Total operating lease cost	3,461	4,009	4,192
Research and development
Finance Lease, Cost1 [Abstract]
Amortization of right-of-use assets	200	175	253
Operating Lease, Cost [Abstract]
Total operating lease cost	2,367	2,609	2,595
General and administrative
Finance Lease, Cost1 [Abstract]
Amortization of right-of-use assets	128	89	131
Operating Lease, Cost [Abstract]
Total operating lease cost	$ 1,686	$ 2,078	$ 2,843

Leases (Maturities Of Finance And Operating Lease Liabilities) (Details) (Details) - USD ($) $ in Thousands	Dec. 31, 2021	Dec. 31, 2020
Operating Leases
2022	$ 11,776
2023	11,024
2024	10,059
2025	9,570
2026	9,656
Thereafter	5,628
Total lease payments	57,713
Less: imputed interest	(14,120)
Total lease liabilities	43,593
Less: current lease liabilities	(7,538)	$ (7,024)
Total non-current lease liabilities	36,055	$ 36,127
Finance Leases
2022	2,539
2023	1,355
2024	926
2025	0
2026	0
Thereafter	0
Total lease payments	4,820
Less: imputed interest	(481)
Total lease liabilities	4,339
Less: current lease liabilities	(2,307)
Total non-current lease liabilities	$ 2,032

Leases (Future Expected Cash Receipts From Subleases) (Details) $ in Thousands	Dec. 31, 2021 USD ($)
Leases [Abstract]
2022	$ 2,469
2023	1,521
2024	1,079
2025	808
2026	825
Thereafter	487
Total expected sublease receipts	$ 7,189

Goodwill and Intangible Assets (Narrative) (Detail) - USD ($)		12 Months Ended
	Oct. 01, 2021	Dec. 31, 2021	Dec. 31, 2020	Dec. 31, 2019
Goodwill and Intangible Assets Disclosure [Abstract]
Impairment of goodwill	$ 0	$ 0	$ 0	$ 224,272,000
Impairment of intangible asset		0	0	17,308,000
Amortization of intangible assets		$ 25,038,000	$ 27,219,000	$ 30,076,000

Goodwill and Intangible Assets (Carrying Value of Goodwill) (Detail) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2021	Dec. 31, 2020
Goodwill
Beginning balance	$ 418,327	$ 416,418
Goodwill recognized from acquisition	19,202
Translation adjustments	(1,818)	1,909
Ending balance	435,711	418,327
Goodwill	659,983
Accumulated impairment	(224,272)
Total	$ 435,711	$ 418,327

Goodwill and Intangible Assets (Schedule of Acquired Intangible Assets) (Detail) - USD ($) $ in Thousands	Dec. 31, 2021	Dec. 31, 2020
Finite-Lived Intangible Assets [Line Items]
Gross Carrying Amount	$ 229,267	$ 216,749
Accumulated Amortization	(189,322)	(164,409)
Net Carrying Amount	39,945	52,340
Acquired methodologies and technology
Finite-Lived Intangible Assets [Line Items]
Gross Carrying Amount	154,436	148,403
Accumulated Amortization	(126,743)	(106,771)
Net Carrying Amount	27,693	41,632
Customer relationships
Finite-Lived Intangible Assets [Line Items]
Gross Carrying Amount	46,680	40,168
Accumulated Amortization	(35,586)	(31,170)
Net Carrying Amount	11,094	8,998
Intellectual property
Finite-Lived Intangible Assets [Line Items]
Gross Carrying Amount	14,377	14,379
Accumulated Amortization	(13,219)	(12,787)
Net Carrying Amount	1,158	1,592
Acquired software
Finite-Lived Intangible Assets [Line Items]
Gross Carrying Amount	9,287	9,287
Accumulated Amortization	(9,287)	(9,286)
Net Carrying Amount	0	1
Panel
Finite-Lived Intangible Assets [Line Items]
Gross Carrying Amount	3,134	3,139
Accumulated Amortization	(3,134)	(3,139)
Net Carrying Amount	0	0
Trade Names
Finite-Lived Intangible Assets [Line Items]
Gross Carrying Amount	753	773
Accumulated Amortization	(753)	(757)
Net Carrying Amount	0	16
Other
Finite-Lived Intangible Assets [Line Items]
Gross Carrying Amount	600	600
Accumulated Amortization	(600)	(499)
Net Carrying Amount	$ 0	$ 101

Goodwill and Intangible Assets (Weighted Average Remaining Amortization Period) (Detail)	12 Months Ended
	Dec. 31, 2021
Acquired methodologies and technology
Intangible Assets [Line Items]
Weighted average remaining amortization period (in years)	1 year 10 months 24 days
Customer relationships
Intangible Assets [Line Items]
Weighted average remaining amortization period (in years)	3 years 4 months 24 days
Intellectual property
Intangible Assets [Line Items]
Weighted average remaining amortization period (in years)	2 years 8 months 12 days

Goodwill and Intangible Assets (Estimated Future Amortization of Acquired Intangible Assets) (Detail) - USD ($) $ in Thousands	Dec. 31, 2021	Dec. 31, 2020
Goodwill and Intangible Assets Disclosure [Abstract]
2022	$ 27,096
2023	4,974
2024	2,818
2025	2,529
2026	2,528
Net Carrying Amount	$ 39,945	$ 52,340

Accrued Expenses (Details) - USD ($) $ in Thousands	Dec. 31, 2021	Dec. 31, 2020
Other Liabilities Disclosure [Abstract]
Accrued data costs	$ 18,116	$ 19,375
Payroll and payroll-related	16,272	14,653
Professional fees	2,978	4,848
Other	7,898	9,504
Total accrued expenses	$ 45,264	$ 48,380

Commitments and Contingencies (Details) $ in Millions	Feb. 26, 2020 USD ($)
Settled Litigation \| Privacy Class Action Litigation
Loss Contingencies [Line Items]
Loss contingency, alleged damages amount (in excess of)	$ 5.0

Income Taxes (Component of (Loss) Income Before Income Tax) (Details) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2021	Dec. 31, 2020	Dec. 31, 2019
Income Tax Disclosure [Abstract]
Domestic	$ (53,202)	$ (44,010)	$ (316,479)
Foreign	4,024	(3,006)	(23,524)
(Loss) income before income taxes	$ (49,178)	$ (47,016)	$ (340,003)

Amount of income (loss) from continuing operations, including income (loss) from equity method investments, before deduction of income tax expense (benefit), and income (loss) attributable to noncontrolling interest.

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Common stock, shares outstanding (in shares) | shares

Income Taxes (Income Tax Provision (Benefit)) (Details) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2021	Dec. 31, 2020	Dec. 31, 2019
Current:
Federal	$ 0	$ 0	$ 0
State	405	45	(42)
Foreign	2,173	847	2,762
Total	2,578	892	2,720
Deferred:
Federal	(1,538)	101	(1,189)
State	198	238	(3,992)
Foreign	(379)	(329)	1,454
Total	(1,719)	10	(3,727)
Income tax provision (benefit)	$ 859	$ 902	$ (1,007)

Income Taxes (Effective Income Tax Rate Reconciliation) (Details)	12 Months Ended
	Dec. 31, 2021	Dec. 31, 2020	Dec. 31, 2019
Income Tax Disclosure [Abstract]
Statutory federal tax rate	21.00%	21.00%	21.00%
State taxes	(1.50%)	(0.50%)	1.10%
Other nondeductible items	(3.60%)	0.00%	(0.70%)
Nondeductible interest and derivatives	(5.90%)	(9.70%)	(1.50%)
Foreign rate differences	(1.20%)	(1.80%)	(1.80%)
Change in valuation allowance	(16.10%)	5.90%	(5.30%)
Stock compensation	(3.80%)	(5.50%)	(1.20%)
Executive compensation	(0.70%)	(0.10%)	(0.10%)
Goodwill impairment	0.00%	0.00%	(10.70%)
US tax impact of restructuring	0.103	(0.144)	0
Other adjustments	(0.20%)	1.10%	(0.50%)
Uncertain tax positions	0.00%	2.10%	0.00%
Effective tax rate	(1.70%)	(1.90%)	0.30%

Income Taxes (Narrative) (Details) - USD ($) $ in Thousands	12 Months Ended
Income Taxes (Narrative) (Details) - USD ($) $ in Thousands	Dec. 31, 2021	Dec. 31, 2020	Dec. 31, 2019
Income Tax Examination [Line Items]
Income tax expense (benefit)	$ 859	$ 902	$ (1,007)
Current tax expense related to foreign taxes	2,173	847	2,762
Deferred tax (benefit) expense	(1,538)	101	(1,189)
Deferred tax (benefit) provision	(1,719)	10	(3,727)
Income tax expense from permanent book and tax differences	9,200	8,900	15,200
True up adjustments for foreign earnings taxable in the U.S		8,300
Increase in valuation allowance	16,300		17,300
Adjustment for foreign earnings taxable in the U.S		11,200
Current income tax expense	2,578	892	2,720
Deferred tax provision (benefit)	(1,719)	10	(3,727)
Income tax adjustments from impairment of goodwill			58,600
Deferred tax assets, valuation allowance	233,843	220,115	219,607
Liabilities for unrecognized tax benefit	600	700
Unrecognized tax benefits that would affect the effective tax rate	2,000	2,000	$ 2,300
Unrecognized tax benefits, accrued interest and penalties	100	$ 100
Shareablee
Income Tax Examination [Line Items]
Federal and state deferred tax benefit is an income tax benefit related to valuation allowance	2,800
Federal
Income Tax Examination [Line Items]
Operating loss carryforwards	620,000
State
Income Tax Examination [Line Items]
Operating loss carryforwards	1,403,000
Foreign
Income Tax Examination [Line Items]
Operating loss carryforwards	5,400
Research & development credit carryforward
Income Tax Examination [Line Items]
Tax credit carryforward	$ 3,200

Income Taxes (Components of Net Deferred Income Taxes) (Details) - USD ($) $ in Thousands	Dec. 31, 2021	Dec. 31, 2020	Dec. 31, 2019
Deferred tax assets:
Net operating loss carryforwards	$ 210,235	$ 197,017
Lease liability	15,909	14,517
Deferred revenues	20,001	14,483
Deferred compensation	5,672	6,138
Accrued salaries and benefits	3,120	3,499
Tax credits	2,187	2,187
Tax contingencies	1,160	1,132
Allowance for doubtful accounts	311	776
Capital loss carryforwards	269	263
Other	2,307	2,550
Gross deferred tax assets	261,171	242,562
Valuation allowance	(233,843)	(220,115)	$ (219,607)
Net deferred tax assets	27,328	22,447
Deferred tax liabilities:
Lease asset	(9,517)	(8,829)
Property and equipment	(7,312)	(5,716)
Intangible assets	(4,357)	(3,495)
Subpart F income recapture	(1,222)	(1,224)
Goodwill	(4,136)	(958)
Other	(76)	(111)
Total deferred tax liabilities	(26,620)	(20,333)
Net deferred tax asset	$ 708	$ 2,114

Income Taxes (Deferred Tax Asset Valuation Allowance) (Details) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2021	Dec. 31, 2020
Deferred Tax Valuation Allowance [Roll Forward]
Beginning Balance	$ 220,115	$ 219,607
Additions from continuing operations	13,462	737
Additions from acquisition accounting	275	0
Reductions	(9)	(229)
Ending Balance	$ 233,843	$ 220,115

Income Taxes (Unrecognized Income Tax Benefits) (Details) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2021	Dec. 31, 2020	Dec. 31, 2019
Reconciliation of Unrecognized Tax Benefits, Excluding Amounts Pertaining to Examined Tax Returns
Beginning balance	$ 2,078	$ 2,400	$ 2,560
Increase related to tax positions of prior years	0	47	14
Increase related to tax positions of the current year	40	51	53
Decrease related to tax positions of prior years	(20)	(5)	(84)
Decrease due to lapse in statutes of limitations	(46)	(415)	(143)
Ending balance	$ 2,052	$ 2,078	$ 2,400

Related Party Transactions (Narrative) (Details)

1 Months Ended

12 Months Ended

Jun. 30, 2021

USD ($)

Mar. 10, 2021

USD ($)

Jan. 31, 2018

Dec. 31, 2021

USD ($)

director

Dec. 31, 2020

USD ($)

Dec. 31, 2019

USD ($)

Dec. 31, 2018

90,407,290

72,938,546

Convertible redeemable preferred stock, shares outstanding (in shares) | shares

82,527,609

Starboard Value LP | Initial Notes | Convertible senior notes

$ 4,800,000

$ 12,623,000

^[1]

$ 0

^[1]

$ 0

^[1]

Cash dividend payment

7,900,000

Conversion shares issued

^[2]

9,608,000

Converted shares issued (in shares) | shares

3,150,000

4,000,000

Conversion shares issued

$ 9,600,000

Investor

16,285,000

13,314,000

17,464,000

Common stock, shares outstanding (in shares) | shares

12,623,000

Interest expense

$ 4,692,000

24,480,000

23,494,000

Investor | WPP

11,319,363

Ownership percentage common stock outstanding shares

12.50%

$ 13,595,000

13,315,000

15,858,000

Investor | Charter

Percentage of interest held

$ 1,849,000

33.30%

Number of directors designated to the Company's Board | director

Convertible redeemable preferred stock, shares outstanding (in shares) | shares

27,509,203

Investor | Qurate

Percentage of interest held

$ 800,000

33.30%

Number of directors designated to the Company's Board | director

Convertible redeemable preferred stock, shares outstanding (in shares) | shares

27,509,203

Investor | Pine

Percentage of interest held

33.30%

Number of directors designated to the Company's Board | director

Convertible redeemable preferred stock, shares outstanding (in shares) | shares

27,509,203

Outstanding balances related to transactions

$ 0

Investor | Starboard Value LP

Outstanding balances related to transactions

Interest expense

$ 6,600,000

$ 33,300,000

$ 30,800,000

Affiliated entity | Charter Operating

Agreement term (in years)

10 years

Beneficial owner | Starboard Value LP

Ownership percentage common stock outstanding shares

5.00%

Number of directors designated to the Company's Board | director

License Fees | Affiliated entity | Charter Operating | Minimum

Payment obligation for license fees

$ 10,000,000

License Fees | Affiliated entity | Charter Operating | Maximum

Payment obligation for license fees

$ 32,300,000

[1]

Transactions with related parties are included in the line items above as follows (refer to Footnote 14, Related Party Transactions, for further information):


	Years Ended December 31,
	2021		2020		2019
Revenues	$	16,285	$	13,314	$	17,464
Cost of revenues	34,534		10,094		10,490
Interest expense, net	(4,692)		(24,480)		(23,494)
Loss on extinguishment of debt	(9,608)		—		—
Convertible redeemable preferred stock dividends	(12,623)		—		—

[2]

Transactions for these line items were exclusively with related parties (refer to Footnote 5, Convertible Redeemable Preferred Stock and Stockholders' Equity, Footnot e 6, Debt, and Footnote 14, Related Party Transactions, of the Notes to Consolidated Financial Statements for additional information). Gross proceeds from related parties for the issuance of convertible redeemable preferred stock were $204.0 million.

Related Party Transactions (Transaction with Related Parties) (Details) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2021	Dec. 31, 2020	Dec. 31, 2019
Related Party Transaction [Line Items]
Prepaid expenses and other current assets	$ 14,769	$ 16,910
Accrued expenses	45,264	48,380
Other non-current liabilities	16,879	23,756
Non-current portion of accrued data costs	16,879	23,756
Investor
Related Party Transaction [Line Items]
Revenues	16,285	13,314	$ 17,464
Accounts receivable, net	3,606	4,045
Prepaid expenses and other current assets	333	1,496
Accounts payable	6,575	2,817
Accrued expenses	4,122	835
WPP \| Investor
Related Party Transaction [Line Items]
Revenues	13,595	13,315	15,858
Accounts receivable, net	3,506	4,045
Prepaid expenses and other current assets	333	1,496
Accounts payable	1,395	2,817
Accrued expenses	740	835
Contract liabilities	3,403	3,538
Other non-current liabilities	1,582	0
Non-current portion of accrued data costs	1,582	0
WPP \| Investor \| Cost of revenues
Related Party Transaction [Line Items]
Cost of revenues	12,537	10,094	10,455
WPP \| Investor \| General and administrative
Related Party Transaction [Line Items]
Cost of revenues	155	$ 316	$ 539
Charter \| Investor
Related Party Transaction [Line Items]
Revenues	1,849
Accounts payable	5,180
Accrued expenses	3,377
Other non-current liabilities	7,843
Non-current portion of accrued data costs	7,843
Charter \| Investor \| Cost of revenues
Related Party Transaction [Line Items]
Cost of revenues	$ 21,998

Subsequent Events (Details) - Line of credit - Revolving credit facility	Feb. 25, 2022 USD ($)	May 05, 2021 USD ($)	Mar. 31, 2023	Dec. 31, 2021 USD ($)
Subsequent Event
Maximum borrowing capacity				$ 25,000,000
Minimum consolidated EBITDA		$ 20,000,000
SOFR \| Forecast
Subsequent Event
Effective interest rate			2.25%
Minimum
Subsequent Event
Fixed charge coverage ratio				1.25
Maximum
Subsequent Event
Fixed charge coverage ratio				1.0
Subsequent event
Subsequent Event
Maximum borrowing capacity	$ 40,000,000
Minimum consolidated EBITDA	$ 20,000,000
Subsequent event \| SOFR
Subsequent Event
Effective interest rate	2.50%
Subsequent event \| Minimum
Subsequent Event
Consolidated asset coverage ratio	1.5
Fixed charge coverage ratio	1.25
Subsequent event \| Maximum
Subsequent Event
Consolidated asset coverage ratio	1.0
Fixed charge coverage ratio	1.0

Label	Element	Value
Accounting Standards Update [Extensible Enumeration]	us-gaap_AccountingStandardsUpdateExtensibleList	Accounting Standards Update 2016-02 [Member]

Indicates amendment to accounting standards.

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